This document presents the ranking of the top 100 Ukrainian brands from the UkrBrand 2015 survey conducted by MPP Consulting. It lists each brand's name, value in millions of US dollars, and industry. The top brand was Morshinska from the drinks industry, valued at $445 million. The methodology used to evaluate brand value is described, taking into account various factors that influence a brand's market value such as market position, consumer perception, and industry trends.
The document provides a ranking of the top 100 Ukrainian brands from 2014 as evaluated by the consulting agency MPP Consulting. It lists each brand's industry, name, and assigned market value in millions of US dollars. The evaluation methodology considers various factors that influence a brand's market value such as market position, consumer value, investment trends, and more. The brand values only reflect the worth of the brand name and not other tangible or intellectual assets of the companies.
This document presents the ranking of the top 100 Ukrainian brands from the UkrBrand 2015 survey conducted by MPP Consulting. It lists each brand's name, value in millions of US dollars, and industry. The top brand was Morshinska from the drinks industry, valued at $445 million. The methodology used to evaluate brand value is described, taking into account various factors that influence a brand's market value such as market position, consumer perception, and industry trends.
The document provides a ranking of the top 100 Ukrainian brands from 2014 as evaluated by the consulting agency MPP Consulting. It lists each brand's industry, name, and assigned market value in millions of US dollars. The evaluation methodology considers various factors that influence a brand's market value such as market position, consumer value, investment trends, and more. The brand values only reflect the worth of the brand name and not other tangible or intellectual assets of the companies.
MPP Consulting is a Ukrainian consulting agency located in Ukraine that specializes in business intelligence and marketing outsourcing. They have over 20 years of experience analyzing the Ukrainian economy through 10 economic crises. MPP Consulting can provide analytical data and detailed information on the Ukrainian market and companies operating there to help foreign businesses launch and ensure success in Ukraine. They also stress test projects and structures market information to make Ukrainian businesses profitable.
The document presents the rankings and methodology for the 2012 PolBrand report on the top Polish brands by value. The report finds that brands have become a critical component of business success and valuable intangible assets. The methodology used to evaluate brand value was developed by the Ukrainian consulting firm MPP Consulting and factors in a brand's market position, consumer perception, and influences on the industry. Brand value is calculated through a formula incorporating financial, investment, geographic, technological, competitive, and unique identity indices. The rankings show the top 100 most valuable Polish brands from 1st to 50th and 51st to 100th place.
This document presents the 2012 ranking of the top 100 Spanish brands by value as estimated by the Ukrainian consulting firm MPP Consulting. It provides context that brand value is now seen as an important intangible asset for companies. MPP Consulting has developed a methodology to estimate potential market value for brands based on analysis of factors like the company's market position, consumer perception of the brand, and industry trends. The ranking values each brand in millions of US dollars based on a formula that considers financial, investment, geographic, technological, competitive, and unique identity indices.
The document provides information about the RomBrand 2012 ranking of the top Romanian brands conducted by MPP Consulting. It discusses how brands have become an important intangible asset and valuable component of business success. The methodology used to evaluate brand value is described, taking into account various market factors that influence a brand's potential worth. Brand value is calculated through a formula that incorporates financial, investment, geographic, technological, competitive, and unique identity indices. The ranking aims to determine the estimated market value of brands in Romania.
The document presents the rankings of the top 100 Japanese brands from the JpBrand 2012 report by MPP Consulting. It discusses how brands have become an important intangible asset and valuable component of business success. The methodology used to evaluate and rank the brands is based on analysis of factors like the company's market position, consumer perception of the brand, investments, geographical presence, technology, competition, and unique identity. The brand values indicated are in US dollars and represent only the cost of the brand name, excluding other business assets.
This document presents the rankings of the top 100 French brands from the FranBrand 2012 report by MPP Consulting. It discusses how brands have become a critical component of business success and valuable intangible assets. The methodology used to evaluate brand value is based on analysis of factors like the company's market position, consumer brand value, and industry trends. Brand value is calculated using a formula that incorporates financial, investment, geographical, technological, competitive, and unique identity indices.
This document presents the 2012 ranking of the top 100 British brands as evaluated by MPP Consulting. It provides an overview of methodology used to calculate brand value, which considers factors like the company's market position, consumer perception of the brand, investment, geographical presence, technology, competition, and unique identity. Brand values in the ranking are indicated in millions of US dollars. The ranking is MPP Consulting's second evaluation of top British brands and aims to assess the potential market value of brands in the UK.
The document provides information about MPP Consulting's 2012 ranking of the top 50 Swiss brands, including the methodology used to evaluate brand value. MPP Consulting has developed a method for determining the potential market value of brands based on analyzing factors that influence a brand's market value, such as the company's market position, consumer brand value, and industry trends. Their brand value calculation formula considers financial, investment, geographic, technological, competitive, and unique identity indices. The ranking indicates the estimated brand value in US dollars for each of the top 50 Swiss brands.
The document presents the rankings and methodology for the 2012 NLBrand ranking of the top 100 Dutch brands by value as estimated by MPP Consulting. It notes that brands have become an important intangible asset and component of business success. The ranking includes the top 50 and 51-100 Dutch brands by estimated value in millions of US dollars. The methodology for valuing brands is described, taking into account various market factors that influence a brand's worth. It uses a formula that multiplies financial, investment, geographical, technological, competitive, and unique identity indices to determine a brand's total value.