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Media Kit 2015
02
Gi畛i thi畛u
Introduction
C担ng Ty TNHH Truy畛n Th担ng Ch但u B叩ch (CBM) l m畛t c担ng ty 畛c l畉p, uy t鱈n v nng 畛ng. CBM
動畛c kh叩ch hng bi畉t 畉n th担ng qua vi畛c th畛c hi畛n, xu畉t b畉n hai 畉n ph畉m th畛i trang & l畛i s畛ng cao
c畉p l t畉p ch鱈 HNG HI畛U (2007) v t畉p ch鱈 STYLE (2009).
B棚n c畉nh 坦, C担ng ty c嘆n cung c畉p d畛ch v畛 t畛 ch畛c s畛 ki畛n dnh cho kh叩ch hng l c叩c doanh nghi畛p
ang kinh doanh trong l挑nh v畛c lm 畉p, th畛i trang v d畛ch v畛 cao c畉p. 畛 t畉o s畛 g畉n k畉t b畛n v畛ng
v畛i 畛c gi畉, kh叩ch hng v 畛i t叩c, CBM c滴ng t畛 ch畛c chu畛i s畛 ki畛n 畛c 叩o, 畉n t動畛ng cho hai t畉p
ch鱈. CBM h動畛ng t畛i m畛c ti棚u tr畛 thnh m畛t trong nh畛ng c担ng ty truy畛n th担ng hng 畉u Vi畛t Nam.
Chau Bach Media (CBM) is an independent, prestigious and dynamic media company in Vietnam.
CBM is well-known for publishing 02 leading Vietnamese Fashion & lifestyle magazines, which is
HNG HI畛U Magazine (2007) and STYLE Magazine (2009).
Besides, the company provides event management service for beauty, fashion and high-end retail
companies. In order to engage more with its readers, customers and business partners, CBM also
organizes a lot of impressive and unique events based on the concept of the two magazines. CBM
aims at becoming one of the leading media companies in Vietnam.
03
 Xu畉t b畉n & qu畉ng c叩o t畉p ch鱈
 T動 v畉n chi畉n l動畛c truy畛n th担ng
 T畛 ch畛c s畛 ki畛n cao c畉p
 Qu畉n l箪 h狸nh 畉nh, th担ng tin truy畛n th担ng li棚n quan 畉n s畛 ki畛n
 Publication & Advertising
 Communication consultation
 Exclusive event management
 Brand image consultation and event communication management.
DI味CH VU味/ SERVICES
 T畉p ch鱈 l畛i s畛ng tinh t畉, cao c畉p.
 Sophisticated luxury & lifestyle magazine.
San Ph但m/ Productions
 T畉p ch鱈 lm 畉p, th畛i trang v l畛i s畛ng.
 Beauty, fashion and lifestyle magazine.
04
GI畛I THI畛U T畉P CH STYLE
About STYLE Magazine
67VND39.500AZenMoMent
畛i nh畉 kh担n kham
A ZeN
MoMeNt
spring summer
Color Palette
2015
Fringe Lovers
5b畛 phim gi炭p b畉n
s畛ng ch畉m
Marsala!
mu c畛a nm
Nh畛Ng
cu畛c t狸Nh
s畛 l畉
Living Lalique
mAr-2015
NNG C BAO NHIU MU ?
THANH LAM
LI LAM
V CHA 
T畉O RA N B
VICTORIA
BECKHAM
THE QUEEN OR
THE WOMAN?
MU畛N H働
V畛I CH畛!
KHI PH畛 N畛
U畛NG TR,
N NG NN
C畉U NGUY畛N
BEAUTY
BUZZ
62OCT-NOV2014THEREDISSUEVND34.50060AUG-SEP2014THEANIMALINSTINCTVND34.000
59
THESPIRITOFFAIRPLAYT07-08-2014Gi叩:34.500
66FEB-MAR2015VND39.500LOVERULES!
B E A U T Y
N H 畛 N G T U Y 畛 T T C
K H  N G T  N
Haute Couture
Spring Summer
2015
Y  U S A O P H 畉 I
R 畉 P K H U  N ?
L O V E
R U L E S !
L B B
L G V畉Y?
86 DEC-JAN 2015
N E W S F L A S H
PHONG CCH C畛A B畉N
PAGE
K畛 DUYNM畛t hoa h畉u Vi畛t Nam
m b畉n ngh挑 l b畉n bi畉t?
LIGHT
the fire!
HELLO KITTY
HAY 畉 MO GI
365NGY MAY M畉N
EX, SEX HAY
NEXT?
WELCOME
PRE-SPRING 2015!
HOA H畉U
64DEC-JAN2015YOURNEWWHITEPAGE34.500VND
MAKE-UP
THU NG
2014/2015
FASHION
KINETICART
the
ISSUE
EXCLUSIVE: B畛 畉NH
BNG HU畛 THP
C畛U TH畉 GI畛I HAY C畛U CHNH MNH ?
TH I XE M
M NG HONG
TRANG TR畉N:
CUSHION AIR
C SON NGI
BB CREAM ?
Pillowtalks
LETS TALK
ABOUT X
59
THESPIRITOFFAIRPLAYT07-08-2014Gi叩:34.50061SEP-OCT2014THEHEROISSUEVND34.500
59
THESPIRITOFFAIRPLAYT07-08-2014Gi叩:34.500
05
TA味P CHI LAM E味P
THI TRANG & LI SNG
STYLE l t畉p ch鱈 lm 畉p, th畛i trang v l畛i s畛ng dnh cho nh畛ng 畛c gi畉 c坦 quan i畛m s畛ng tr畉,
t動 t動畛ng c畛i m畛 v lu担n h動畛ng t畛i nh畛ng i畛u m畛i m畉. STYLE ch畛n cho m狸nh l畛i i kh担ng khu担n
m畉u, gi叩o i畛u, kh担ng 叩p 畉t hay ch畛p m滴 th担ng tin cho 畛c gi畉. 畛ng th畛i, STYLE l畛a ch畛n v
mang 畉n nh畛ng th担ng tin, xu h動畛ng th畛i trang v l畛i s畛ng cho c叩c 畛c gi畉 STYLE.
動畛c xu畉t b畉n l畉n 畉u ti棚n nm 2009, STYLE ang d畉n 畉t 動畛c s畛 畛nh h狸nh trong phong c叩ch
c滴ng nh動 t畉o n棚n d畉u 畉n nh畉t 畛nh 畛i v畛i 畛c gi畉. M畛i s畛 b叩o xu畉t b畉n 畛u l畛a ch畛n 1 ch畛 畛 畛c
叩o, 畉n t動畛ng, nh動ng c滴ng g畉n g滴i, 叩nh tr炭ng t但m l箪 畛c gi畉 trong qu叩 tr狸nh ph叩t tri畛n b畉n th但n.
STYLE s畛 h畛u chu畛i s畛 ki畛n STYLE Nites s担i 畛ng, giu mu s畉c gi畉i tr鱈 dnh ri棚ng cho 畛c gi畉,
kh叩ch hng v 畛i t叩c th但n thi畉t c畛a STYLE. Ch畉c ch畉n s畉 t畉o n棚n nh畛ng k畛 ni畛m 叩ng nh畛 cho
kh叩ch m畛i tham d畛.
STYLE c滴ng ch鱈nh l c董 h畛i qu畉ng b叩 l箪 t動畛ng c畛a c叩c doanh nghi畛p trong ngnh hng th畛i trang,
lm 畉p v d畛ch v畛 cao c畉p.
STYLE is a beauty, fashion and lifestyle magazine, specified for readers who are open-minded,
willing to try new things and have fresh perspectives on life.
STYLE employs its own way of conveying messages, ideas and information. At the same time, it tries
not to impose viewpoints and opinions, but rather suggesting them to the readers. The magazine
also covers what appears to be trending in fashion and lifestyle for all STYLEs audiences.
STYLE was first published in 2009 and since then, has been gradually shaping its own identity and
has made a mark in the publishing market. Each issue touches on a certain topic which is very much
relevant to the readers who are on their journey of self-discovery and self-actualization.
STYLE also creates a series of events called STYLE Nite, surrounding many unique themes and
dedicated exclusively for its readers, clients and partners.
STYLE also offers great advertising opportunities for fashion, beauty and luxury service companies.
06
味C GIA CUA STYLE
READERS
味C GIA/ Readers Nh畛ng 畛c gi畉 c坦 quan i畛m s畛ng tr畉, t動 t動畛ng
c畛i m畛, h動畛ng t畛i c叩i m畛i. H畛 c坦 h畛c th畛c, c叩
t鱈nh, phong c叩ch ri棚ng, lu担n c畉p nh畉t xu h動畛ng
m畛i c畛a th畉 gi畛i.
Readers include people who are open-minded,
willing to try new things and have fresh
perspectives on life. The magazine focuses on
urban youngsters who are well-educated and
stylish, have strong character and interested
in keeping themselves up-to-date with
international fashion/beauty/lifestyle trends.
C担ng Ch畛c/Officers N畛i Tr畛/Housewives
Ch畛 doanh Nghi畛p/
Entrepreneurs
Sinh Vi棚n/Students
Ngh畛 S畛/Artists
S L働味NG PHAT HANH/ Number of copies published: 35.000 b畉n/ 35.000 copies
PHT T畉NG/ Give away: V畛 tr鱈 c畉p cao trong doanh nghi畛p/ entrepreneurs, managers
I味NH DA味NG/ Format Kh畛 b叩o: 210 x 285 mm
S畛 trang: 164
Gi叩: 39.500 VN
Ngy ph叩t hnh: 15 hng th叩ng
Size: 210 x 285 mm
Page number: 164
Price: 39.500 VND
Publishing date: On 15 th
of each month
C叩c 畛a i畛m ph叩t hnh/ Publishing places: Nh s叩ch, S畉p b叩o, 畉t b叩o di h畉n/ Bookshops, newsstands, pre-orders.
N畛/Female
Nam/Male
30%
70%
GII TINH/ Gender 味C GI畉/ READERS
H畛 Ch鱈 Minh
H N畛i
Kh叩c/Others
KHU V働味C PHAT HANH
Distribution of publishing locations
50%
10%
40%
10%
20%
30%
30% 10%
tr動ng by/ DISPLAYed: Ph嘆ng ch畛 VIP s但n bay, Khu ngh畛, Kh叩ch s畉n, Nh hng, Caf辿, Spa cao c畉p/
VIP airport lounges, resorts, hotels, restaurants, Caf辿, Spa & beauty salons.
07
CC CHUYN M畛C
SECTIONS
BE STYLE, BE YOU!
Chuy棚n m畛c c畉p nh畉t phong c叩ch, xu h動畛ng th畛i trang, nh動 m畛t c畉m
nang nh畛 gi炭p 畛c gi畉 c坦 th畛 t狸m th畉y nh畛ng th担ng tin 畛 畛nh h狸nh
phong c叩ch, th畛 hi畛n c叩 t鱈nh b畉n th但n. Chuy棚n m畛c bao g畛m c叩c bi
vi畉t c畉p nh畉t xu h動畛ng nh動 Inspiration, Collect, Beauty Buzz...
The section seeks to update readers with fashion and beauty trends, just
like a little handbook or manual for them to build their own style and
express their individuality. It includes subsections and articles such as
Inspiration, Collect, Beauty Buzz, 
LETS HAVE A LIFE
Chuy棚n m畛c 畛 cao tr畉i nghi畛m cu畛c s畛ng qua nhi畛u g坦c nh狸n, s畛 th鱈ch
v m担i tr動畛ng. Chuy棚n m畛c bao g畛m nh畛ng bi vi畉t v畛 du l畛ch tr畉i
nghi畛m, s畛 ki畛n vn h坦a, s畉n ph畉m c担ng ngh畛 hay 畉m th畛c, nh hng
This section features articles focusing on various life experiences and
discussions on how to see things from different angles and perspectives,
including articles on traveling, cultural events, technology, food, dining
and restaurants
STYLE TALKS
N畉u nh動 Be Style, Be You! gi炭p 畛c gi畉 c畉p nh畉t xu h動畛ng th畛i trang v
lm 畉p, g坦p ph畉n 畛nh h狸nh phong c叩ch c叩 nh但n. Lets have a life mang
畉n nh畛ng tr畉i nghi畛m h畉p d畉n nh畉t tr棚n nhi畛u l挑nh v畛c. STYLE Talks s畉
l kho畉ng l畉ng trong t但m h畛n, chia s畉 nh畛ng suy t動, quan i畛m c湛ng
畛c gi畉 v畛i nhi畛u bi 畛c chuy棚n s但u v h畉p d畉n th担ng qua c叩c nh但n v畉t
truy畛n c畉m h畛ng hay g坦c nh狸n v畛 c叩c v畉n 畛 t但m l箪 cu畛c s畛ng.
IfBe Style, Be You!updates fashion trends and helps readers to express
their individual style,Lets have a lifebrings about stories of exciting
life experiences and suggests different ways to enjoy life,STYLE Talks
serves as a cozy and comfortable corner where editors share their
thoughts and feelings to connect with the readers. This section includes
lifestyle and psychological articles featuring deep and meaningful
stories, aiming to inspire readers to make wiser decisions, achieve bigger
things and lead a better life.
08
B畉NG GI QU畉NG CO
advertising RATE CARD
TRANG CHU畉N/ STANDAR PLACEMENT
TRANG CHU畉N PH畉I / TRI
STANDARD RIGHT-HAND/LEFT-HAND PAGE
Bleed size: 216 x 291 mm
Display: 206 x 281 mm
VN 42.000.000
TRANG I CHU畉N
STANDARD DOUBLE-PAGE-SPREAD
Bleed size: 426 x 291 mm
Display: 416 x 281 mm
VN 80.000.000
2/3 TRANG CHU畉N (D畛C/NGANG)
2/3 STANDARD PAGE (VERTICAL/HORIZONTAL)
Bleed size: 216 x 291 mm
Display: 206 x 281 mm
VN 34.000.000
1/4 TRANG CHU畉N
1/4 STANDARD PAGE
Bleed size: 216 x 72 mm
Display : 206 x 62 mm
VN 20.000.000
1/2 TRANG CHU畉N D畛C / NGANG
STANDARD HAFT PAGE VERTICAL / HORIZONTAL
Bleed size: 105 x 291 mm / 216 x 146 mm
Display: 95 x 281 mm / 206 x 136 mm
VN 30.000.000
1/3 TRANG CHU畉N D畛C / NGANG
1/3 STANDARD PAGE VERTICAL / HORIZONTAL
Bleed size: 71 x 291 mm / 216 x 97 mm
Display : 61 x 281 mm / 206 x 87 mm
VN 24.000.000
TRANG 畉C BI畛T/ SPECIAL PLACEMENT
Bleed size: 216 x 291 mm
Display : 206 x 281mm
TRANG PH畉I 畉U TIN
FIRST SINGLE RIGHT HAND PAGE
VN 65.000.000
TRANG PH畉I TH畛 2
SECOND SINGLE RIGHT HAND PAGE
VN 60.000.000
TRANG PH畉I TH畛 3
THIRD SINGLE RIGHT HAND PAGE
VN 55.000.000
TRANG PH畉I TH畛 4
FORTH SINGLE RIGHT HAND PAGE
VN 50.000.000
Bleed size: 426x291 mm
Display : 416x281 mm
TRANG I 畉U TIN
FIRST DOUBLE PAGE SPREAD
VN 110.000.000
TRANG I TH畛 2
SECOND DOUBLE PAGE SPREAD
VN 100.000.000
TRANG I TH畛 3
THIRD DOUBLE PAGE SPREAD
VN 95.000.000
TRANG I TH畛 4
FORTH DOUBLE PAGE SPREAD
VN 90.000.000
Bleed size: 216x291 mm
Display : 206x281 mm
TRANG BA G畉P NGOI
REVERSE GATE FOLD
VN 120.000.000
BA 2
INSIDE FRONT COVER
VN 75.000.000
BA 3
INSIDE BACK COVER
VN 65.000.000
BA 4
OUTSIDE BACK COVER
VN 110.000.000
[ Gi叩 ch動a bao g畛m VAT/ Prices are exclusive of VAT]
09
TRANG (PR)/ ADVERTORIAL
TRANG I
DOUBLE PAGE
Bleed size: 71 x 291 mm / 216 x 97 mm
Display: 61 x 281 mm / 206 x 87 mm
VN 80.000.000
TRANG N
SINGLE PAGE
Bleed size: 216 x 291 mm
Display: 206 x 281 mm
VN 40.000.000
B畛 S働U T畉P X 10 TRANG
COLLECTION X 10 PAGE
Bleed size: 71x291 mm / 216x97 mm
Display: 61x281 mm / 206x87 mm
VND 80.000.000
VND 150.000.000 (C坦 s畉n ph畉m)
STANDARD INSERT
(exclusive of printing fee, production)
(ch動a t鱈nh ph鱈 in 畉n v s畉n xu畉t)
Bleed size: 71x291mm / 216x97 mm
Display: 61x281mm / 206x87 mm
VND 80.000.000
CUSTOMIZE INSERT
(exclusive of printing fee, production)
(ch動a t鱈nh ph鱈 in 畉n v s畉n xu畉t)
GI: Li棚n h棚味
PRICE: Contact
KHC/ OTHERS
y棚u c畉u k挑 thu畉t/ Technical Requirement
Bleed: 3mm  t畉t c畉 c叩c c畉nh
V湛ng an ton:
V湛ng an ton gi炭p vi畛c c畉t x辿n trang 動畛c chu畉n x叩c. Ton b畛 ch畛, h狸nh 畉nh v 畛 h畛a quan tr畛ng 動畛c s畛 d畛ng c畉n n畉m tr畛n
v畉n trong v湛ng an ton, nh畛ng ph畉n n畉m ngoi v湛ng an ton s畉 b畛 x辿n b畛 kh畛i trang b叩o trong qu叩 tr狸nh s畉n xu畉t.
畛nh d畉ng file g畛i: AI, ESP, PDF
Bleed: 3mm  on all sides
Safe Area:
The safe area allows the printing press to have to trim properly. All text, photos and graphics that you do not want to bleed need
to stay within this area. All things placed outside the safe area are going to bleed off the page.
File format: AI, ESP, PDF
CHI畉T KH畉U 畉C BI畛T/ discount rateH畉n 畉t qu畉ng c叩o/ booking deadline
K畛 NG/ ISSUE M畛C CHI畉T KH畉U discount rate
1 - 3 5 %
4 - 6 10 %
7 - 9 15 %
10 - 12 20 %
Th畛i h畉n ng k鱈/Booking deadline:
Tr動畛c ngy 25 hng th叩ng/ Before 25th of each month
Th畛i h畉n nh畉n bi/Art work deadline:
Tr動畛c ngy 05 hng th叩ng/Before 05th of each month
Ngy ph叩t hnh/Publishing date:
ngy 15 hng th叩ng/ On 15th of each month
[ Gi叩 PR ch動a bao g畛m chi ph鱈 vi畉t bi/ excluded writing fee]
10
Li棚n h畛 Qu畉ng c叩o/ CONTACT
H N畛i
Mrs. Nguy畛n Th湛y Trang
Mobile: 0914.585.839
Email: nguyen@chaubachmedia.vn / trang.hanghieu@gmail.com
H畛 Ch鱈 Minh
Mr. Tr畉n Minh H湛ng
Mobile: 0973.719.999
Email: hungpre@gmail.com
畛A CH畛 LIN H畛/ ADDRESS
H N畛i
Address: 2102, 21st Floor, Thnh C担ng Building, 57 L叩ng H畉, Ba 狸nh, HN
Tel: 04.3773.8005
H畛 Ch鱈 Minh
Address: 6th Floor, Fafilm Building, 06 Th叩i Vn Lung, District 1, HCM
Tel: 08.3824.6841

More Related Content

MEDIAKITSTYLE2015

  • 2. 02 Gi畛i thi畛u Introduction C担ng Ty TNHH Truy畛n Th担ng Ch但u B叩ch (CBM) l m畛t c担ng ty 畛c l畉p, uy t鱈n v nng 畛ng. CBM 動畛c kh叩ch hng bi畉t 畉n th担ng qua vi畛c th畛c hi畛n, xu畉t b畉n hai 畉n ph畉m th畛i trang & l畛i s畛ng cao c畉p l t畉p ch鱈 HNG HI畛U (2007) v t畉p ch鱈 STYLE (2009). B棚n c畉nh 坦, C担ng ty c嘆n cung c畉p d畛ch v畛 t畛 ch畛c s畛 ki畛n dnh cho kh叩ch hng l c叩c doanh nghi畛p ang kinh doanh trong l挑nh v畛c lm 畉p, th畛i trang v d畛ch v畛 cao c畉p. 畛 t畉o s畛 g畉n k畉t b畛n v畛ng v畛i 畛c gi畉, kh叩ch hng v 畛i t叩c, CBM c滴ng t畛 ch畛c chu畛i s畛 ki畛n 畛c 叩o, 畉n t動畛ng cho hai t畉p ch鱈. CBM h動畛ng t畛i m畛c ti棚u tr畛 thnh m畛t trong nh畛ng c担ng ty truy畛n th担ng hng 畉u Vi畛t Nam. Chau Bach Media (CBM) is an independent, prestigious and dynamic media company in Vietnam. CBM is well-known for publishing 02 leading Vietnamese Fashion & lifestyle magazines, which is HNG HI畛U Magazine (2007) and STYLE Magazine (2009). Besides, the company provides event management service for beauty, fashion and high-end retail companies. In order to engage more with its readers, customers and business partners, CBM also organizes a lot of impressive and unique events based on the concept of the two magazines. CBM aims at becoming one of the leading media companies in Vietnam.
  • 3. 03 Xu畉t b畉n & qu畉ng c叩o t畉p ch鱈 T動 v畉n chi畉n l動畛c truy畛n th担ng T畛 ch畛c s畛 ki畛n cao c畉p Qu畉n l箪 h狸nh 畉nh, th担ng tin truy畛n th担ng li棚n quan 畉n s畛 ki畛n Publication & Advertising Communication consultation Exclusive event management Brand image consultation and event communication management. DI味CH VU味/ SERVICES T畉p ch鱈 l畛i s畛ng tinh t畉, cao c畉p. Sophisticated luxury & lifestyle magazine. San Ph但m/ Productions T畉p ch鱈 lm 畉p, th畛i trang v l畛i s畛ng. Beauty, fashion and lifestyle magazine.
  • 4. 04 GI畛I THI畛U T畉P CH STYLE About STYLE Magazine 67VND39.500AZenMoMent 畛i nh畉 kh担n kham A ZeN MoMeNt spring summer Color Palette 2015 Fringe Lovers 5b畛 phim gi炭p b畉n s畛ng ch畉m Marsala! mu c畛a nm Nh畛Ng cu畛c t狸Nh s畛 l畉 Living Lalique mAr-2015 NNG C BAO NHIU MU ? THANH LAM LI LAM V CHA T畉O RA N B VICTORIA BECKHAM THE QUEEN OR THE WOMAN? MU畛N H働 V畛I CH畛! KHI PH畛 N畛 U畛NG TR, N NG NN C畉U NGUY畛N BEAUTY BUZZ 62OCT-NOV2014THEREDISSUEVND34.50060AUG-SEP2014THEANIMALINSTINCTVND34.000 59 THESPIRITOFFAIRPLAYT07-08-2014Gi叩:34.500 66FEB-MAR2015VND39.500LOVERULES! B E A U T Y N H 畛 N G T U Y 畛 T T C K H N G T N Haute Couture Spring Summer 2015 Y U S A O P H 畉 I R 畉 P K H U N ? L O V E R U L E S ! L B B L G V畉Y? 86 DEC-JAN 2015 N E W S F L A S H PHONG CCH C畛A B畉N PAGE K畛 DUYNM畛t hoa h畉u Vi畛t Nam m b畉n ngh挑 l b畉n bi畉t? LIGHT the fire! HELLO KITTY HAY 畉 MO GI 365NGY MAY M畉N EX, SEX HAY NEXT? WELCOME PRE-SPRING 2015! HOA H畉U 64DEC-JAN2015YOURNEWWHITEPAGE34.500VND MAKE-UP THU NG 2014/2015 FASHION KINETICART the ISSUE EXCLUSIVE: B畛 畉NH BNG HU畛 THP C畛U TH畉 GI畛I HAY C畛U CHNH MNH ? TH I XE M M NG HONG TRANG TR畉N: CUSHION AIR C SON NGI BB CREAM ? Pillowtalks LETS TALK ABOUT X 59 THESPIRITOFFAIRPLAYT07-08-2014Gi叩:34.50061SEP-OCT2014THEHEROISSUEVND34.500 59 THESPIRITOFFAIRPLAYT07-08-2014Gi叩:34.500
  • 5. 05 TA味P CHI LAM E味P THI TRANG & LI SNG STYLE l t畉p ch鱈 lm 畉p, th畛i trang v l畛i s畛ng dnh cho nh畛ng 畛c gi畉 c坦 quan i畛m s畛ng tr畉, t動 t動畛ng c畛i m畛 v lu担n h動畛ng t畛i nh畛ng i畛u m畛i m畉. STYLE ch畛n cho m狸nh l畛i i kh担ng khu担n m畉u, gi叩o i畛u, kh担ng 叩p 畉t hay ch畛p m滴 th担ng tin cho 畛c gi畉. 畛ng th畛i, STYLE l畛a ch畛n v mang 畉n nh畛ng th担ng tin, xu h動畛ng th畛i trang v l畛i s畛ng cho c叩c 畛c gi畉 STYLE. 動畛c xu畉t b畉n l畉n 畉u ti棚n nm 2009, STYLE ang d畉n 畉t 動畛c s畛 畛nh h狸nh trong phong c叩ch c滴ng nh動 t畉o n棚n d畉u 畉n nh畉t 畛nh 畛i v畛i 畛c gi畉. M畛i s畛 b叩o xu畉t b畉n 畛u l畛a ch畛n 1 ch畛 畛 畛c 叩o, 畉n t動畛ng, nh動ng c滴ng g畉n g滴i, 叩nh tr炭ng t但m l箪 畛c gi畉 trong qu叩 tr狸nh ph叩t tri畛n b畉n th但n. STYLE s畛 h畛u chu畛i s畛 ki畛n STYLE Nites s担i 畛ng, giu mu s畉c gi畉i tr鱈 dnh ri棚ng cho 畛c gi畉, kh叩ch hng v 畛i t叩c th但n thi畉t c畛a STYLE. Ch畉c ch畉n s畉 t畉o n棚n nh畛ng k畛 ni畛m 叩ng nh畛 cho kh叩ch m畛i tham d畛. STYLE c滴ng ch鱈nh l c董 h畛i qu畉ng b叩 l箪 t動畛ng c畛a c叩c doanh nghi畛p trong ngnh hng th畛i trang, lm 畉p v d畛ch v畛 cao c畉p. STYLE is a beauty, fashion and lifestyle magazine, specified for readers who are open-minded, willing to try new things and have fresh perspectives on life. STYLE employs its own way of conveying messages, ideas and information. At the same time, it tries not to impose viewpoints and opinions, but rather suggesting them to the readers. The magazine also covers what appears to be trending in fashion and lifestyle for all STYLEs audiences. STYLE was first published in 2009 and since then, has been gradually shaping its own identity and has made a mark in the publishing market. Each issue touches on a certain topic which is very much relevant to the readers who are on their journey of self-discovery and self-actualization. STYLE also creates a series of events called STYLE Nite, surrounding many unique themes and dedicated exclusively for its readers, clients and partners. STYLE also offers great advertising opportunities for fashion, beauty and luxury service companies.
  • 6. 06 味C GIA CUA STYLE READERS 味C GIA/ Readers Nh畛ng 畛c gi畉 c坦 quan i畛m s畛ng tr畉, t動 t動畛ng c畛i m畛, h動畛ng t畛i c叩i m畛i. H畛 c坦 h畛c th畛c, c叩 t鱈nh, phong c叩ch ri棚ng, lu担n c畉p nh畉t xu h動畛ng m畛i c畛a th畉 gi畛i. Readers include people who are open-minded, willing to try new things and have fresh perspectives on life. The magazine focuses on urban youngsters who are well-educated and stylish, have strong character and interested in keeping themselves up-to-date with international fashion/beauty/lifestyle trends. C担ng Ch畛c/Officers N畛i Tr畛/Housewives Ch畛 doanh Nghi畛p/ Entrepreneurs Sinh Vi棚n/Students Ngh畛 S畛/Artists S L働味NG PHAT HANH/ Number of copies published: 35.000 b畉n/ 35.000 copies PHT T畉NG/ Give away: V畛 tr鱈 c畉p cao trong doanh nghi畛p/ entrepreneurs, managers I味NH DA味NG/ Format Kh畛 b叩o: 210 x 285 mm S畛 trang: 164 Gi叩: 39.500 VN Ngy ph叩t hnh: 15 hng th叩ng Size: 210 x 285 mm Page number: 164 Price: 39.500 VND Publishing date: On 15 th of each month C叩c 畛a i畛m ph叩t hnh/ Publishing places: Nh s叩ch, S畉p b叩o, 畉t b叩o di h畉n/ Bookshops, newsstands, pre-orders. N畛/Female Nam/Male 30% 70% GII TINH/ Gender 味C GI畉/ READERS H畛 Ch鱈 Minh H N畛i Kh叩c/Others KHU V働味C PHAT HANH Distribution of publishing locations 50% 10% 40% 10% 20% 30% 30% 10% tr動ng by/ DISPLAYed: Ph嘆ng ch畛 VIP s但n bay, Khu ngh畛, Kh叩ch s畉n, Nh hng, Caf辿, Spa cao c畉p/ VIP airport lounges, resorts, hotels, restaurants, Caf辿, Spa & beauty salons.
  • 7. 07 CC CHUYN M畛C SECTIONS BE STYLE, BE YOU! Chuy棚n m畛c c畉p nh畉t phong c叩ch, xu h動畛ng th畛i trang, nh動 m畛t c畉m nang nh畛 gi炭p 畛c gi畉 c坦 th畛 t狸m th畉y nh畛ng th担ng tin 畛 畛nh h狸nh phong c叩ch, th畛 hi畛n c叩 t鱈nh b畉n th但n. Chuy棚n m畛c bao g畛m c叩c bi vi畉t c畉p nh畉t xu h動畛ng nh動 Inspiration, Collect, Beauty Buzz... The section seeks to update readers with fashion and beauty trends, just like a little handbook or manual for them to build their own style and express their individuality. It includes subsections and articles such as Inspiration, Collect, Beauty Buzz, LETS HAVE A LIFE Chuy棚n m畛c 畛 cao tr畉i nghi畛m cu畛c s畛ng qua nhi畛u g坦c nh狸n, s畛 th鱈ch v m担i tr動畛ng. Chuy棚n m畛c bao g畛m nh畛ng bi vi畉t v畛 du l畛ch tr畉i nghi畛m, s畛 ki畛n vn h坦a, s畉n ph畉m c担ng ngh畛 hay 畉m th畛c, nh hng This section features articles focusing on various life experiences and discussions on how to see things from different angles and perspectives, including articles on traveling, cultural events, technology, food, dining and restaurants STYLE TALKS N畉u nh動 Be Style, Be You! gi炭p 畛c gi畉 c畉p nh畉t xu h動畛ng th畛i trang v lm 畉p, g坦p ph畉n 畛nh h狸nh phong c叩ch c叩 nh但n. Lets have a life mang 畉n nh畛ng tr畉i nghi畛m h畉p d畉n nh畉t tr棚n nhi畛u l挑nh v畛c. STYLE Talks s畉 l kho畉ng l畉ng trong t但m h畛n, chia s畉 nh畛ng suy t動, quan i畛m c湛ng 畛c gi畉 v畛i nhi畛u bi 畛c chuy棚n s但u v h畉p d畉n th担ng qua c叩c nh但n v畉t truy畛n c畉m h畛ng hay g坦c nh狸n v畛 c叩c v畉n 畛 t但m l箪 cu畛c s畛ng. IfBe Style, Be You!updates fashion trends and helps readers to express their individual style,Lets have a lifebrings about stories of exciting life experiences and suggests different ways to enjoy life,STYLE Talks serves as a cozy and comfortable corner where editors share their thoughts and feelings to connect with the readers. This section includes lifestyle and psychological articles featuring deep and meaningful stories, aiming to inspire readers to make wiser decisions, achieve bigger things and lead a better life.
  • 8. 08 B畉NG GI QU畉NG CO advertising RATE CARD TRANG CHU畉N/ STANDAR PLACEMENT TRANG CHU畉N PH畉I / TRI STANDARD RIGHT-HAND/LEFT-HAND PAGE Bleed size: 216 x 291 mm Display: 206 x 281 mm VN 42.000.000 TRANG I CHU畉N STANDARD DOUBLE-PAGE-SPREAD Bleed size: 426 x 291 mm Display: 416 x 281 mm VN 80.000.000 2/3 TRANG CHU畉N (D畛C/NGANG) 2/3 STANDARD PAGE (VERTICAL/HORIZONTAL) Bleed size: 216 x 291 mm Display: 206 x 281 mm VN 34.000.000 1/4 TRANG CHU畉N 1/4 STANDARD PAGE Bleed size: 216 x 72 mm Display : 206 x 62 mm VN 20.000.000 1/2 TRANG CHU畉N D畛C / NGANG STANDARD HAFT PAGE VERTICAL / HORIZONTAL Bleed size: 105 x 291 mm / 216 x 146 mm Display: 95 x 281 mm / 206 x 136 mm VN 30.000.000 1/3 TRANG CHU畉N D畛C / NGANG 1/3 STANDARD PAGE VERTICAL / HORIZONTAL Bleed size: 71 x 291 mm / 216 x 97 mm Display : 61 x 281 mm / 206 x 87 mm VN 24.000.000 TRANG 畉C BI畛T/ SPECIAL PLACEMENT Bleed size: 216 x 291 mm Display : 206 x 281mm TRANG PH畉I 畉U TIN FIRST SINGLE RIGHT HAND PAGE VN 65.000.000 TRANG PH畉I TH畛 2 SECOND SINGLE RIGHT HAND PAGE VN 60.000.000 TRANG PH畉I TH畛 3 THIRD SINGLE RIGHT HAND PAGE VN 55.000.000 TRANG PH畉I TH畛 4 FORTH SINGLE RIGHT HAND PAGE VN 50.000.000 Bleed size: 426x291 mm Display : 416x281 mm TRANG I 畉U TIN FIRST DOUBLE PAGE SPREAD VN 110.000.000 TRANG I TH畛 2 SECOND DOUBLE PAGE SPREAD VN 100.000.000 TRANG I TH畛 3 THIRD DOUBLE PAGE SPREAD VN 95.000.000 TRANG I TH畛 4 FORTH DOUBLE PAGE SPREAD VN 90.000.000 Bleed size: 216x291 mm Display : 206x281 mm TRANG BA G畉P NGOI REVERSE GATE FOLD VN 120.000.000 BA 2 INSIDE FRONT COVER VN 75.000.000 BA 3 INSIDE BACK COVER VN 65.000.000 BA 4 OUTSIDE BACK COVER VN 110.000.000 [ Gi叩 ch動a bao g畛m VAT/ Prices are exclusive of VAT]
  • 9. 09 TRANG (PR)/ ADVERTORIAL TRANG I DOUBLE PAGE Bleed size: 71 x 291 mm / 216 x 97 mm Display: 61 x 281 mm / 206 x 87 mm VN 80.000.000 TRANG N SINGLE PAGE Bleed size: 216 x 291 mm Display: 206 x 281 mm VN 40.000.000 B畛 S働U T畉P X 10 TRANG COLLECTION X 10 PAGE Bleed size: 71x291 mm / 216x97 mm Display: 61x281 mm / 206x87 mm VND 80.000.000 VND 150.000.000 (C坦 s畉n ph畉m) STANDARD INSERT (exclusive of printing fee, production) (ch動a t鱈nh ph鱈 in 畉n v s畉n xu畉t) Bleed size: 71x291mm / 216x97 mm Display: 61x281mm / 206x87 mm VND 80.000.000 CUSTOMIZE INSERT (exclusive of printing fee, production) (ch動a t鱈nh ph鱈 in 畉n v s畉n xu畉t) GI: Li棚n h棚味 PRICE: Contact KHC/ OTHERS y棚u c畉u k挑 thu畉t/ Technical Requirement Bleed: 3mm t畉t c畉 c叩c c畉nh V湛ng an ton: V湛ng an ton gi炭p vi畛c c畉t x辿n trang 動畛c chu畉n x叩c. Ton b畛 ch畛, h狸nh 畉nh v 畛 h畛a quan tr畛ng 動畛c s畛 d畛ng c畉n n畉m tr畛n v畉n trong v湛ng an ton, nh畛ng ph畉n n畉m ngoi v湛ng an ton s畉 b畛 x辿n b畛 kh畛i trang b叩o trong qu叩 tr狸nh s畉n xu畉t. 畛nh d畉ng file g畛i: AI, ESP, PDF Bleed: 3mm on all sides Safe Area: The safe area allows the printing press to have to trim properly. All text, photos and graphics that you do not want to bleed need to stay within this area. All things placed outside the safe area are going to bleed off the page. File format: AI, ESP, PDF CHI畉T KH畉U 畉C BI畛T/ discount rateH畉n 畉t qu畉ng c叩o/ booking deadline K畛 NG/ ISSUE M畛C CHI畉T KH畉U discount rate 1 - 3 5 % 4 - 6 10 % 7 - 9 15 % 10 - 12 20 % Th畛i h畉n ng k鱈/Booking deadline: Tr動畛c ngy 25 hng th叩ng/ Before 25th of each month Th畛i h畉n nh畉n bi/Art work deadline: Tr動畛c ngy 05 hng th叩ng/Before 05th of each month Ngy ph叩t hnh/Publishing date: ngy 15 hng th叩ng/ On 15th of each month [ Gi叩 PR ch動a bao g畛m chi ph鱈 vi畉t bi/ excluded writing fee]
  • 10. 10 Li棚n h畛 Qu畉ng c叩o/ CONTACT H N畛i Mrs. Nguy畛n Th湛y Trang Mobile: 0914.585.839 Email: nguyen@chaubachmedia.vn / trang.hanghieu@gmail.com H畛 Ch鱈 Minh Mr. Tr畉n Minh H湛ng Mobile: 0973.719.999 Email: hungpre@gmail.com 畛A CH畛 LIN H畛/ ADDRESS H N畛i Address: 2102, 21st Floor, Thnh C担ng Building, 57 L叩ng H畉, Ba 狸nh, HN Tel: 04.3773.8005 H畛 Ch鱈 Minh Address: 6th Floor, Fafilm Building, 06 Th叩i Vn Lung, District 1, HCM Tel: 08.3824.6841