際際滷

際際滷Share a Scribd company logo

MediaPlus_Proposal+

O
Oluwagbemiga Ben-Daniel

Media Plus Branding is an integrated media company that has developed its own digital content delivery platform and eReader app. It is proposing a business partnership to publishers and authors to distribute and monetize digital books, journals, and magazines across Africa. Media Plus will directly market the author's content, sell books in local currencies, and pay authors a 60% commission on monthly sales. It aims to become a leading digital distribution platform for African content.

1 of 24
Download to read offline
Company LOGO
Company LOGO 1. Introducing Media Plus Branding (Pty) Limited 2. About Media Plus Digital Platform 3. Business Proposal & USP 4. Conclusion
Brief Overview Media Plus Branding (Pty) Limited (Reg. No. 2008/005546/07), AKA MediaPlus, is an integrated media company with extensive experience on the African continent covering Print, Broadcast and Digital Media. . Vision To be the leading integrated media company in Africa, playing a pioneering role in content development and distribution; deploying cutting-edge technologies in the process. Mission To maximize value for all our stakeholders, thus putting Africa on the forefront of creativity and innovative content development and distribution.
Brief History Media Plus Branding (Pty) Limited was incorporated in 2008 as an integrated media company. The companys print footprint covers pan- Africa magazines such as Digital Africa (an ICT magazine); Jozi Weekly( a lifestyle weekly publication); and Business Edge Africa (a business magazine).
Company LOGO 1. Introducing Media Plus Branding (Pty) Limited 2. About Media Plus Digital Platform 3. Business Proposal & USP 4. Conclusion
About Media Plus Digital Platform At Media Plus, we define Digital Lifestyle as when Technology meets Media. This is also known as Convergence. In todays world driven by technology, the media has not been left out, and MediaPlus is committed to playing a leadership role in the emergence technology-media convergence. Towards this end, MediaPlus developed its own Digital Content Delivery Platform (DCDP), http://www.mediaplus.co.za, primarily to develop, distribute and monetize digital content ranging from eBooks, Mobile Games, BooksApp, and Video Content. Also, Media Plus developed its own eReader App (Media+) for Apple iOS & Google Play and Windows (to be launched soon), and fully integrated with its digital platform. The Media+ eReader App manages the purchase/subscribing, download and pleasurable reading of all ebooks, journals, and magazines available on the MediaPlus Digital Content Delivery Platform (DCDP).
Content Security: DRM & Others The MediaPlus Digital Platform is PCI Compliant and protected by enhanced SSL security, which secures all transactions taking place on the platform This gives our customers peace of mind when transacting on our digital platform. In addition, MediaPlus has deployed an encryption technology that is based on Advanced Encryption Standard (AES)256 bits industry standard, which encrypts all the books loaded unto its digital server. Each time purchase is made, a unique key is sent to the device, which enables the Media+ eReader App open the book downloaded from the server. It is impossible for any other eReader App or any other device to open the book downloaded from our server. By this, the book is locked to the user, and limits the access to the book purchased to 5 maximum devices.
Payment Gateway Platform The MediaPlus Digital Platform is integrated with South Africaa most sophisticated payment gateway company, Virtual Card Services (VCS); and Nigerias foremost payment gateway, InterSwitch. These payment providers provide all the payment processing and facilitation for all the transaction on the MediaPlus digital platform. Customers can use their VISA, MASTERCARD, & American Express Cards to buy books from the MediaPlus digital store. In addition, MediaPlus has also integrated with Apple & Google payment platforms, using the In- App-Purchase module of the two platform. This is another option for clients that want to pay via Apple & Google Wallets. However, for all the digital publications of the Authors, customers can pay using either VCS or InterSwitch payment systems, depending on their territory.
About Media+ eReader App Media+ eReader App is a craftily and painstakingly developed App for professionals, scholars, and book lovers. Media+ eReader is an optimised eBooks rendering App, developed for iOS7 and Android 4.0 (and above) platforms (Windows platform coming soon), with animated page flipping experience, which gives the users maximum reading pleasure. Media+ eReader App has features such as: Book Shelf: Nicely designed and arranged newsstand and bookshelf for easy identification and selection of your favourite books and magazines. Word Search: This feature enables users to search for specific words within the book that the App has opened. This feature enable professionals like lawyers to search for their favourite cases, government gazettes, and other cross-referencing words within their law reports and journals. Author and Title Search: The feature enables users to search for their favourite authors and book titles available on the Newsstand and the Bookshelf. Other Features: Such as text highlights/underline/strikethrough, thumbnail views, page control, zoom in/zoom, and document annotation.
About Media+ eReader App Note Taking: A special feature for professionals, scholars and books lovers to take note whilst reading/studying their favourite books. This is an essential tool for taking notes in classrooms, courtrooms, and other locations conveniently. Users have easy access those notes anytime and anywhere. Table of Content: This is another exciting feature of this App, which enable users to navigate around their favourite books. Just at a tap/click, the users can jump from the front over of their book to their desired page or chapter. Bookmarks: This feature empowers users to bookmark their favourite page and that page is stored specially, and the user can easily recall the bookmarked page anytime and anywhere. Multimedia and Hyperlinks: This is another exciting feature of the Media+ eReader App, which enable users read and reference any book with hyperlinks and also play any multimedia icon embedded within the journal or magazine. This is ideal for magazine and newspaper publishers.
MediaPlus_Proposal+
MediaPlus_Proposal+
MediaPlus_Proposal+
MediaPlus_Proposal+
MediaPlus_Proposal+
MediaPlus_Proposal+
MediaPlus_Proposal+
Company LOGO 1. Introducing Media Plus Branding (Pty) Limited 2. About Media Plus Digital Platform 3. Business Proposal & USP 4. Conclusion
Business Proposal-Strategic Objective Part of our strategy is to effectively position our digital platform to Publishers and Educational institutions (private and public) in Nigeria, South Africa and across Africa, even as digital books becomes much more entrenched across the continent. We look forward to working with publishing houses and Authors alike across Africa to effectively monetizing and distribute their digital books, journals and magazines in across key markets in Africa. MediaPlus is extremely committed to ensuring that its DCDP becomes the default and the biggest platform in Africa within the next 2 to 3 years. This will be achieved via innovative and bespoke solutions, cutting-edge and inspirational content, and aggressive marketing/promotional activities across the continent. We offer Africas publishers and authors a unique and aggregated digital platform to easily monetize and distribute their works on the continent. Though the MediaPlus DCDP is assessable globally, the primary strategic focus now is Africa. Speak to us today, so that we can discuss in details the royalties and other fees.
The Unique Selling Proposition Therefore, in line with our overall strategic objective, MediaPlus looks forward to becoming one of Authors digital distributor. MediaPluss digital delivery platform provides the following unique positioning compared to other international platforms like Amazon: Create a specific category for the Authors books on the MediaPlus digital platform. Direct Marketing and activations in Churches across Nigeria, South Africa & across Africa. Ability of customers to buy the Authors books in Rands, Naira, and other local currencies across Africa. Direct Marketing and activations in Shopping Malls in South Africa & in Africa. This is part of the overall MediaPlus Books Fair Campaigns. Radio & TV Campaigns, via Impact FM, Rainbow FM, 1Gospel, and other Christian & Secular TV/Radio stations in Africa, combined with massive social media campaigns. Strategic Access into the huge Rest of African Markets.
Business Model MediaPlus relationship with the Author is that of a Distributor. The Author grants the digital distribution rights to MediaPlus, followed by the execution of the necessary contracts, and MediaPlus eventually monetizes these digital contents based on the agreed prices, and distribute them via its digital platforms. MediaPlus charges a commission of 40% on every book sold via its platform, as against what Amazon charges. The cost covers all administrative charges, which includes bank charges, payment gateway charges and the net of that as revenue for MediaPlus to continue to deliver an optimized content delivery service. MediaPlus prepares monthly sales & distribution reports based on the monthly traction of all the digital content available on its platform, and shares the same with the Author. Afterwards, net payment will be disbursed directly into the Authors designated bank Account via EFT. The digital content will be delivered to MediaPlus via an established FTP account.
Company LOGO 1. Introducing Media Plus Branding (Pty) Limited 2. About Media Plus Digital Platform 3. Business Proposal & USP 4. Conclusion
Conclusion We look forward to partnering with you effectively monetizing and distributing the Authors eBooks, journals and magazines in South Africa, Nigeria and across key markets in Africa. MediaPlus is strategically prepared and equipped to maximize value for these books in Africa. We understand how the market works and how to connect effectively with the markets in Africa. We look forward to discussing this proposal with you in details and finalizing on it.
Thank You

More Related Content

MediaPlus_Proposal+

  • 2. Company LOGO 1. Introducing Media Plus Branding (Pty) Limited 2. About Media Plus Digital Platform 3. Business Proposal & USP 4. Conclusion
  • 3. Brief Overview Media Plus Branding (Pty) Limited (Reg. No. 2008/005546/07), AKA MediaPlus, is an integrated media company with extensive experience on the African continent covering Print, Broadcast and Digital Media. . Vision To be the leading integrated media company in Africa, playing a pioneering role in content development and distribution; deploying cutting-edge technologies in the process. Mission To maximize value for all our stakeholders, thus putting Africa on the forefront of creativity and innovative content development and distribution.
  • 4. Brief History Media Plus Branding (Pty) Limited was incorporated in 2008 as an integrated media company. The companys print footprint covers pan- Africa magazines such as Digital Africa (an ICT magazine); Jozi Weekly( a lifestyle weekly publication); and Business Edge Africa (a business magazine).
  • 5. Company LOGO 1. Introducing Media Plus Branding (Pty) Limited 2. About Media Plus Digital Platform 3. Business Proposal & USP 4. Conclusion
  • 6. About Media Plus Digital Platform At Media Plus, we define Digital Lifestyle as when Technology meets Media. This is also known as Convergence. In todays world driven by technology, the media has not been left out, and MediaPlus is committed to playing a leadership role in the emergence technology-media convergence. Towards this end, MediaPlus developed its own Digital Content Delivery Platform (DCDP), http://www.mediaplus.co.za, primarily to develop, distribute and monetize digital content ranging from eBooks, Mobile Games, BooksApp, and Video Content. Also, Media Plus developed its own eReader App (Media+) for Apple iOS & Google Play and Windows (to be launched soon), and fully integrated with its digital platform. The Media+ eReader App manages the purchase/subscribing, download and pleasurable reading of all ebooks, journals, and magazines available on the MediaPlus Digital Content Delivery Platform (DCDP).
  • 7. Content Security: DRM & Others The MediaPlus Digital Platform is PCI Compliant and protected by enhanced SSL security, which secures all transactions taking place on the platform This gives our customers peace of mind when transacting on our digital platform. In addition, MediaPlus has deployed an encryption technology that is based on Advanced Encryption Standard (AES)256 bits industry standard, which encrypts all the books loaded unto its digital server. Each time purchase is made, a unique key is sent to the device, which enables the Media+ eReader App open the book downloaded from the server. It is impossible for any other eReader App or any other device to open the book downloaded from our server. By this, the book is locked to the user, and limits the access to the book purchased to 5 maximum devices.
  • 8. Payment Gateway Platform The MediaPlus Digital Platform is integrated with South Africaa most sophisticated payment gateway company, Virtual Card Services (VCS); and Nigerias foremost payment gateway, InterSwitch. These payment providers provide all the payment processing and facilitation for all the transaction on the MediaPlus digital platform. Customers can use their VISA, MASTERCARD, & American Express Cards to buy books from the MediaPlus digital store. In addition, MediaPlus has also integrated with Apple & Google payment platforms, using the In- App-Purchase module of the two platform. This is another option for clients that want to pay via Apple & Google Wallets. However, for all the digital publications of the Authors, customers can pay using either VCS or InterSwitch payment systems, depending on their territory.
  • 9. About Media+ eReader App Media+ eReader App is a craftily and painstakingly developed App for professionals, scholars, and book lovers. Media+ eReader is an optimised eBooks rendering App, developed for iOS7 and Android 4.0 (and above) platforms (Windows platform coming soon), with animated page flipping experience, which gives the users maximum reading pleasure. Media+ eReader App has features such as: Book Shelf: Nicely designed and arranged newsstand and bookshelf for easy identification and selection of your favourite books and magazines. Word Search: This feature enables users to search for specific words within the book that the App has opened. This feature enable professionals like lawyers to search for their favourite cases, government gazettes, and other cross-referencing words within their law reports and journals. Author and Title Search: The feature enables users to search for their favourite authors and book titles available on the Newsstand and the Bookshelf. Other Features: Such as text highlights/underline/strikethrough, thumbnail views, page control, zoom in/zoom, and document annotation.
  • 10. About Media+ eReader App Note Taking: A special feature for professionals, scholars and books lovers to take note whilst reading/studying their favourite books. This is an essential tool for taking notes in classrooms, courtrooms, and other locations conveniently. Users have easy access those notes anytime and anywhere. Table of Content: This is another exciting feature of this App, which enable users to navigate around their favourite books. Just at a tap/click, the users can jump from the front over of their book to their desired page or chapter. Bookmarks: This feature empowers users to bookmark their favourite page and that page is stored specially, and the user can easily recall the bookmarked page anytime and anywhere. Multimedia and Hyperlinks: This is another exciting feature of the Media+ eReader App, which enable users read and reference any book with hyperlinks and also play any multimedia icon embedded within the journal or magazine. This is ideal for magazine and newspaper publishers.
  • 18. Company LOGO 1. Introducing Media Plus Branding (Pty) Limited 2. About Media Plus Digital Platform 3. Business Proposal & USP 4. Conclusion
  • 19. Business Proposal-Strategic Objective Part of our strategy is to effectively position our digital platform to Publishers and Educational institutions (private and public) in Nigeria, South Africa and across Africa, even as digital books becomes much more entrenched across the continent. We look forward to working with publishing houses and Authors alike across Africa to effectively monetizing and distribute their digital books, journals and magazines in across key markets in Africa. MediaPlus is extremely committed to ensuring that its DCDP becomes the default and the biggest platform in Africa within the next 2 to 3 years. This will be achieved via innovative and bespoke solutions, cutting-edge and inspirational content, and aggressive marketing/promotional activities across the continent. We offer Africas publishers and authors a unique and aggregated digital platform to easily monetize and distribute their works on the continent. Though the MediaPlus DCDP is assessable globally, the primary strategic focus now is Africa. Speak to us today, so that we can discuss in details the royalties and other fees.
  • 20. The Unique Selling Proposition Therefore, in line with our overall strategic objective, MediaPlus looks forward to becoming one of Authors digital distributor. MediaPluss digital delivery platform provides the following unique positioning compared to other international platforms like Amazon: Create a specific category for the Authors books on the MediaPlus digital platform. Direct Marketing and activations in Churches across Nigeria, South Africa & across Africa. Ability of customers to buy the Authors books in Rands, Naira, and other local currencies across Africa. Direct Marketing and activations in Shopping Malls in South Africa & in Africa. This is part of the overall MediaPlus Books Fair Campaigns. Radio & TV Campaigns, via Impact FM, Rainbow FM, 1Gospel, and other Christian & Secular TV/Radio stations in Africa, combined with massive social media campaigns. Strategic Access into the huge Rest of African Markets.
  • 21. Business Model MediaPlus relationship with the Author is that of a Distributor. The Author grants the digital distribution rights to MediaPlus, followed by the execution of the necessary contracts, and MediaPlus eventually monetizes these digital contents based on the agreed prices, and distribute them via its digital platforms. MediaPlus charges a commission of 40% on every book sold via its platform, as against what Amazon charges. The cost covers all administrative charges, which includes bank charges, payment gateway charges and the net of that as revenue for MediaPlus to continue to deliver an optimized content delivery service. MediaPlus prepares monthly sales & distribution reports based on the monthly traction of all the digital content available on its platform, and shares the same with the Author. Afterwards, net payment will be disbursed directly into the Authors designated bank Account via EFT. The digital content will be delivered to MediaPlus via an established FTP account.
  • 22. Company LOGO 1. Introducing Media Plus Branding (Pty) Limited 2. About Media Plus Digital Platform 3. Business Proposal & USP 4. Conclusion
  • 23. Conclusion We look forward to partnering with you effectively monetizing and distributing the Authors eBooks, journals and magazines in South Africa, Nigeria and across key markets in Africa. MediaPlus is strategically prepared and equipped to maximize value for these books in Africa. We understand how the market works and how to connect effectively with the markets in Africa. We look forward to discussing this proposal with you in details and finalizing on it.