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Changing the way the world
works
¡°Tradition is the
illusion of
permanence¡±
Woody Allen
A business
exists not to
amass money
but to
create value
Richard Cantillon
¡°Do what true entrepreneurs do:
Figure out the best conceivable
option and then make it available.¡±
Jon Burgstone
Geography
Is
History
Liam Casey
The winners won¡¯t just be
those with more I.Q.
It will also be those with more
Passion and Curiosity
Thomas Friedman
The Irish ¨C Cultural Middleware
The Irish - Intellect and imagination
¡°The Irish mind remained
free of the linear centralised
logic of the Greco Roman
culture which dominated
Western Europe¡±
Kearney

¡°two thinks at a time¡±
James Joyce
Empathy
Empathy is the
experience of
understanding another
person's condition from
their perspective.
Frans de Waal, The Age of Empathy:
Nature's Lessons For A Kinder Society
Play
The craic is an essentially Irish form of enjoyment. It embraces friendliness and
hospitality, good conversation, music, dancing, the lively telling of jokes and stories,
and the recitation of poetry. Above all, it is about people coming together. ¨C National
Museum of Australia
Businesses are social organisations and not solely built around economic output.
Story telling
Human brain receives 14m bits of information per second, but can process consciously
only 16 bits per second ¨C John Gray, Straw Dogs
Most of our thinking is done unconsciously or emotionally ¨C we create narratives to
shape our worlds
Two native tongues
Irish - a story telling, wild, graphic old language
English the other a structured object orientated trading language - the world¡¯s No. 1
The Irish ¨C Cultural Middleware
Changing the way the world works

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Mena+socialgood - Changing the way the world works

  • 1. Changing the way the world works
  • 2. ¡°Tradition is the illusion of permanence¡± Woody Allen
  • 3. A business exists not to amass money but to create value Richard Cantillon
  • 4. ¡°Do what true entrepreneurs do: Figure out the best conceivable option and then make it available.¡± Jon Burgstone
  • 6. The winners won¡¯t just be those with more I.Q. It will also be those with more Passion and Curiosity Thomas Friedman
  • 7. The Irish ¨C Cultural Middleware
  • 8. The Irish - Intellect and imagination ¡°The Irish mind remained free of the linear centralised logic of the Greco Roman culture which dominated Western Europe¡± Kearney ¡°two thinks at a time¡± James Joyce
  • 9. Empathy Empathy is the experience of understanding another person's condition from their perspective. Frans de Waal, The Age of Empathy: Nature's Lessons For A Kinder Society
  • 10. Play The craic is an essentially Irish form of enjoyment. It embraces friendliness and hospitality, good conversation, music, dancing, the lively telling of jokes and stories, and the recitation of poetry. Above all, it is about people coming together. ¨C National Museum of Australia Businesses are social organisations and not solely built around economic output.
  • 11. Story telling Human brain receives 14m bits of information per second, but can process consciously only 16 bits per second ¨C John Gray, Straw Dogs Most of our thinking is done unconsciously or emotionally ¨C we create narratives to shape our worlds Two native tongues Irish - a story telling, wild, graphic old language English the other a structured object orientated trading language - the world¡¯s No. 1
  • 12. The Irish ¨C Cultural Middleware Changing the way the world works