This document provides information about a presentation given by Vantage Point Performance and Minds&More at The Sales Summit 2016. It includes links to their websites and an event, and offers the book "Cracking the Sales Management Code". The presentation addressed challenges faced by sales leaders, three critical questions sales leaders should answer, and a case study example. It discussed focusing sellers' time, enabling sellers through inspection and coaching, and measuring success by meeting objectives and improving results.
1. 息 2016 Vantage Point Performance. All Rights Reserved.
CRACKING THE
SALES MANAGEMENT CODE
MANAGE YOUR TEAMS TO
COMMERCIAL SUCCESS
Tom Disantis
Chief Operating Officer
Vantage Point Performance, Inc.
tdisantis@vantagepointperformance.com
@tom_disantis
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For Your Consideration
Thanks again for joining Vantage Point and Minds&Mores presentation at The Sales
Summit 2016. As a follow up, we wanted to provide you some helpful links, as well
as our contact information.
Visit Minds&Mores website here. Visit Vantage Points website here.
Here is a link to Minds&Mores Mingle Monday meeting on 21 March in Diegem.
And here is a link to Minds&Mores event calendar.
Stay current on the latest in sales management trends and research
Order Cracking the Sales Management Code
Thanks again, and please feel free to contact us with any additional questions:
Benny Van Calster
Partner, Minds&More
T +32 (2) 704 49 40
benny.van.calster@mindsandmore.biz
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Introduction
We help clients to grow their business by building
capabilities in marketing, sales & transformation
MARKETING
SALES
TRANSFORMATION
Define, develop, communicate and deliver offerings
that have value for your customers
Boosting commercial performance enabling you to find,
win and retain customers
Building organizational focus, capabilities and the
necessary change to win more in the market
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Proven Methodologies
Align sales and
marketing on plans and
tactics
Helping sales leaders and their
organizations drive growth
Manage indirect
channels better
Assess and select
talent
Build teams
Funnel
Management
Commercial
Performance
Enhance capabilities and
management
Sales
Management
Training and coaching
for
Sales Managers
Channel
Management
Call
Centers
People &
Organization
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Long Term Relationships:
5 years/100+ Clients/150+ Projects
Household
Names
Industry
Leaders
as well as SMEs &
Entrepreneurs
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Agenda
The Challenges Sales Leaders Face
The Three Critical Questions for Sales
Leadership (and how to answer them)
Case Study Example Data points
Conclusions and Next Steps
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A Changing Environment
Sales has radically (and quickly) transformed
Sales
People
Sales
Leaders
Our
Customers
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The Toughest Job in Sales
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The Pitfalls We Must Avoid
Our
approach is
reactive
Our
approach is
reactive
Our time
management
is ad hoc
Our time
management
is ad hoc
Seller
interactions
tend to be
inspection-
oriented
Seller
interactions
tend to be
inspection-
oriented
Fewer
sellers
make
quota
Fewer
sellers
make
quota
Lack of
Long-term
improvement
Unprepared
for seller
interactions
Develop a
culture of
dependency
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The Challenges Sales Leaders Face
The Three Critical Questions for Sales
Leadership (and how to answer them)
Case Study Examples Data points
Conclusions and Next Steps
Agenda
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The Three Critical Questions
1. Where should my sellers focus their time
(and why)?
2. What should I be doing to enable my sellers?
3. Is it working?
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Building the Right Path
Link the objectives to relevant activities,
and manage them relentlessly.
Select and quantify the best objectives
that will lead to those results
Identify the results you want to achieve
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Why Does this Matter?
Sellers need clarity of task
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Your Mandate
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Inspection
Focusesongatheringfactual
information
Examineswhathasalready
occurred
Assessessellercompliancewith
agreeduponexpectations(e.g.,
activitystandards)
Necessaryforthemanager
Coaching
Focusesongatheringsellers
perspective
Forwardfocused explores
whattodointhefuture
Assessessellersapproachto
upcomingsalesactivities(e.g.,
salescalls)
Highvalueforsellerand
manager
2. What should I be doing to
enable my sellers?
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Coaching Four Different Ways
Help Them Find Deals
Territory Coaching
Allocating effort efficiently across
different types of customers
Account Coaching
Maximizing long-term value from a
single customer
Call Coaching
Planning and conducting individual
customer interactions
Help Them Win Deals
Opportunity Coaching
Strategically navigating a multi-call
sales cycle
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3. Is It Working?
It is Working when Objectives are Met
ALIGN
A
R
O
Proper and consistent qualification
activities
Should lead to the sales objective of
higher close rates.
Which should improve revenue
results
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The Challenges Sales Leaders Face
The Three Critical Questions for Sales
Leadership (and how to answer them)
Case Study Example Data points
Conclusions and Next Steps
Agenda
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Seeing it in action
ABC wanted to increase revenue
results by > 20%
Improving close rates identified as
the biggest objective to achieve
growth results
Early stage qualification activities
needed to improve dramatically
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Focus = Big Impact
The Power of the Three Questions
ThiswasthemostpracticaltrainingIvereceivedas
asalesmanager.
SalesManager,ABCCompany
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If you want more
Events:
Mingle Monday
21 March, 1830-2100
NH Hotel Diegem
Public Workshops
19-20 April in Amsterdam
12-13 May in Brussels
Websites:
www.VantagePointPerformance.com
www.mindsandmore.biz