Mobile Marketing
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This document discusses trends in mobile marketing. It highlights themes of always on delivery, user interface, the internet of things, and heads down culture. It also discusses how marketing is being integrated across various mobile mediums like apps, SMS, social media, video and more. Users now expect consistency across desktop and mobile experiences. The internet of things allows for transmission of data about users whether they know it or not. Teens have become heavily reliant on their mobile devices for social interaction.
Mobile Marketing
- 2. Tweet while youre here! @thundertech | #ttrends Themes:: Always On Delivery User Interface Internet of Things Heads Down Culture
- 3. Marketing Integration:: MOBILE INTERACTIVE FLASH PRINT DESIGN PUBLIC RELATIONS ADVERTISING VIDEO SOCIAL MEDIA EVENT MARKETING PACKAGE DESIGN NAMINGWEB DESIGN LOGO DESIGN INTEGRATED MARKETING Apps, SMS, Sites, QR, Video, Pictures, Social, Search, Location, Video, etc.
- 4. Tweet while youre here! @thundertech | #ttrends Interaction with content has changed greatly over the past year with the rising use of social networking, mobile applications and video. Dont tell me, show me. Video killed the owners manual::
- 5. Most Important Mediums for Accessing Breaking News Mashable/Mobile Always On Delivery::
- 6. Tweet while youre here! @thundertech | #ttrends Users expect consistency and ease of use in BOTH their desktop and mobile experiences If you build it WELL, they will come User Interface::
- 7. Tweet while youre here! @thundertech | #ttrends You transmit data about yourself whether you know it or not. Online = Offline Internet of Things::
- 8. Nike+ Interactive Running Shoes Internet of Things::
- 10. Tweet while youre here! @thundertech | #ttrends 47% of US teens say their social life would end or be worsened without their cell phone 57% credit their mobile device with improving their life Four out of five teens (17 million) carry a wireless device (40% increase since 2004) Generation C:: Source: Harris Interactive
- 11. Tweet while youre here! @thundertech | #ttrends Always On Delivery User Interface Internet of Things Heads Down Culture Recap::
- 12. Tweet while youre here! @thundertech | #ttrends Thank you! Sejal Chaurasia