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Mobile Matters:
6 Considerations When Selecting a Mobile App
We live in a technology-driven world.
We depend on computers,
laptops, mobile devices, and
other technology to make us
function faster, smarter, and
more efficiently.
Today, most people look toward
mobile apps as a helpful tool to
run both their personal and
professional lives more smoothly.
Digital Media got you down?
You are not alone. It can be
extremely overwhelming when
sorting through the various
mobile app options that are
available.
We want to share 6 points that
you should take into
consideration before
downloading your next app.
1. Your Objective
First, ask yourself: What am I
trying to accomplish? How will
this help improve my
productivity? After answering
those preliminary questions, you
will have a better handle on what
you really need the app for.
2. Accessibility
Mobile apps have an online and
offline capability setting. Is it
important for you to access the apps
content 24/7 or do you want to save
on your data plan and only use it
with wi-fi?
What type of phone do you have? Is it
Apple, Android, or Windows? This is a
major factor into what apps are
available to you.
3. Information
Two essential elements that you will
most likely want in your mobile app:
relevant content and ease of use. How
easy is it to navigate through the app?
Will the information be useful to me?
If your answer to any of the above is
no, then you may need to go back to
the drawing board to get a clearer
picture of what youre trying to
accomplish.
4. Flexibility
As we know, the ability to adapt and
keep up with the ever-changing digital
landscape is a critical component to our
daily lives. And guess what? The same
applies to a mobile app.
In todays world, its important to have
proactive communication. This
especially applies to any app you would
download. Is the app staying up-to-date
in terms of functionality, bug fixes, and
how changes are communicated?
5. Interactivity
Does this mobile app make it easy
for you to share? Whether thats
sharing feedback, sharing the app
with friends, or sharing the
information within the app...decide
if an interactive social element is
important to you.
6. Mobile First Mentality
Remember, you typically use
your mobile phone when
youre on-the-go and only
have time for a quick burst of
information.
An app that provides short,
concise bytes of information
with less pages, scrolling, and
load time will make for a very
happy user-experience.
Connect with us on LinkedIn to stay up-to-date on
sales, marketing, and digital media!
Digital Media Training Inc.
Follow us on #Twitter!
@DM_Training
Like us on Facebook!
facebook.com/digitalmediatraining
Our boards are anything but boring, follow us on
Pinterest too!
http://www.pinterest.com/dmtraining
www.dmtraining.net
Call us: 212-502-3064
Lets stay in touch!

More Related Content

Mobile Matters: 6 Considerations When Selecting A Mobile App

  • 1. Mobile Matters: 6 Considerations When Selecting a Mobile App
  • 2. We live in a technology-driven world. We depend on computers, laptops, mobile devices, and other technology to make us function faster, smarter, and more efficiently. Today, most people look toward mobile apps as a helpful tool to run both their personal and professional lives more smoothly.
  • 3. Digital Media got you down? You are not alone. It can be extremely overwhelming when sorting through the various mobile app options that are available. We want to share 6 points that you should take into consideration before downloading your next app.
  • 4. 1. Your Objective First, ask yourself: What am I trying to accomplish? How will this help improve my productivity? After answering those preliminary questions, you will have a better handle on what you really need the app for.
  • 5. 2. Accessibility Mobile apps have an online and offline capability setting. Is it important for you to access the apps content 24/7 or do you want to save on your data plan and only use it with wi-fi? What type of phone do you have? Is it Apple, Android, or Windows? This is a major factor into what apps are available to you.
  • 6. 3. Information Two essential elements that you will most likely want in your mobile app: relevant content and ease of use. How easy is it to navigate through the app? Will the information be useful to me? If your answer to any of the above is no, then you may need to go back to the drawing board to get a clearer picture of what youre trying to accomplish.
  • 7. 4. Flexibility As we know, the ability to adapt and keep up with the ever-changing digital landscape is a critical component to our daily lives. And guess what? The same applies to a mobile app. In todays world, its important to have proactive communication. This especially applies to any app you would download. Is the app staying up-to-date in terms of functionality, bug fixes, and how changes are communicated?
  • 8. 5. Interactivity Does this mobile app make it easy for you to share? Whether thats sharing feedback, sharing the app with friends, or sharing the information within the app...decide if an interactive social element is important to you.
  • 9. 6. Mobile First Mentality Remember, you typically use your mobile phone when youre on-the-go and only have time for a quick burst of information. An app that provides short, concise bytes of information with less pages, scrolling, and load time will make for a very happy user-experience.
  • 10. Connect with us on LinkedIn to stay up-to-date on sales, marketing, and digital media! Digital Media Training Inc. Follow us on #Twitter! @DM_Training Like us on Facebook! facebook.com/digitalmediatraining Our boards are anything but boring, follow us on Pinterest too! http://www.pinterest.com/dmtraining www.dmtraining.net Call us: 212-502-3064 Lets stay in touch!