We, at ClickRain, have seen mobile usage increase to almost 40% by the end of 2014. Mobile usage is obviously increasing, but that doesn't mean desktop usage is decreasing. We analyzed data from over 70 million visits on over 300 Google Analytics accounts. We found mobile usage is rapidly increasing. Duh. But what else we found may be a little surprising.
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Hold the Phone: Mobile Traffic Continues to Grow. But It's Not All About Percentages