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Moda Cinema: Fashion Through Films

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fashiontechpr
fashiontechpr

The focus of this workshop is to discuss the utilization of fashion videos, short films and 3D mappings. Discussions will include the use of Digital Fashion Shows and 3D implementations in today's fashion industry as a media tool. We will view short films & fashion videos by Nick Knight, Ruth Hogben, Iris Van Herpen, Showstudio, Gareth Pugh, Daan Roosgaarde, Anouk Wipprecht, Bart Hess and more. - Attend this workshop. RSVP Here: http://www.meetup.com/WearableTechnology/events/108267162/ - Join Wearable Technology Here: http://www.meetup.com/WearableTechnology/ - Visit FashionTechPR [Publicit]: http://fashiontechpr.com/ - Visit: Moda Cinema: http://www.modacinema.com/

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MODA CINEMA Fashion Through Films Presentation by: Wear Tech Conference & FashionTechPR
3D projection is any method of mapping three-dimensional points to a two-dimensional plane. As most current methods for displaying graphical data are based on planar two-dimensional media, the use of this type of projection is widespread, especially in computer graphics, engineering and drafting.
Planar projections are the subset of 3D graphical projections constructed by linearly mapping points in three dimensional space to points on a two-dimensional projection plane. The projected point on the plane is chosen such that it is collinear with the corresponding three dimensional point and the centre of projection. The lines connecting these points are commonly referred to as projectors. The centre of projection can be thought of as the location of the observer while the plane of projection is the surface on which the two dimensional projected image of the scene is recorded or from which it is viewed (e.g., photographic negative, photographic print, computer monitor). When the centre of projection is at a finite distance from the projection plane, a perspective projection is obtained. When the centre of projection is at infinity, all the projectors are parallel, and the corresponding subset of planar projections are referred to as parallel projections.
The Official Ralph Lauren 4D Experience – New York – Nov. 10, 2010 In celebration of 10 years of digital innovation, RalphLauren.com presents the ultimate fusion of art, fashion & technology in a visual feast for the 5 senses. Watch as the New York women's flagship at 888 Madison Avenue disappears before your eyes and is then transformed into a series of objects and images rendered in 3-dimensional space.
Burberry's Holographic Runway Show in Beijing --- 04/13/2011 Burberry celebrated the opening of its Beijing flagship store with a psychedelic runway show featuring holograms walking through one another, bursting into snowflakes and multiplying along the catwalk. 3D holograms and real models mixed together,only six of them are real models:Delevingne, E.Campbell, J.Dunn, C.France, S.Brice,Shupei.Qin.
Anouk Wipprecht (NL) is a fashion designer. She is fascinated by the idea of having both a physical and a psychological relationship with a garment. she gained deeper knowledge of the fashiontech field by assisting Sabine Seymour in Vienna, Austria. In 2010, she graduated at the Hogeschool voor de Kunsten Utrecht, where she collaborated with Aduen Darriba (interaction designer) on the project Technosensual. In collaboration with Studio Roosegaarde and V2_Lab, Anouk worked on Intimacy Black. She was an Artist-in-Resident during the V2_ Summer Sessions 2010, and she developed The Birds installation for the Re:visie film festival (2010).
Bart Hess explores several fields combining material studies, animation and photography. Bart has a very personal and recognizable signature. With his designs he is able to use new and existing materials in a very innovative way and he seems to tap into new worlds. His work is of international stature, he finds and creates its own stage and international collaborations with prestigious names such as Lady Gaga, Palais de Tokyo, Lucy McRae and Nick Knight. With his work he obtained an independent position in the (fashion) world.
Daan Roosegaarde is a Dutch artist and innovator. With his team of designers and engineers he has made several internationally acclaimed interactive artworks such as Dune, Intimacy 2.0, Lotus and Smart Highway. Team Roosegaarde. As high-end international design firm, Studio Roosegaarde seeks the best participants to create an innovative work environment. The studio is composed of dedicated software and electronic developers, designers, and architects.
Gareth Pugh S/S 2011 presented by SHOWstudio.com Gareth Pugh is a fashion designer who has received global recognition for both his outlandish clubwear and his novel approach to redefining modern luxury. Pugh has collaborated with magazines including Arena Homme+, Self Service, CENT, i-D and Dazed & Confused.
Iris van Herpen stands for a reciprocity between craftsmanship and innovation in technique and materials. She creates a modern view on Haute Couture that combines fine handwork techniques with futuristic digital technology . Collaborated with choreographer and dancer Nanine Linning, architects: Philip Beesley, Neri Oxman, Julia koerner, Isaie Bloch, Daniel Widrig, Benthem Crouwel. Jewellery designer Heaven Tanudiredja. Visual artist Bart Hess. Milliners Irene Bussemaker, Stephen Jones shoe brand United Nude. Filmmaker Zach Gold. Graphic designer Tara Dougans. Director /filmmaker Joost Vandebrug. Singers: Björk, Joey Yung, Lady Gaga and artist and style icon Daphne Guinness.
Nick Knight OBE is a British fashion photographer, documentary photographer, and web publisher—as director of SHOWstudio.com. Nick Knight, Director of SHOWstudio.com, is among the world’s most influential and visionary photographers. As a fashion photographer, he has consistently challenged conventional notions of beauty with his groundbreaking collaborations with Yohji Yamamoto, John Galliano, Alexander McQueen. Advertising campaigns for clients such as Christian Dior, Lancôme, Swarovski, Levi Strauss, Calvin Klein or Yves Saint Laurent and award-winning editorials for W, British Vogue, Paris Vogue, Dazed & Confused, Another, Another Man and i-D magazines have consistently kept Knight at the vanguard of progressive image-making for the past three decades.
Ruth Hogben is a filmmaker based in London. She assisted Nick Knight between 2005 - February 2009, both as his first photographic assistant and editor of his fashion film projects. Hogben has continued to collaborate with Knight on numerous films for SHOWstudio as well as creating films with creatives such as Gareth Pugh, Rick Owens, Katie Grand and KT Shillingford and for brands such as Louis Vuitton, Barneys, Mac Cosmetics and Selfridges. Her work was recently screened at the ICA, part of the 2009 Birds Eye View film festival, ASVOFF 2009 and Fash/On Film Festival London 2012.
SHOWstudio is an award-winning fashion website, founded and directed by Nick Knight, that has consistently pushed the boundaries of communicating fashion online. Established in November 2000, SHOWstudio’s innovative and ground-breaking projects have defined the manner in which fashion is presented via the Internet. SHOWstudio has pioneered fashion film and is now recognised as the leading force behind this new medium, offering a unique platform to nurture and encourage fashion to engage with moving image in the digital age. Working with the latest technology SHOWstudio broadcasts live from catwalk shows and fashion shoots, allowing an international audience instant and unparalleled access to the previously closed world of high fashion.
Potts Mueller & Stefan Eckert Design | Yessian has ventured onto the catwalk with fashion designer Stefan Eckert, presenting music and sound design for a first-of-its-kind fashion show performance using 3-D holographic imagery. Fashion designer Stefan Eckert started his career into fashion from his hometown Nuremberg. He dedicated his early years to the acquisition of the fine skills of tailoring art, which became a typical signature for his work. Before coming finally home to the place, where he once graduated from AMD Hamburg, he worked in Alexander McQueen’s Design Studio in London, attended the MA course at Central Saint Martins and launched his first collection at Galeries Lafayette Berlin.
REFERENCES anoukwipprecht.nl barthess.nl garethpugh.net irisvanherpen.com nickknight.com ralphlauren.com showstudio.com showstudio.com/contributor/nick_knight showstudio.com/contributor/ruth_hogben showstudio.com stefaneckertdesign.com studioroosegaarde.net us.burberry.com en.wikipedia.org/wiki/3D_projection en.wikipedia.org/wiki/Planar_projection http://en.wikipedia.org/wiki/Linear_transformations
This group is for wearable tech or industrial designers to engage in the fashion/tech field through product presentations and workshops. Product engineers/designers, gamers, crafters, tinkerers, inventors, gadget creators and/or tech artists engaged with mixed prototyping to converge fashion & technology and add digital dimension to their works by fusing advanced materials such as etextiles, wearable computers, circuitries, ambient intelligence and clothing technology for practical usage of augmented reality and the future style of fashion. Join WEARTECHCON: http://www.meetup.com/WearableTechnology/
Prepared by: Owen Geronimo www.owengeronimo.com FashionTechPR info@fashiontechpr.com www.fashiontechpr.com
Moda Cinema: Fashion Through Films

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Moda Cinema: Fashion Through Films

  • 1. MODA CINEMA Fashion Through Films Presentation by: Wear Tech Conference & FashionTechPR
  • 2. 3D projection is any method of mapping three-dimensional points to a two-dimensional plane. As most current methods for displaying graphical data are based on planar two-dimensional media, the use of this type of projection is widespread, especially in computer graphics, engineering and drafting.
  • 3. Planar projections are the subset of 3D graphical projections constructed by linearly mapping points in three dimensional space to points on a two-dimensional projection plane. The projected point on the plane is chosen such that it is collinear with the corresponding three dimensional point and the centre of projection. The lines connecting these points are commonly referred to as projectors. The centre of projection can be thought of as the location of the observer while the plane of projection is the surface on which the two dimensional projected image of the scene is recorded or from which it is viewed (e.g., photographic negative, photographic print, computer monitor). When the centre of projection is at a finite distance from the projection plane, a perspective projection is obtained. When the centre of projection is at infinity, all the projectors are parallel, and the corresponding subset of planar projections are referred to as parallel projections.
  • 4. The Official Ralph Lauren 4D Experience – New York – Nov. 10, 2010 In celebration of 10 years of digital innovation, RalphLauren.com presents the ultimate fusion of art, fashion & technology in a visual feast for the 5 senses. Watch as the New York women's flagship at 888 Madison Avenue disappears before your eyes and is then transformed into a series of objects and images rendered in 3-dimensional space.
  • 5. Burberry's Holographic Runway Show in Beijing --- 04/13/2011 Burberry celebrated the opening of its Beijing flagship store with a psychedelic runway show featuring holograms walking through one another, bursting into snowflakes and multiplying along the catwalk. 3D holograms and real models mixed together,only six of them are real models:Delevingne, E.Campbell, J.Dunn, C.France, S.Brice,Shupei.Qin.
  • 6. Anouk Wipprecht (NL) is a fashion designer. She is fascinated by the idea of having both a physical and a psychological relationship with a garment. she gained deeper knowledge of the fashiontech field by assisting Sabine Seymour in Vienna, Austria. In 2010, she graduated at the Hogeschool voor de Kunsten Utrecht, where she collaborated with Aduen Darriba (interaction designer) on the project Technosensual. In collaboration with Studio Roosegaarde and V2_Lab, Anouk worked on Intimacy Black. She was an Artist-in-Resident during the V2_ Summer Sessions 2010, and she developed The Birds installation for the Re:visie film festival (2010).
  • 7. Bart Hess explores several fields combining material studies, animation and photography. Bart has a very personal and recognizable signature. With his designs he is able to use new and existing materials in a very innovative way and he seems to tap into new worlds. His work is of international stature, he finds and creates its own stage and international collaborations with prestigious names such as Lady Gaga, Palais de Tokyo, Lucy McRae and Nick Knight. With his work he obtained an independent position in the (fashion) world.
  • 8. Daan Roosegaarde is a Dutch artist and innovator. With his team of designers and engineers he has made several internationally acclaimed interactive artworks such as Dune, Intimacy 2.0, Lotus and Smart Highway. Team Roosegaarde. As high-end international design firm, Studio Roosegaarde seeks the best participants to create an innovative work environment. The studio is composed of dedicated software and electronic developers, designers, and architects.
  • 9. Gareth Pugh S/S 2011 presented by SHOWstudio.com Gareth Pugh is a fashion designer who has received global recognition for both his outlandish clubwear and his novel approach to redefining modern luxury. Pugh has collaborated with magazines including Arena Homme+, Self Service, CENT, i-D and Dazed & Confused.
  • 10. Iris van Herpen stands for a reciprocity between craftsmanship and innovation in technique and materials. She creates a modern view on Haute Couture that combines fine handwork techniques with futuristic digital technology . Collaborated with choreographer and dancer Nanine Linning, architects: Philip Beesley, Neri Oxman, Julia koerner, Isaie Bloch, Daniel Widrig, Benthem Crouwel. Jewellery designer Heaven Tanudiredja. Visual artist Bart Hess. Milliners Irene Bussemaker, Stephen Jones shoe brand United Nude. Filmmaker Zach Gold. Graphic designer Tara Dougans. Director /filmmaker Joost Vandebrug. Singers: Björk, Joey Yung, Lady Gaga and artist and style icon Daphne Guinness.
  • 11. Nick Knight OBE is a British fashion photographer, documentary photographer, and web publisher—as director of SHOWstudio.com. Nick Knight, Director of SHOWstudio.com, is among the world’s most influential and visionary photographers. As a fashion photographer, he has consistently challenged conventional notions of beauty with his groundbreaking collaborations with Yohji Yamamoto, John Galliano, Alexander McQueen. Advertising campaigns for clients such as Christian Dior, Lancôme, Swarovski, Levi Strauss, Calvin Klein or Yves Saint Laurent and award-winning editorials for W, British Vogue, Paris Vogue, Dazed & Confused, Another, Another Man and i-D magazines have consistently kept Knight at the vanguard of progressive image-making for the past three decades.
  • 12. Ruth Hogben is a filmmaker based in London. She assisted Nick Knight between 2005 - February 2009, both as his first photographic assistant and editor of his fashion film projects. Hogben has continued to collaborate with Knight on numerous films for SHOWstudio as well as creating films with creatives such as Gareth Pugh, Rick Owens, Katie Grand and KT Shillingford and for brands such as Louis Vuitton, Barneys, Mac Cosmetics and Selfridges. Her work was recently screened at the ICA, part of the 2009 Birds Eye View film festival, ASVOFF 2009 and Fash/On Film Festival London 2012.
  • 13. SHOWstudio is an award-winning fashion website, founded and directed by Nick Knight, that has consistently pushed the boundaries of communicating fashion online. Established in November 2000, SHOWstudio’s innovative and ground-breaking projects have defined the manner in which fashion is presented via the Internet. SHOWstudio has pioneered fashion film and is now recognised as the leading force behind this new medium, offering a unique platform to nurture and encourage fashion to engage with moving image in the digital age. Working with the latest technology SHOWstudio broadcasts live from catwalk shows and fashion shoots, allowing an international audience instant and unparalleled access to the previously closed world of high fashion.
  • 14. Potts Mueller & Stefan Eckert Design | Yessian has ventured onto the catwalk with fashion designer Stefan Eckert, presenting music and sound design for a first-of-its-kind fashion show performance using 3-D holographic imagery. Fashion designer Stefan Eckert started his career into fashion from his hometown Nuremberg. He dedicated his early years to the acquisition of the fine skills of tailoring art, which became a typical signature for his work. Before coming finally home to the place, where he once graduated from AMD Hamburg, he worked in Alexander McQueen’s Design Studio in London, attended the MA course at Central Saint Martins and launched his first collection at Galeries Lafayette Berlin.
  • 15. REFERENCES anoukwipprecht.nl barthess.nl garethpugh.net irisvanherpen.com nickknight.com ralphlauren.com showstudio.com showstudio.com/contributor/nick_knight showstudio.com/contributor/ruth_hogben showstudio.com stefaneckertdesign.com studioroosegaarde.net us.burberry.com en.wikipedia.org/wiki/3D_projection en.wikipedia.org/wiki/Planar_projection http://en.wikipedia.org/wiki/Linear_transformations
  • 16. This group is for wearable tech or industrial designers to engage in the fashion/tech field through product presentations and workshops. Product engineers/designers, gamers, crafters, tinkerers, inventors, gadget creators and/or tech artists engaged with mixed prototyping to converge fashion & technology and add digital dimension to their works by fusing advanced materials such as etextiles, wearable computers, circuitries, ambient intelligence and clothing technology for practical usage of augmented reality and the future style of fashion. Join WEARTECHCON: http://www.meetup.com/WearableTechnology/
  • 17. Prepared by: Owen Geronimo www.owengeronimo.com FashionTechPR info@fashiontechpr.com www.fashiontechpr.com