More Related Content
Similar to Modul 6 PITCHING.pptx (14)
More from AthanasiaIoannidou (20)
Modul 6 PITCHING.pptx
- 1. Balkan Women Coalition vol. II Jaanje socijalnog preduzetni邸tva 転ena na Balkanu (2020-1-EL01-KA204-078936) Predstavljanjeposlovnihideja ABW N. Macedonia March, 2022
- 2. The European Commission's support for the production of this publication does not constitute an endorsement of the contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which may be made of the information contained therein. RADIONICE 1.dio/sesijaKviz: -tajepitching? -Definisanjepitchinga -Vrstepitchinga(video) -Diskusija -Kljunekomponentepitchinga -Vje転ba3.Predstavljanjeina:herojproblem rje邸enje -10minutapauze 2.dio/sesija -Pokretaenergije -Kljunekomponentepitchinga -Primjerikljunihkomponentipitchinga -Vje転baStvaranjelinostikupca -Pregledvje転bes5zvjezdica -Rasprava 3.dio/sjednica -Mozgalica -Vje転bapitchinga -Izradaprezentacijenajednojstranici -Rasprava 4.dio/sesija -Savjetizapitching -Primjerdobrog nasuprotlo邸egpitcha -Rasprava -Zakljuci -Povratneinformacije
- 3. The European Commission's support for the production of this publication does not constitute an endorsement of the contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which may be made of the information contained therein. 1. dio - Uvod Printani primjerak pitanja Zaokru転i tane odgovore (5 minuta) Slijedite pravilo jedno pitanje jedan taan odgovor Za tane odgovore pratite prezentaciju Diskusija Pitching kviz - 5 minuta
- 4. The European Commission's support for the production of this publication does not constitute an endorsement of the contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which may be made of the information contained therein. Pitching kviz P 1:Cilj pitchinga je: a)Prodaja proizvoda b)Privlaenje pa転nje i interesa investitora c)Briga o kupcima P 2: Kada priate svoju priu, va転nije je da se: a)Odnosite se na problem ciljne grupe b)Usredsredite se na svoju pozadinu c)Razgovarajte o finansijama P 3: Kada definirate rje邸enje, trebate da: a)Budite 邸to detaljniji b)Neka bude kratko i jednostavno c) Razgovarajte o svom anga転manu s drugim kompanijama P 4: Prilikom odabira ciljnog tr転i邸ta trebali biste da: a) Ciljajte 邸to manje podruje b) Ciljajte 邸to vee podruje c) Ciljajte cijeli svijet
- 5. The European Commission's support for the production of this publication does not constitute an endorsement of the contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which may be made of the information contained therein. Pitching kviz P 5: Prilikom predstavljanja investitorima trebali biste razgovarati o sljedeem: A) Izlazna strategija B)Strategija izlaska na tr転i邸te C) Lini dug P 6: Za pridobijanje kupaca trebali biste razgovarati o: A) Kako planirate doprijeti do kupaca B) Zatra転ite smjernice kako doi do kupaca C) Oba P 7: Prilikom predstavljanja investitorima trebali biste: A) Obucite odijelo B) Odjenite se le転erno C) Odjenite se kako vam je udobno
- 6. The European Commission's support for the production of this publication does not constitute an endorsement of the contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which may be made of the information contained therein. ta je pitching? Pitching: Je sa転etak koji se koristi za brzo i jednostavno definisanje ili uvoenje proizvoda, usluge organizacije i njene vrijednosti. Treba da izazove interesovanje, bude kratak, ubjedljiv i nezaboravan,da poka転ete prednosti + jedinstvenost va邸e ideje.Ko si ti doavola i za邸to da obraam pa転nju? / ta je to za mene? Radi se o uvjeravanju i pridobijanju ljudi za vas i va邸u ideju, privlaenju investitora, suosnivaa, zaposlenih i usavr邸avanju ideje Empathy Creativity Pitch Rationality I PITCH; therefore, I am! - Gay Kawasaki
- 7. The European Commission's support for the production of this publication does not constitute an endorsement of the contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which may be made of the information contained therein. Gdje/kada/za邸to se postavljamo?
- 8. The European Commission's support for the production of this publication does not constitute an endorsement of the contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which may be made of the information contained therein. Ko je prezenter?
- 9. The European Commission's support for the production of this publication does not constitute an endorsement of the contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which may be made of the information contained therein. Vrste pitching-a? MVP (minimalno odr転ivi pitch) Ko si ti)? ta (je problem, potreba i rje邸enje)? Jedinstvenost (propozicija vrijednosti)? Za邸to (predla転ete/邸ta 転elite poziv na akciju)?
- 10. The European Commission's support for the production of this publication does not constitute an endorsement of the contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which may be made of the information contained therein. Vrste pitching-a? Diskusija Da li ste se do sada imali pitch? Recite nam ne邸to o svom iskustvu. Koje vrste pitchinga ste koristili? Koje vrste pitchinga mislite da mo転ete koristiti u buduim situacijama? VIDEO: https://www.youtube.com/watch?v=dCQl T-Fc4WA
- 11. The European Commission's support for the production of this publication does not constitute an endorsement of the contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which may be made of the information contained therein. Kljune komponente pitchinga anatomija pitcha Kako kreirati odlian pitch? Pitanja na koja bi va邸a prezentacija trebalo da odgovori?
- 12. The European Commission's support for the production of this publication does not constitute an endorsement of the contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which may be made of the information contained therein. Kljune komponente pitchinga 1. Predstavljanje Ko si ti? ime se bavi va邸a kompanija? ta je vrijednosni prijedlog? Privucite njihovu pa転nju 1. Pozdravite svoju publiku na nain koji je prikladan za tu priliku. Predstavite se formalno za poslovni nastup ili le転ernije za zabavni dogaaj. 2. Ponite s neim privlanim Retoriko pitanje, slika, pria, primjer, uzbudljiva informacija ili 邸ala... to vi邸e uinite linim, to e vam se initi prirodnijim.
- 13. The European Commission's support for the production of this publication does not constitute an endorsement of the contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which may be made of the information contained therein. Kljune komponente pitchinga 2. Problem Neka slu邸aoci osjete bol! Navedite probleme koje va邸a kompanija primjeuje i 転eli rije邸iti. Dajte upeatljiv pregled problema i ukratko ga objasnite. Koristite kljune rijei Sva rje邸enja poinju sa problemom. Navedite problem rano. Pove転ite problem publici na primjerima iz stvarnog svijeta. Detaljnije o tome kako ovo negativno utie na ljude. Upotrijebite vi邸e primjera ili slika kako bi publika imala jasniju sliku.Izbjegavajte kori邸enje bukvalnih rijei i tehnikih govora u prii. Koristite prava imena i stvarne izazove kupaca. Neka bude jednostavno i realno.
- 14. The European Commission's support for the production of this publication does not constitute an endorsement of the contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which may be made of the information contained therein. Kljune komponente pitchinga 3. Ideja - Rje邸enje Navedite 3-5 naina na koje va邸a kompanija predla転e rje邸enje problema. Opi邸ite kako zami邸ljate rje邸avanje problema. Komunicirajte pogodnosti velike vrijednosti Budite iskreni. Budite jasni kako biste mogli prijei na predstavljanje va邸eg proizvoda. Poka転ite svoj proizvod - ak i ako va邸 proizvod jo邸 nije napravljen, poka転ite vizuelni prikaz. MOP MINIMALNO ODR貼IV PROIZVOD Minimalno odr転ivi proizvod je prvi oblik proizvoda koji mo転ete pustiti korisnicima. Pru転a osnovnu funkcionalnost bez ikakvih dodatnih funkcija. Preduzetnici koriste MOP da procijene kako se kupci osjeaju o nekoj ideji i koriste povratne informacije kupaca kako bi razvili sljedeu verziju proizvoda.
- 15. The European Commission's support for the production of this publication does not constitute an endorsement of the contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which may be made of the information contained therein. Uvod Problem Primjeri - rje邸enja Curtesy of Hub Spot Primjer lo邸eg u dobro 1. Zdravo investitori. Moje ime je Huan de la Kruz, i ja sam glavni tehnolo邸ki slu転benik u Traffic Stop. Danas tra転imo 50.000 dolara u zamjenu za 10% na邸e kompanije koja raste. 2. Prije nekoliko godina nalazio sam se svakodnevno u saobraajnim gu転vama dok sam putovao od kue u predgrau do svog kancelarijskog posla u gradu. Kao 邸to mo転ete oekivati, bila je to savr邸ena kombinacija iscrpljujueg i zamornog. Znao sam da treba postojati bolji nain za odlazak na posao i s posla bez onih glavobolja izazvanih saobraajnom gu転vom. 3. Zato sam razvio Traffic Stop - rje邸enje za probleme s kojima se susreemo kada je u pitanju saobraajna gu転va. Jednostavnim identifikovanjem problematinih rje邸enja, iskorijenili smo svaku mogunost da budete uhvaeni u zastoju kada se poku邸avate vratiti kui svojoj porodici nakon napornog dana na poslu.
- 16. The European Commission's support for the production of this publication does not constitute an endorsement of the contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which may be made of the information contained therein. Uvod Problem Primjeri - rje邸enja Curtesy of Hub Spot Primjer nadolazee katastrofe 1. Moje ime je Alexis Matthews, osniva i predsjednik GloboSavea. 2. Nije tajna - zagaivanje ve stoljeima ugro転ava okolinu. Nedavno je otkriveno da e do 2050. godine zagaenje imati nepovratan efekat na na邸u planetu. Ako se uni邸tavanje na邸e planete ne rije邸i, Zemlja bi mogla postati nenastanjiva za budue generacije. Sreom, radimo na tome da to popravimo. 3. GloboSave je rje邸enje za onei邸enje koje poma転e u uklanjanju ugljen dioksida iz vazduha. Na邸 proizvod uklanja ugljen dioksid iz vazduha u velikim razmjerima s na邸om revolucionarnom i patentiranom tehnologijom drastino smanjujui prijetnju globalnog otopljavanje i istovremeno inei na邸 vazduh pogodnijim za disanje.
- 17. The European Commission's support for the production of this publication does not constitute an endorsement of the contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which may be made of the information contained therein. Rje邸enje vrste proizvoda ili usluge 1. Prototipovi softvera. 2. Dizajn proizvoda skica (runo ili pomou alata); 転iani okvir (za prikaz stvari poput korisnikog iskustva, hijerarhije i navigacije); ili mockup (tano pokazuje kako e va邸 proizvod raditi). Demo video. 3. Odredi邸ne stranice itd.
- 18. The European Commission's support for the production of this publication does not constitute an endorsement of the contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which may be made of the information contained therein. Rje邸enje MVP primjeri Amazon je zapoeo kao internetska knji転ara. Jeff Bezos poeo je kupovati knjige od distributera i slati ih kupcima svaki put kad njegova internetska trgovina primi narud転bu. Visoka prodaja knjiga znaila je da je imalo smisla nastaviti dodavati vi邸e proizvoda u trgovinu, zatim kupiti skladi邸ta i konano svakom korisniku pru転iti personalizirano iskustvo na web stranici. Poev邸i od stana osnivaa, Airbnb je ljudima dao mogunost da navedu sobu za kratkoroni najam kako bi zaradili dodatni prihod. Postalo je jasno da su putnici voljni ostati u tuem domu kako bi u邸tedjeli novac na smje邸taju, a platforma je izrasla iz tog razloga.
- 19. The European Commission's support for the production of this publication does not constitute an endorsement of the contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which may be made of the information contained therein. Rje邸enje MOP primjeri VIDEO https://www.youtube.com/watch?v =xPJoq_QVsY4
- 20. The European Commission's support for the production of this publication does not constitute an endorsement of the contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which may be made of the information contained therein. Vje転ba 3 Act Pitch: Heroj Problem Rje邸enje Podijelite se u tri tima (prema pravilu: 1,2.3). Pretvorite svoj prijedlog u priu u tri ina, koristei najvi邸e 30 rijei za svaki in. in 1. Sreemo na邸eg heroja. in 2. Otkrivamo problem. Trei in. Na邸 junak pronalazi rje邸enje. Koristite 17 UN-ovih ciljeva odr転ivog razvoja kao inspiraciju. Vrijeme: 15 minuta + 5 minuta za prezentaciju
- 21. The European Commission's support for the production of this publication does not constitute an endorsement of the contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which may be made of the information contained therein. Vje転ba 3 Act Pitch: Heroj Problem Rje邸enje 1. in: Ana je dizajnerka prezentacija u Canvi, radi s osnivaima startupa i liderima u industriji na stvaranju lijepih i jasnih prezentacija. 2. in: Svaka konferencija koju Ana posjeti je ista stvar, parada dosadnih prezentacija s takama. Problem je u tome 邸to ne zna svatko gdje pronai profesionalnog dizajnera. in 3: Dakle, Ana je napravila pristupaan primjer koji svakome omoguuje da dizajnira privlanu prezentaciju. Sada vi邸e nema opravdanja za lo邸 pitch!
- 22. The European Commission's support for the production of this publication does not constitute an endorsement of the contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which may be made of the information contained therein. 2. dio- Kljune komponente pitch-a Pokreta energije 10 minuta Daj kompliment Uzmi papir i zapi邸i svoje ime. Zatim podijelite papir ostalim sudionicima kako bi mogli napisati kompliment o vama. Proitajte komplimente.
- 23. The European Commission's support for the production of this publication does not constitute an endorsement of the contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which may be made of the information contained therein. Kljune komponente pitch-a 4. Ciljno tr転i邸te Ko su kupci koje 転elite uslu転iti? Problemi, 転elje i potrebe kupaca. Istra転ivanje - geografski, demografski, bihevioralni i psihografski faktori za segmentaciju to vas ini najprikladnijim za kupca (prednosti)? 1. Pomozite im da zarade vi邸e novca; 2. Smanjite tro邸kove poslovanja; 3. Obratite pa転nju na vi邸e bolnih taaka; 4. Uinite ih produktivnijima/uinkovitijima.
- 24. The European Commission's support for the production of this publication does not constitute an endorsement of the contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which may be made of the information contained therein. Veliina tr転i邸ta esto je preciznije kada se SOM (udio tr転i邸ta) gradi odozdo prema gore, na primjer: Imamo 5 ljudi, koji e dnevno napraviti prosjeno 100 poziva Ukupno emo imati 500 poziva dnevno. Od tih poziva efikasnost e biti najvi邸e 5%, pa emo dnevno dobiti 25 klijenata. Ako mjesec ima 20 radnih dana, u tom periodu emo moi dobiti 20x25 = 500 klijenata. Ako radimo 12 mjeseci, u jednoj godini uhvatimo 6000 klijenata. OVO je pravi SOM (veliina tr転i邸ta). SOM takoer ovisi o projekcijama novanog toka (koliko kupaca morate pridobiti da biste bili profitabilni?).
- 25. The European Commission's support for the production of this publication does not constitute an endorsement of the contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which may be made of the information contained therein. Pozadina Posao? Karijera? Porodica? 貼ivotni stil? Your text here Your text here Your text here Your text here Demografija Dob? Prihod? Mjesto? Spolni identitet? Posao? Your text here Your text here Your text here Your text here Identifikatori Postavke komunikacije? Platforme dru邸tvenih medija? Your text here Your text here Your text here Your text here Ciljevi Primarni/sekundarni ciljevi? Osobni ili profesionalni ciljevi? Ciljevi vezani uz uloge naspram ciljeva tvrtke? Your text here Your text here Izazovi S ime se ta osoba bori u vezi s postizanjem ciljeva? to slu転i kao prepreka uspjehu ove osobe? Your text here Your text here to mo転emo uiniti? ...da pomognemo na邸oj osobi da postigne svoje ciljeve? ...da pomognemo na邸oj osobi da prevlada svoje izazove? Your text here Your text here Your text here Ciljno tr転i邸te Op邸ta linost kupca Gabriela Mesa
- 26. The European Commission's support for the production of this publication does not constitute an endorsement of the contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which may be made of the information contained therein. Stvarni citati O ciljevima, izazovima itd. Your text here Your text here Your text here Uobiajeni prigovori Za邸to ne bi kupili va邸 proizvod/uslugu? Your text here Your text here Marketin邸ke poruke Kako mo転ete opisati svoje rje邸enje koje ima najvei utjecaj na va邸u osobnost? Your text here Your text here Elevator Pitch/Bumper naljepnica Prodajte svoju osobnost na svom rje邸enju - u reenici ili nekoliko rijei! Your text here Your text here Your text here Ciljno tr転i邸te Opa linost kupca
- 27. The European Commission's support for the production of this publication does not constitute an endorsement of the contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which may be made of the information contained therein. Kako iskoristiti korisnikovu posebnost Razvijte strategije sadr転aja fokusiranjem na relevantne kljune rijei. Identifikujte relevantne promotivne aktivnosti. Slanje personaliziranih ponuda kupcima na osnovu njihovih preferencija. Vremenske marketin邸ke kampanje za najvee stope anga転mana. Objavljivanje sadr転aja i oglasa na kanalima (e-mail, dru邸tveni mediji) koje kupac najvi邸e koristi. Uskladite poruke za promociju robne marke i poveanje svijesti o robnoj marki. Usavr邸avanje pisanja tekstova kako bi odra転avalo SEO i strategije automatizacije.
- 28. The European Commission's support for the production of this publication does not constitute an endorsement of the contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which may be made of the information contained therein. Ciljno tr転i邸te - Kupac- Vje転ba Podijeliteseuetiritima (1,2,3,4)Guglajtetvrtkeistvorite linost kupcazasljedeeSE proizvode/usluge NakontoganapraviteTheFive- StarReview.(Staviteseuko転u svojihkupaca). Zamislitedasteklijentva邸eg poduhvataipi邸eterecenziju firme,njenihproizvodailiusluga od50rijeispetzvjezdica.tobi rekao? Vrijeme:40minuta
- 29. The European Commission's support for the production of this publication does not constitute an endorsement of the contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which may be made of the information contained therein. Klune komponente pitch-a 5. Analiza konkurencije Savjeti za efikasnu analizu konkurencije 1. Pohaajte strune konferencije 2. Analizirajte izvje邸taje industrije 3. Analizirajte marketin邸ke snage i slabosti web stranice va邸eg konkurenta i dru邸tvenih medija (platforme, uestalost, praenje, sadr転aj, ton i glas, vrijeme odgovora) 5. Analizirajte konkurentsku strategiju marketing sadr転aja 6. Analizirajte konkurentsku strategiju marketinga putem e-po邸te (prijavite se na konkurentsku web stranicu za njihov bilten ili e-mail listu, tako da mo転ete primati komunikacije od njih i provjeriti: uestalost e-poruka, sadr転aj, optimizaciju za mobilne ureaje, rezultat po邸iljatelja - ako se njihova e-poruka ikada nae u va邸 spam folder). 7. Anketa meu konkurentskim kupcima, dobavljaima i zaposlenima 8. Zaposlite zaposlene iz konkurentskih firmi i udru転ite se sa konkurentskim partnerima 9. Analizirajte koga konkurenti zapo邸ljavaju i 邸ta 転ele od kandidata
- 30. The European Commission's support for the production of this publication does not constitute an endorsement of the contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which may be made of the information contained therein. Matrica konkurenata i konkurentska prednost (direktni i indirektni konkurenti)
- 31. The European Commission's support for the production of this publication does not constitute an endorsement of the contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which may be made of the information contained therein. Kljuni elementni pitch-a 6. Poslovni ili model prihoda Kako kompanija planira zaraditi novac. Primjer: Model biznisa Canvas - TOMs Shoes
- 32. The European Commission's support for the production of this publication does not constitute an endorsement of the contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which may be made of the information contained therein. Kljuni elementni pitch-a 7.Finansijskeprojekcijeitrakcija Investitori 転ele znati trenutno stanje: Prekretnice proizvoda i kupaca (broj kupaca); Ostala ulaganja ulo転ena u kompaniju (ukljuujui va邸 vlastiti kapital); Potpisana pisma namjere (LOI) za kupovinu/partnera; Kljuni poslovi; Kljuni medijski plasman,koliko ti novca treba; Kako ete koristiti novac/sredstva; Vremenski okvir (kada e ovo poeti i zavr邸iti)
- 33. The European Commission's support for the production of this publication does not constitute an endorsement of the contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which may be made of the information contained therein. Finansijskeprojekcijeitrakcija Mo転ete pokazati trakciju, a da niste napravili niti jednu prodaju.Kroz usvajanje besplatne verzije va邸eg proizvoda od strane korisnika, mo転ete pokazati da se ljudi s vremenom povezuju s va邸im proizvodom. Estimacija prodaje
- 34. The European Commission's support for the production of this publication does not constitute an endorsement of the contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which may be made of the information contained therein. Novani tokovi Estimacija izvje邸taja o novanim tokovima 3 5-godina
- 35. The European Commission's support for the production of this publication does not constitute an endorsement of the contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which may be made of the information contained therein. Kljuni elementni pitch-a 8. Vremenski period Poetak Trenutno stanje Budui koraci
- 36. The European Commission's support for the production of this publication does not constitute an endorsement of the contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which may be made of the information contained therein. Kljuni elementni pitch-a 9. Tim Iskustvo Prethodna iskustva Potencija l Strunost (programer, marketer, in転enjer, prodaja) Savjetodavni odbor Trenutni investitori STELLA ORNELAS Chief Executive Officer BRYAN COOK Chief Finance Officer
- 37. The European Commission's support for the production of this publication does not constitute an endorsement of the contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which may be made of the information contained therein. "Spojite svih devet taaka s etiri ravne crte bez podizanja olovke s papira ili povlaenja crte, jer se to rauna kao dvije crte." Mozgalica Svako poku邸ava sam rije邸iti Rje邸enje dijelimo na bijeloj ploi Vrijeme: 10 minuta 3.dio uenje kroz rad
- 38. The European Commission's support for the production of this publication does not constitute an endorsement of the contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which may be made of the information contained therein. MAYA: THE BAG THAT CARRIES YOU BIRD BUDDY: A SMART BIRD FEEDER UVMASK: ALL-DAY ACTIVE UV-C AIR PURIFICATION FACE MASK Pitching vje転ba Podijelite se u tri tima.Proitajte primjere kompanija (ako je potrebno, guglajte kompanije za vi邸e informacija) Kreirajte na JEDNOJ STRANICI predlog koristei prilo転ene materijale za nastupe Prezentacija pitch-a Vrijeme: 40 minuta + prezentacija pitch-a (20 minuta) Diskusija: ta smo nauili?
- 39. The European Commission's support for the production of this publication does not constitute an endorsement of the contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which may be made of the information contained therein. 4 dio Savjeti za predstavljanje i evaluaciju Savjeti za pitch (邸to treba i ne treba): 1. Ispriaj priu 2. Privucite pa転nju nemojte biti dosadni! 3. Vje転bajte mjerenje vremena - ne gubite vrijeme! 4. Koristite kljune komponente pitch-a 5. Predstavite jedinstvene karakteristike 6. Pitch nemojte prodavati (manje je vi邸e/KISS) 7. Tra転ite ono 邸to vam treba - ne zaboravite poziv na akciju 8. Ukljuite dru邸tveni dokaz nemojte rei da e se svidjeti svima! 9. Predstavite tim - investitori ula転u u ljude, a ne samo u ideje. 10. Vje転bajte, integri邸ite povratne informacije i vje転bajte ponovo!
- 40. The European Commission's support for the production of this publication does not constitute an endorsement of the contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which may be made of the information contained therein. Primjeri pitcha-a: Dobar vs. Lo邸 Primjer katastrofalnog pitch-a: Video: https://www.youtube.com/watch?v=N92rqMaMPGI Najbolji pitch za Shark Tank : Video: https://www.youtube.com/watch?v=k3PY_p_M-8w Jeste li do sada pogrije邸ili u pitch-u?
- 41. The European Commission's support for the production of this publication does not constitute an endorsement of the contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which may be made of the information contained therein. Zakljuak 1. ta ste nauili? 2. Mo転ete li koristiti znanje s radionice u budunosti? 3. Jeste li imali priliku uestovati i komunicirati? 4. Kako ste se osjeali? 5. Komentari i preporuke? 6. Ispunite obrazac za ocjenjivanje (dostupan u printanom obliku).
- 42. The European Commission's support for the production of this publication does not constitute an endorsement of the contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which may be made of the information contained therein. Izvori https://www.thesedge.org/socent-spotlights/22-awesome-social-enterprise- business-ideas https://www.consciousconnectionmagazine.com/2016/02/social-enterprise- examples-and-principles/ https://asana.com/resources/elevator-pitch-examples https://myva360.com/blog/examples-of-minimum-viable-products https://www.dummies.com/article/business-careers- money/business/financing/the-venture-capitalist-pitch-deck-your-traction- 160273 https://medium.com/is-that-product-management/a-strategy-to-calculate-the- market-size-tam-sam-and-som-cda0a05c77f8 https://thinkinsights.net/consulting/tam-sam-som/ https://www.skillsyouneed.com/rhubarb/pitch-business-idea.html https://bench.co/blog/accounting/cash-flow-statements/ https://www.score.org/resource/12-month-cash-flow-statement https://www.kickstarter.com/discover https://www.canva.com/tools/ https://www.hubspot.com/
Editor's Notes
- #38: The trainer draws the 9 dots on a white board and gives the learners paper and pencils to try to solve the brainteaser. After 5 minutes time, the trainer asks for solutions and discusses the problem with the group (Why werent some of the learners able to solve the problem? How was the problem solved from some of the learners? How should we solve problems in business?)
- #39: This part focuses on the WHST IF learners and creates an opportunity to learn by doing.