The document discusses moments of truth in Toastmasters clubs that can impact member retention. It identifies key moments including first impressions of guests, new member orientation, fellowship and variety in meetings, effective program planning and organization, membership strength, and recognition of achievements. Addressing these moments of truth through a positive member experience is important for the mission of Toastmasters clubs to provide communication and leadership development opportunities.
2. The mission of a Toastmasters club is to provide a mutually supportive and positive learning environment in which every member has the opportunity to develop communication and leadership skills, which in turn foster self-confidence and personal growth. 290Moments of Truth The Mission of the Club
3. The Reasons Members Leave 1% die 3% move away 9% move on to other products because of someones recommendation 9% find a cheaper product elsewhere 10% are chronically dissatisfied 68% leave because people are indifferent to their needs 290Moments of Truth
4. A Moment of Truth is an episode where a member comes in contact with any aspect of the Toastmasters experience and forms an impression of a clubs quality and service . Moments of Truth 290Moments of Truth
5. First impressions Membership orientation Fellowship, variety and communication Program planning and meeting organization Membership strength Achievement recognition Toastmasters Moments of Truth 290Moments of Truth
6. First Impressions Guests greeted warmly and introduced to officers and members Guest book and name tags provided Professionally arranged meeting room Arrangements meet speakers needs Guests invited to address the club Guests invited to join 290Moments of Truth
7. Formal induction, including presentation of pin and manuals Assignment of mentor Education programs and recognition system discussed Learning needs assessed Speaking role(s) assigned Member involved in clubs activities New Member Orientations 290Moments of Truth
8. Fellowship, Variety and Communication Guests greeted warmly Enjoyable and educational meetings Regularly-scheduled social events Participation in area, district and International events Inter-club events Club newsletter and/or Web site updated regularly 290Moments of Truth
9. Program and agenda publicized in advance Members are prepared to carry out all program assignments All projects are manual projects Meetings begin and end on time Creative table topics and activities Positive and helpful evaluations Program Planning and Meeting Organization 290Moments of Truth
10. Club has 20 or more members Members are retained Promotion in clubs organization or community Club programs are varied and exciting Toastmasters sponsoring new members are recognized Regular membership-building programs Membership Strength 290Moments of Truth
11. Recognizing Accomplishments Award applications immediately submitted to WHQ Progress chart displayed and maintained Member achievements recognized with ceremony Club, district and international leaders recognized Club and member achievements publicized DCP used for planning and recognition 290Moments of Truth