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Monikanavaisen asiakaspalvelun
laadunseuranta
21.04.2016
Hanne Nystedt, Performance & Quality Consultant, Finnair
2
Global omni-channel customer service
#
Channels
French
Finnish
Swedish
English
Italian
Spanish
Russian
German
3
Customer service in contact centers
• Price and ticket rule
inquiries
• Ticket change requests
• New reservation
• Cancellation
• Product information
requests
• Finnair.com booking flow
instructions
• Manage booking
Finnair.com instructions
• Check-in information
• Finnair Plus program
inquiries
• Upgrade requests
• Award bookings
• Missing points requests
• Ancillary sales
• Seat, extra bag,
meals, Lounge
• Arrival services
• Customer feedback and
claim
Quality monitoring in omni-channel
customer service
Aligned service principles
Customer satisfaction survey
Internal Reporting & joint discussion
Improving customer experience
constantly
5
”Very polite and
efficient service!”
”Chat toimi nopeasti”
”Very friendly, personal service. Didn’t
feel like an anonymous hotline contact,
rather like someone knowing you
personally”
”Sujuvaa
toimintaa
kiitokset!”
”Paras mahdollinen”
”Olen aina saanut hyvää
palvelua, kiitos siitä!”
”Lähettämääni
sähköpostikyselyyn tuli
selkeä, yksinkertainen ja
ystävällinen vastaus.
Hyvin toimittu”
”Mycket trevligt och
hjälpsam service på
svenska, tack”
THIS IS WHAT CUSTOMERS SAY
ABOUT US ...
KIITOS!

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Monikanavaisen asiakaspalvelun laadunseuranta - Hanne Nystedt

  • 2. 2 Global omni-channel customer service # Channels French Finnish Swedish English Italian Spanish Russian German
  • 3. 3 Customer service in contact centers • Price and ticket rule inquiries • Ticket change requests • New reservation • Cancellation • Product information requests • Finnair.com booking flow instructions • Manage booking Finnair.com instructions • Check-in information • Finnair Plus program inquiries • Upgrade requests • Award bookings • Missing points requests • Ancillary sales • Seat, extra bag, meals, Lounge • Arrival services • Customer feedback and claim
  • 4. Quality monitoring in omni-channel customer service Aligned service principles Customer satisfaction survey Internal Reporting & joint discussion Improving customer experience constantly
  • 5. 5 ”Very polite and efficient service!” ”Chat toimi nopeasti” ”Very friendly, personal service. Didn’t feel like an anonymous hotline contact, rather like someone knowing you personally” ”Sujuvaa toimintaa kiitokset!” ”Paras mahdollinen” ”Olen aina saanut hyvää palvelua, kiitos siitä!” ”Lähettämääni sähköpostikyselyyn tuli selkeä, yksinkertainen ja ystävällinen vastaus. Hyvin toimittu” ”Mycket trevligt och hjälpsam service på svenska, tack” THIS IS WHAT CUSTOMERS SAY ABOUT US ...