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Giulio   Cappellini   and   his
brand
"Naturally I am very happy when a Cappellini product enters
to belong to the permanent collection of a museum of art.
But I am really happier when I see it in the real houses of the
people: in this case only I feel to have goaled the purpose of
design.
Moscow2012
Hatching plans is fantastic, but
         also difficult.
  The success of Cappellinis
 masterplan can be measured
    by the realization of its
   collections during the last
twenty years through its fruitful
 collaboration with designers.
  Please for its own sake and
 pleasure for others takes an
 important place in Cappellini
         philosophy.


       Achille Castiglioni
Cappellini enters the new
    millennium completely
 transformed in comparison
     to its origins, tied up
 indissolubly to the world of
    the image under every
aspects and to the world of
   the experimentation and
   research. It is Cappellini
   who has discovered and
    nurtured the talents of
young designers, now world
      famous. It is to be
      considered of great
  importance that an italian
manufacturer can work with
 designers from all over the
 world and Giulio Cappellini
  has a steady hand and an
     instinctive eye when
   choosing his designers.
Moscow2012
PAST
JASPER MORRISON  since 1988
Moscow2012
Moscow2012
Moscow2012
Moscow2012
MARC NEWSON  since 1991
Moscow2012
Moscow2012
SHIRO KURAMATA  since 1986
Moscow2012
Moscow2012
TOM DIXON  since 1989
Moscow2012
Moscow2012
A.G. FRONZONI  since 1996
Moscow2012
ALESSANDRO MENDINI  since 1993
Moscow2012
R. e E. BOUROULLEC  since 1999
Moscow2012
Moscow2012
FABIO NOVEMBRE  since 2001
Moscow2012
E.BARBER & J.OSGERBY  since 1998
Moscow2012
Moscow2012
PATRICK NORGUET  since 2000
Moscow2012
MARCEL WANDERS  since 1996
Moscow2012
Moscow2012
Moscow2012
CLAUDIO SILVESTRIN  since 2000
FRANCOIS AZAMBOURG  since 2006
Moscow2012
GIULIO CAPPELLINI  since 1980
Moscow2012
PRESENT
NENDO  since 2006
Moscow2012
Moscow2012
Moscow2012
Moscow2012
ADAM GOODRUM  since 2008
Moscow2012
DROR  since 2009
Moscow2012
RAW-EDGES  since 2010
Moscow2012
TODD BRACHER  since 2010
DOSHI & LEVIEN since 2011
LEONARDO TALARICO - since 2009
SYLVAIN WILLENZ  CANDY TABLES - 2012
FRUITLAMP




                                SOFALAMP




        DAPHNA LAURENS - 2012
GLIMPT STUDIO  SUPERHEROES - 2012
JAKOB WAGNER  BRANCH TABLE 2012
BAKERY STUDIO  N.O.M. (nature of material) - 2012
BENJAMIN HUBERT  GARMENT  2012
FUTURE
CAPPELLINI NEXT
CAPPELLINI NEXT - DESIGNERS
CAPPELLINI NEXT  ZANINI DE ZANINE
CAPPELLINI NEXT  CONSTANCE GUISSET
CAPPELLINI NEXT  JAN PLECHACH (JAN & HENRI STUDIO)
CAPPELLINI NEXT  MARTIN SOLEM
CAPPELLINI NEXT  SAHIL & SARTHAK
cappellini
The Cappellini collections are convincing; they are well balanced,
refined, simple and yet leans towards the experimental. There is
no house style: the intention is to allow the user enough space for
his own individual interpretation. All pieces have been designed to
be used, contrary to the trend in recent years.
PAST
HI PAD
"Hi Pad" chairs and stools are produced with an internal body in beech
plywood padded with multi-density polyurethane foam and shaped by a
computer-controlled machine.
FIRST STEP

    The production of this
   series is partially done
    by hand; the first step
         consists in gluing
        together the wood
structure and the stuffing
       of foam previously
assembled to the panels
 in foam for the seat and
     the backrest. Before
 continuing we must wait
      at least 10 minutes.
SECOND STEP

The following step foresees the gluing between foam and fabric: glue is
sprinkled on the foam and, before proceeding with the positioning of the
selected cover, it has to dry for at least 15 minutes.
THIRD STEP

The third step foresees the positioning of the cover in fabric or leather.
The positioning of the cover in the correct way foresees that it has to be
pressed by hand to follow the shape of the blocks of foam.
RAINBOW CHAIR
Rainbow Chair is produced
using only PMMA sheets of
Rohn GmbH & Co.,
absolutely the best ones in
the world. They are
commercially known as
Plexiglas 速
It is composed of sheets of
11 colours, and 7 differents
thicknesses, by gluing 44
pieces together.
FIRST STEP

The sheets, about 3 x 2 metres
big, are cut by a dissection
machinery to be more easy to
be used.
SECOND STEP

Using a cutting computer
controlled machine all the
pieces to be glued are cut:
starting from now, the
production becomes completely
by handicraft.
THIRD STEP

Sheets obtained from previous step are piled up and glued each other;
this allows resistance and trasparency obtained by an usage of glue
which is still a brand secret
FOURTH STEP

Sheets glued to form seat and
back are now glued to legs.
FIFTH STEP

Now the chair is completely glued, but it is not jet smooth and bright:
now, using ordinary paper files, the producer obtains a smooth surface.
Colours are not jet so bright, as they are still under an opaque coat.
LAST STEP

Passing through a long, precise and well cared work of brushing the
peculiar colours of Rainbow Chair appair in all their beauty and
transparency.
PRESENT
CLOUD
Cloud is produced with the
  technology of the rotational
 molding of plastic materials,
 a technological process that
     allows to produce hollow
      objects extractable in a
           single piece without
    weldings. This technology
        allows to get products
   deprived of inside tensions
  and with uniform thickness.
Items of very big dimensions
     having very complicated
    outlines can be produced
              with low costs for
                    equipments.
Main particularity of this technology is in the fact that the mould rotates
according to a primary axle, with a fixed direction, and a secondary one,
having variable direction. Thanks to these two movements, always
rather slow, the polymer runs over all the inside surfaces of the mould
that, being warm, melts it and make it stick to its surfaces covering
them. It is not utilized the centrifugal strength, but the fusion in contact
with the surfaces.
The moulds are produced
starting from a very
precise technical sketch;
they    will    allow    the
production of the item with
all     the        requested
characteristics.
FIRST STEP
The mould is opened and loaded
manually, introducing the plastic
material, in dust or liquid.




SECOND STEP
The mould is closed again and
made rotate in a heated
environment so that the plastic
material can melt and settle itself
with uniformity on all the surfaces.
THIRD STEP

The mould is cooled maintaining it
rotating, so that the plastic material
can solidify preserving the inside
shape of the mould.




FOURTH STEP

The mould is opened and the
product is estracted freeing it from
possible wedges or light
undercuts.
FUTURE
LOTUS
Lotus project is born as
   an evolution of Low Pad
 and Hi Pad and it follows
     the same development
   and the same phases of
            production with a
   substantial difference in
    the workmanship of the
           fabric of covering.
   Studied exploiting to full
                extension the
   technological abilities of
      the Brand, Lotus born
        with the well-defined
 purpose to be introduced
  in the world of high-level
contract, also keeping an
    excellent "good design"
also for the domestic use.
FIRST STEP
   The body, produced in
        beech plywood, is
shaped and personalized
     with a milling on the
    outline to receive in a
second time the covering.
SECOND STEP
 The bent wooden body
  passes to the phase of
foaming; Lotus foresees
         partly the use of
    polymeric foams and
  partly the use of multi-
    density polyurethane
   foams. Great comfort,
     therefore, and great
   conformity to the tests
against combustion that
        regulate both the
       European and the
      American markets.
                         .
THIRD STEP
   The foamed structural
    body of the chair now
   passes to the tapestry
phase; while the external
 part of the seat is cover
 with polyurethane foam,
     the frontal part has a
      base of foam that is
  covered with a coupled
      polyurethane/fabric,
       better defined "co-
                 moulded".
LAST STEP
The body is now joined to
its base: tilting, revolving,
 adjustable in height, with
    or without castors and
              armrests. The
mechanism foresees that
  the body has an optimal
          inclination of 14属
 adjustable, in the case of
bases with movement, by
  a handle under the seat.
GLIMPT STUDIO  SUPERHEROES  MANUFACTURING PROCESS
Moscow2012
PAST
Moscow2012
Moscow2012
Moscow2012
Moscow2012
Moscow2012
Moscow2012
Moscow2012
Moscow2012
Moscow2012
Moscow2012
Moscow2012
Moscow2012
Moscow2012
PRESENT
Moscow2012
Moscow2012
Moscow2012
Moscow2012
Moscow2012
Moscow2012
Moscow2012
Moscow2012
Moscow2012
Moscow2012
Moscow2012
Moscow2012
Moscow2012
Moscow2012
Moscow2012
COMMUNICATION
PAST
A continuous search
and a constant
evolution bring
Cappellini to
experiment and to face
during the years
different strategies of
communication, also
being coherent to its
own image and its own
roots.
Moscow2012
Moscow2012
Moscow2012
Moscow2012
PRESENT
Moscow2012
Moscow2012
Moscow2012
Moscow2012
Moscow2012
Moscow2012
FUTURE
Moscow2012
Moscow2012

More Related Content

Moscow2012

  • 1. Giulio Cappellini and his brand
  • 2. "Naturally I am very happy when a Cappellini product enters to belong to the permanent collection of a museum of art. But I am really happier when I see it in the real houses of the people: in this case only I feel to have goaled the purpose of design.
  • 4. Hatching plans is fantastic, but also difficult. The success of Cappellinis masterplan can be measured by the realization of its collections during the last twenty years through its fruitful collaboration with designers. Please for its own sake and pleasure for others takes an important place in Cappellini philosophy. Achille Castiglioni
  • 5. Cappellini enters the new millennium completely transformed in comparison to its origins, tied up indissolubly to the world of the image under every aspects and to the world of the experimentation and research. It is Cappellini who has discovered and nurtured the talents of young designers, now world famous. It is to be considered of great importance that an italian manufacturer can work with designers from all over the world and Giulio Cappellini has a steady hand and an instinctive eye when choosing his designers.
  • 8. JASPER MORRISON since 1988
  • 13. MARC NEWSON since 1991
  • 16. SHIRO KURAMATA since 1986
  • 19. TOM DIXON since 1989
  • 22. A.G. FRONZONI since 1996
  • 24. ALESSANDRO MENDINI since 1993
  • 26. R. e E. BOUROULLEC since 1999
  • 29. FABIO NOVEMBRE since 2001
  • 31. E.BARBER & J.OSGERBY since 1998
  • 34. PATRICK NORGUET since 2000
  • 36. MARCEL WANDERS since 1996
  • 40. CLAUDIO SILVESTRIN since 2000
  • 41. FRANCOIS AZAMBOURG since 2006
  • 43. GIULIO CAPPELLINI since 1980
  • 46. NENDO since 2006
  • 51. ADAM GOODRUM since 2008
  • 53. DROR since 2009
  • 57. TODD BRACHER since 2010
  • 58. DOSHI & LEVIEN since 2011
  • 59. LEONARDO TALARICO - since 2009
  • 60. SYLVAIN WILLENZ CANDY TABLES - 2012
  • 61. FRUITLAMP SOFALAMP DAPHNA LAURENS - 2012
  • 62. GLIMPT STUDIO SUPERHEROES - 2012
  • 63. JAKOB WAGNER BRANCH TABLE 2012
  • 64. BAKERY STUDIO N.O.M. (nature of material) - 2012
  • 65. BENJAMIN HUBERT GARMENT 2012
  • 68. CAPPELLINI NEXT - DESIGNERS
  • 69. CAPPELLINI NEXT ZANINI DE ZANINE
  • 70. CAPPELLINI NEXT CONSTANCE GUISSET
  • 71. CAPPELLINI NEXT JAN PLECHACH (JAN & HENRI STUDIO)
  • 72. CAPPELLINI NEXT MARTIN SOLEM
  • 73. CAPPELLINI NEXT SAHIL & SARTHAK
  • 75. The Cappellini collections are convincing; they are well balanced, refined, simple and yet leans towards the experimental. There is no house style: the intention is to allow the user enough space for his own individual interpretation. All pieces have been designed to be used, contrary to the trend in recent years.
  • 76. PAST
  • 78. "Hi Pad" chairs and stools are produced with an internal body in beech plywood padded with multi-density polyurethane foam and shaped by a computer-controlled machine.
  • 79. FIRST STEP The production of this series is partially done by hand; the first step consists in gluing together the wood structure and the stuffing of foam previously assembled to the panels in foam for the seat and the backrest. Before continuing we must wait at least 10 minutes.
  • 80. SECOND STEP The following step foresees the gluing between foam and fabric: glue is sprinkled on the foam and, before proceeding with the positioning of the selected cover, it has to dry for at least 15 minutes.
  • 81. THIRD STEP The third step foresees the positioning of the cover in fabric or leather. The positioning of the cover in the correct way foresees that it has to be pressed by hand to follow the shape of the blocks of foam.
  • 83. Rainbow Chair is produced using only PMMA sheets of Rohn GmbH & Co., absolutely the best ones in the world. They are commercially known as Plexiglas 速 It is composed of sheets of 11 colours, and 7 differents thicknesses, by gluing 44 pieces together.
  • 84. FIRST STEP The sheets, about 3 x 2 metres big, are cut by a dissection machinery to be more easy to be used.
  • 85. SECOND STEP Using a cutting computer controlled machine all the pieces to be glued are cut: starting from now, the production becomes completely by handicraft.
  • 86. THIRD STEP Sheets obtained from previous step are piled up and glued each other; this allows resistance and trasparency obtained by an usage of glue which is still a brand secret
  • 87. FOURTH STEP Sheets glued to form seat and back are now glued to legs.
  • 88. FIFTH STEP Now the chair is completely glued, but it is not jet smooth and bright: now, using ordinary paper files, the producer obtains a smooth surface. Colours are not jet so bright, as they are still under an opaque coat.
  • 89. LAST STEP Passing through a long, precise and well cared work of brushing the peculiar colours of Rainbow Chair appair in all their beauty and transparency.
  • 91. CLOUD
  • 92. Cloud is produced with the technology of the rotational molding of plastic materials, a technological process that allows to produce hollow objects extractable in a single piece without weldings. This technology allows to get products deprived of inside tensions and with uniform thickness. Items of very big dimensions having very complicated outlines can be produced with low costs for equipments.
  • 93. Main particularity of this technology is in the fact that the mould rotates according to a primary axle, with a fixed direction, and a secondary one, having variable direction. Thanks to these two movements, always rather slow, the polymer runs over all the inside surfaces of the mould that, being warm, melts it and make it stick to its surfaces covering them. It is not utilized the centrifugal strength, but the fusion in contact with the surfaces.
  • 94. The moulds are produced starting from a very precise technical sketch; they will allow the production of the item with all the requested characteristics.
  • 95. FIRST STEP The mould is opened and loaded manually, introducing the plastic material, in dust or liquid. SECOND STEP The mould is closed again and made rotate in a heated environment so that the plastic material can melt and settle itself with uniformity on all the surfaces.
  • 96. THIRD STEP The mould is cooled maintaining it rotating, so that the plastic material can solidify preserving the inside shape of the mould. FOURTH STEP The mould is opened and the product is estracted freeing it from possible wedges or light undercuts.
  • 98. LOTUS
  • 99. Lotus project is born as an evolution of Low Pad and Hi Pad and it follows the same development and the same phases of production with a substantial difference in the workmanship of the fabric of covering. Studied exploiting to full extension the technological abilities of the Brand, Lotus born with the well-defined purpose to be introduced in the world of high-level contract, also keeping an excellent "good design" also for the domestic use.
  • 100. FIRST STEP The body, produced in beech plywood, is shaped and personalized with a milling on the outline to receive in a second time the covering.
  • 101. SECOND STEP The bent wooden body passes to the phase of foaming; Lotus foresees partly the use of polymeric foams and partly the use of multi- density polyurethane foams. Great comfort, therefore, and great conformity to the tests against combustion that regulate both the European and the American markets. .
  • 102. THIRD STEP The foamed structural body of the chair now passes to the tapestry phase; while the external part of the seat is cover with polyurethane foam, the frontal part has a base of foam that is covered with a coupled polyurethane/fabric, better defined "co- moulded".
  • 103. LAST STEP The body is now joined to its base: tilting, revolving, adjustable in height, with or without castors and armrests. The mechanism foresees that the body has an optimal inclination of 14属 adjustable, in the case of bases with movement, by a handle under the seat.
  • 104. GLIMPT STUDIO SUPERHEROES MANUFACTURING PROCESS
  • 106. PAST
  • 137. PAST
  • 138. A continuous search and a constant evolution bring Cappellini to experiment and to face during the years different strategies of communication, also being coherent to its own image and its own roots.
  • 150. FUTURE