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Music video pitch
The name of the track I have chosen to make my
  music video for is called Sweet Nothing by
  local band The Castells.

http://www.youtube.com/watch?v=kZUtq5timIo
The genre of the music I have chosen is that of Indie/Alternative. Conventions of
   this genre include.
Listener Profile
Indie/Alternative Rock
People within the genre of music I have chosen enjoy going out and
   spending money on:
   Footwear and clothes
   Music
   Technology such as: cameras, mobile phone, laptops/Macs
92% have the internet 78% use broadband
   the average reader spends 8.8 hours per week using the internet
54% enjoy playing on games consoles and watching HD television
The majority watch satellite and Sky TV
Readers agree that extra quality is worth paying for and that it is
   important to look well dressed.
Male  71%
Female  33%
Average age  17  28 year olds
Working full time  57.5%
Working part time  9%
The average readers are in demographics of a b and c 1
Average readers are generally aspirers and succeeders
In my music video I will incorporate a mix between performance
and conceptual. It will be filmed in places of random interest, to
give the video a random like feel to it, the performance element
will guide the video to a music related feel also. The performance
element will be filmed inside in a room set up with equipment and
conventions of a performing group. The conceptual part will be
randomised indoors and out. And the people who feature in it will
be the ones who play the roles of the band.

More Related Content

Music video pitch

  • 2. The name of the track I have chosen to make my music video for is called Sweet Nothing by local band The Castells. http://www.youtube.com/watch?v=kZUtq5timIo
  • 3. The genre of the music I have chosen is that of Indie/Alternative. Conventions of this genre include.
  • 4. Listener Profile Indie/Alternative Rock People within the genre of music I have chosen enjoy going out and spending money on: Footwear and clothes Music Technology such as: cameras, mobile phone, laptops/Macs 92% have the internet 78% use broadband the average reader spends 8.8 hours per week using the internet 54% enjoy playing on games consoles and watching HD television The majority watch satellite and Sky TV Readers agree that extra quality is worth paying for and that it is important to look well dressed. Male 71% Female 33% Average age 17 28 year olds Working full time 57.5% Working part time 9% The average readers are in demographics of a b and c 1 Average readers are generally aspirers and succeeders
  • 5. In my music video I will incorporate a mix between performance and conceptual. It will be filmed in places of random interest, to give the video a random like feel to it, the performance element will guide the video to a music related feel also. The performance element will be filmed inside in a room set up with equipment and conventions of a performing group. The conceptual part will be randomised indoors and out. And the people who feature in it will be the ones who play the roles of the band.