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www.musicovery.comPresents SmartPlay TMThe best playlist engine
www.musicovery.com      Want to listen to music, but you      need to:            think about a playlist            know artist names and song titles            build playlist            type characters (to search and built playlist)            use interfaces that look like:                                                       Any better way ?11/06/2012                                                                      Page 2
www.musicovery.com      So, what does SmartPlay do ?       SmartPlayTM, the first playlist engine:       Playlists based on moods, artists, songs, sub-genres, decades,       Take into account a wide range of parameters: acoustic, semantic, social and       individual preferences and behavior.       Be powered by BOTH musical characteristics AND the tastes of each user                              Collaborative                   Taxonomy                                filtering                   classification11/06/2012                                                                             Page 3
www.musicovery.com      How does SmartPlay work ?   Semantic      Acoustic          Charts and          Community         Individual   attributes    attributes          trends            preferences      preferences mood (calm),    tempo (bpm),       by region, real    co-occurrence          music  genres (new    instrument       time, emerging,       of listeners   preferences and wave), themes                         saturing         preferences     listening history  (Christmas)                                Playlist generation                                       engine                           Highly relevant playlists11/06/2012                                                                     Page 4
www.musicovery.com      Modular software engine       The various components of the engine can be used separately to:       provide similar to recommendations: artist or song (like Pandora)       run searches: acoustic parameters, genre, decade,       charts watch: songs in demand or in saturation11/06/2012                                                                          Page 5
www.musicovery.com       Musicovery Technology history                    Data                 Interface                Research on  2004           acoustic                descriptors           Launch of mood  2006                                   webradio             Personalisation and   2007            charts             First phone app                                         (Symbian)   2009       Smart artist radio                                      First iPhone app   2010                              Optimised web UI   2011               Launch of Musicovery Lab                                                         N属1 Music/mood   2012                 Launch of SmartPlay11/06/2012                                                      Page 6
www.musicovery.com      A global and a local tool            SmartPlay is now available : US, Canada, UK, France, Italy,             Spain, Germany, Portugal, Norway.             Additional territories on request.            SmartPlay is built to adapt to local specifics :              o It includes local artists for each country              o Genres, themes, mood are catered to local language(s)                and the local catalogue11/06/2012                                                                       Page 7
www.musicovery.com      Origins of data            Indexation by experts            Automatic extraction technologies (semantic             and audio)            Listening patterns from Musicoverys web-             radio registered members             55 millions data points from all countries11/06/2012                                                       Page 8
www.musicovery.com      A plug-and-play solution            Web services            Updated data in real time (24/24, 7/7)            Streaming service            Licensing and reporting can be handled             by Musicovery            User Interfaces                                                      Client11/06/2012                                                           Page 9
www.musicovery.com      Music catalogue            Comprehensive and exhaustive for             Europe, North America and South             America              o all genres and all times              o 86,000 artists              o 160,000 songs              o Charts from 1960: US, Canada, UK,                 France, Spain, Italy, Portugal,                 Germany and Norway            Continually growing11/06/2012                                                Page 10
www.musicovery.com      Custom user interfaces               Benefit from Musicoverys top               expertise in UI design for the               visualization of music, on the               web and/or on mobile apps.11/06/2012                                            Page 11
www.musicovery.com       Professional SLAs        SmartPlay runs on professional infrastructure :          o Front-end on Co-host on Bearstech          o Algorythm, webservices and API on Bearstech          o Back-end on Amazon Cloud Services        SLAs:          o Guaranteed 99.9 % uptime by infrastructure            suppliers          o Bandwidth: peak bandwidth at least 70% higher            than past top bandwidth          o Computing capacity: peak capacity at 70% past top          o Network provider: Availability 99% on a rolling 30            days        Support:          o Customers (B2B partners and clients): 9-5 Monday            to Friday          o Consumer (B2C users): 24 hour email support,            answer in next working day11/06/2012                                                             Page 12
www.musicovery.comCase study 1: Clear Channel   For Clear Channel/IHeartRadio, the media group with the largest reach in the US:    238 million radios and TVs listeners per month in the US   Providing similar artists for a wide artist database (60,000 artists) for their smart    radio IHeartRadio.
www.musicovery.com Case study 2: NSBClient: Railway operator in NorwaySolution: Back office for a music streaming service on board
www.musicovery.comCase study 3: BourjoisIndustry: cosmeticsSolution: Back office and UI for a worldwide campaign
www.musicovery.comReferences
www.musicovery.com      Contact             Vincent CASTAIGNET             CEO             MUSICOVERY Sarl             16 bis rue Mayet, 75006 Paris  FRANCE             Tel : +33 (0)1 47 34 70 36             vincent.castaignet@musicovery.com             www.musicovery.com11/06/2012                                                  Page 17

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  • 2. www.musicovery.com Want to listen to music, but you need to: think about a playlist know artist names and song titles build playlist type characters (to search and built playlist) use interfaces that look like: Any better way ?11/06/2012 Page 2
  • 3. www.musicovery.com So, what does SmartPlay do ? SmartPlayTM, the first playlist engine: Playlists based on moods, artists, songs, sub-genres, decades, Take into account a wide range of parameters: acoustic, semantic, social and individual preferences and behavior. Be powered by BOTH musical characteristics AND the tastes of each user Collaborative Taxonomy filtering classification11/06/2012 Page 3
  • 4. www.musicovery.com How does SmartPlay work ? Semantic Acoustic Charts and Community Individual attributes attributes trends preferences preferences mood (calm), tempo (bpm), by region, real co-occurrence music genres (new instrument time, emerging, of listeners preferences and wave), themes saturing preferences listening history (Christmas) Playlist generation engine Highly relevant playlists11/06/2012 Page 4
  • 5. www.musicovery.com Modular software engine The various components of the engine can be used separately to: provide similar to recommendations: artist or song (like Pandora) run searches: acoustic parameters, genre, decade, charts watch: songs in demand or in saturation11/06/2012 Page 5
  • 6. www.musicovery.com Musicovery Technology history Data Interface Research on 2004 acoustic descriptors Launch of mood 2006 webradio Personalisation and 2007 charts First phone app (Symbian) 2009 Smart artist radio First iPhone app 2010 Optimised web UI 2011 Launch of Musicovery Lab N属1 Music/mood 2012 Launch of SmartPlay11/06/2012 Page 6
  • 7. www.musicovery.com A global and a local tool SmartPlay is now available : US, Canada, UK, France, Italy, Spain, Germany, Portugal, Norway. Additional territories on request. SmartPlay is built to adapt to local specifics : o It includes local artists for each country o Genres, themes, mood are catered to local language(s) and the local catalogue11/06/2012 Page 7
  • 8. www.musicovery.com Origins of data Indexation by experts Automatic extraction technologies (semantic and audio) Listening patterns from Musicoverys web- radio registered members 55 millions data points from all countries11/06/2012 Page 8
  • 9. www.musicovery.com A plug-and-play solution Web services Updated data in real time (24/24, 7/7) Streaming service Licensing and reporting can be handled by Musicovery User Interfaces Client11/06/2012 Page 9
  • 10. www.musicovery.com Music catalogue Comprehensive and exhaustive for Europe, North America and South America o all genres and all times o 86,000 artists o 160,000 songs o Charts from 1960: US, Canada, UK, France, Spain, Italy, Portugal, Germany and Norway Continually growing11/06/2012 Page 10
  • 11. www.musicovery.com Custom user interfaces Benefit from Musicoverys top expertise in UI design for the visualization of music, on the web and/or on mobile apps.11/06/2012 Page 11
  • 12. www.musicovery.com Professional SLAs SmartPlay runs on professional infrastructure : o Front-end on Co-host on Bearstech o Algorythm, webservices and API on Bearstech o Back-end on Amazon Cloud Services SLAs: o Guaranteed 99.9 % uptime by infrastructure suppliers o Bandwidth: peak bandwidth at least 70% higher than past top bandwidth o Computing capacity: peak capacity at 70% past top o Network provider: Availability 99% on a rolling 30 days Support: o Customers (B2B partners and clients): 9-5 Monday to Friday o Consumer (B2C users): 24 hour email support, answer in next working day11/06/2012 Page 12
  • 13. www.musicovery.comCase study 1: Clear Channel For Clear Channel/IHeartRadio, the media group with the largest reach in the US: 238 million radios and TVs listeners per month in the US Providing similar artists for a wide artist database (60,000 artists) for their smart radio IHeartRadio.
  • 14. www.musicovery.com Case study 2: NSBClient: Railway operator in NorwaySolution: Back office for a music streaming service on board
  • 15. www.musicovery.comCase study 3: BourjoisIndustry: cosmeticsSolution: Back office and UI for a worldwide campaign
  • 17. www.musicovery.com Contact Vincent CASTAIGNET CEO MUSICOVERY Sarl 16 bis rue Mayet, 75006 Paris FRANCE Tel : +33 (0)1 47 34 70 36 vincent.castaignet@musicovery.com www.musicovery.com11/06/2012 Page 17