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health social machines
a quick overview for SOCIAM-Soton
by eMax & dan
Tuesday, 7 May 13

device support networks
devices
support networks
literature
putting it together
Tuesday, 7 May 13

personal biometric sensors
weight
activity
eating
temp
blood pressure
env. temp
body fat
sleep
Tuesday, 7 May 13

facial expressions, affect and “brain-waves”
eMotive
low cost EEG
Tuesday, 7 May 13

temperature, heat ﬂux,
galvanic skin response
and 3-axis
accelerometer sensors
calorie burn,
exercise intensity,
stress & sleep
bodymedia
core 2
Tuesday, 7 May 13

moves
activity classiﬁcation using GPS and Accelerometers
Tuesday, 7 May 13

cardiio
Heart rate from camera
Tuesday, 7 May 13

zensorium tinke
Tuesday, 7 May 13

zensorium tinke
Heart rate, Respiratory Rate,
Heart rate variability, Blood oxygen level, “stress index”
Tuesday, 7 May 13

nike+ fuelband
Tuesday, 7 May 13

nike+ fuelband
simple gameiﬁcation
Tuesday, 7 May 13

ﬁtocracy
social gameiﬁcation
Tuesday, 7 May 13

ﬁtocracy “points” (fuel/calories burned)
levels (titles/badgets/awards)
programmes (“quests”)
f2f competition (“duels”)
“teams” & team competition
discussion (“chatter”)
support (“fans/cheerleading”)
Tuesday, 7 May 13

ﬁtocracy “points” (fuel/calories burned)
levels (titles/badgets/awards)
programmes (“quests”)
f2f competition (“duels”)
“teams” & team competition
discussion (“chatter”)
support (“fans/cheerleading”)
Fitbit, Nike+, Zeo, Traineo, dailyburn, earnedit, FitFiend,
FitByFun, FitLink, ExtraPounds, SparkPeople
Tuesday, 7 May 13

support networks
Tuesday, 7 May 13

support networks
24/7 access
Peer support and counseling through discussion
forums
Professional support (BWW staff)
“Full engagement, safety and anonymity of all
members”
Requires prescription
Collective sensemaking through crowdsourced reports
of treatments and experiences and insight
Free to all
Non-anonymous, non-professionally staffed
Tuesday, 7 May 13

• Switch by Chip Heath & Dan Heath
• Carrots and Sticks by Ian Ayres
• The Tipping Point by Malclom Gladwell
• Blink by Malcolm Gladwell
• Drive by Daniel Pink
• Sway by Ori Brafman
• Nudge Richard Thaler & Cass Sunstein
• Predictably Irrational by Dan Ariely
• Upside of Irrationality by Dan Ariely
• The Art of Game Design by Jesse Schell
• Gamification by Design by Gabe Zichermann
• Reality is Broken by Jane McGonigal
• Rock Paper Scissors by Len Fisher
• Immunity to change by Robert Kegan
• Cognitive Surplus by Clay Shirky
• The Wisdom of Crowds by James Surowiecki
• Descartes' Error by Antonio Damasio
• The Paradox of Choice by Barry Schwartz
• How We Decide by Jonah Lehrer
• Don't Shoot The Dog by Karen Pryor
• The Social Animal by David Brooks
• Punished by Rewards by Alfie Kohn
Thomas Goetz
executive director of WIRED
Public Health at UC Berkeley
Kevin Kelly
Executive editor of WIRED
Editor of Whole Earth Catalogue
http://quantifiedself.com
Tuesday, 7 May 13

Framingham Heart Study
1948-ongoing , 5,208 adult subjects
Much of the now-common knowledge concerning heart disease,
such as the effects of diet, exercise, and common medications
such as aspirin, is based on this longitudinal study.
1000+ medical papers
High Blood Pressure / Hypertension not healthy
Genetic risk factors identified
Behavioural risk factors (e.g., cigarette smoking) identified
Gender-specific risk factors identified
Stanford Marshmallow Experiment
1972-2012 , 600-800 participants
China-Cornell-Oxford Nutrition Study
Busselton Health Study
Impulsive behaviour correlated with behavioural characteristics
later in life
1988 "preschool children who delayed gratification longer in the self-imposed
delay paradigm, were described more than 10 years later by their parents as
adolescents who were significantly more competent".
prefrontal cortex / ventral striatum
obesity, SAT scores, professional salaries, marital happiness ....
longitudinalhealthstudies
Tuesday, 7 May 13

challenges for longitudinal use
challenges
advantages
Tuesday, 7 May 13

challenges for longitudinal use
no longitudinal study of effects of
gameification + behavioural ints.
challenges
advantages
device tied to provider’s silo+app ; difficult to pull data out
no integration across devices;
logging is an investment good (Thaler & Susstein) -
costs now, benefits later; sustaining logging is difficult
high-res, multi-dimensional
temporal data
low-effort, “almost forgettable”
not clinically validated
disagreement among units
‘fuel’ ‘points’ ‘calories’
increases awareness of
everyday activities
bridges estimation gap
Tuesday, 7 May 13

Analysis of An Online Health Social Network,
Ma et al (2010) ACM International Health
Informatics
107,000 User Empirical Analysis
“If a user’s friend makes signiﬁcant progress on weight loss, the
probability of that user’s own weight-loss success is much greater
than a user whose friends are not making progress.”
“A user’s weight loss may positively inﬂuence those separated as
far as four-degree away in the social network.”
Tuesday, 7 May 13

“This sharing of
information creates a
more informed and
empowered patient
and can lead to a
radical reconﬁguring
of the doctor/patient
relationship.”
Tuesday, 7 May 13

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Mvk 2013-february -health-social-machines

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