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Pineapple or Kiwi?
It doesn?t matter!
Hendrik Lennarz, #UXCologne 10.05.2016
?My personal UX challenge
My personal UX challenge
Do button colors make a difference?
Jetzt kostenlos absichern!
OR
Is Snapchat easy to use?
Is a double opt in useful?
Is Amazon nice?
We all use stupid passwords
Bots will kill UX. Not!
Bad iPhone UX
When to upgrade?
Copytext is not UX. Fail.
Why can?t Germans make good UX?
Solution?
The TEAM is in charge of the USER
eXpierence
UX
Business
- What is the goal?
- What is the budget?
Tech
- What is possible?
- What is realistic?
User
- What is needed?
Team
Designers shouldn?t be expected to get
it right the first time; Nobody else has to
Who we are?
What inspires me?
www.trustedshops.com
Hendrik Lennarz
Head of Product & IT
Twitter: @lennarz
Blog: http://www.growthhackerlove.com
Product: http://www.trustbadge.com

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My personal UX challenge