My-UXD
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The document discusses user experience design (UXD) and how it brings together technology, psychology, and business goals to create products and services that delight users. It explains that UXD focuses on understanding users, prototyping ideas, and testing designs to ensure user needs are met. The document provides examples of a UXD approach that involves research, concept development, design, and evaluation to iteratively improve the user experience.
My-UXD
- 1. Where Technology meets Psychology Our goal is to create, design and build memorable User experiences that delight the users User Experience Design - Practice
- 2. What is expected ? Why UXD? What is UXD? UXD Approach Few Samples works (5 slides)
- 3. Why UX? 3 USER EXPERIENCE BUSINESS PSYCHOLOGY TECHNOLOGY Goal / Conversion requested for ROI How the experience appears/feels How the Product/ Experience is expected Primary considerations for UX Success
- 4. Functions Interaction Color Content Picture and Many more 1 UI Properties 2 Usage Context WHO WHEN WHERE WHY HOW with WHAT 2 User Psychological state Emotion Feeling Body Condition Mood What is UX? Behaviours Attitudes Emotions Denotes a Persons USER EXPERIENCE ConversionBrand Image Credibility It affects your business UX Business Goals Return on Investment INFLUENTIAL FACTORS OF UX When using the product/Service
- 5. My UX Approach Design Thinking Approach Design Thinking is one specific implementation within the UCD framework Define the problem youre trying to solve from your User POV Generate as many possible ideas to encourage innovation Make a Prototype to illustrate the idea generated Test your idea with people to see what works and what doesnt Empathise with the potential user(s) youre designing for PHASES UNDERSTAND STRATEGIZE CONCEPTUALIZE EVALUATEPROTOTYPE Stakeholder Interviews, Contextual Inquiry, Task Analysis, Market Research, Competitive Analysis & Site Analysis User Personas & Journeys, Taxonomy, Card Sorting, Process Flows, Design Principles Sketching, Wire framing & MoodBoards User Testing Surveys Business Validation Sitemaps, Visual Design Styleguide Prototypes STRATEGY ACTIVITIES DESIGN ROLES ITERATE UX Architect Researcher Usability Analyst UX Architect Content Strategy Interaction Designer Visual Designer UX Architect Interaction Designer Visual Designer UI Design/Developer UX Architect Usability Analyst UX Architect
- 6. UXD Portfolio Sample User Journey 6
- 7. UXD Portfolio Sample Wireframes 7
- 8. UXD Portfolio Sample UXD Output 8
- 9. UXD Portfolio Sample UXD Output 9 BEFORE AFTER UXD
- 10. UXD Portfolio Sample UXD Output 10 BEFORE After UX
- 11. 11 A relationship begins with the first interaction. Great relationships get nurtured with awesome experiences. Consistent positive experiences create brand advocacy. It all starts with the User a real person.