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NBI infomøde d. 10 marts 2015

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Networked Busniess Initiative
Networked Busniess Initiative
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NBI infomøde d. 10 marts 2015
NBI infomøde d. 10 marts 2015
NBI infomøde d. 10 marts 2015
26%
"Digirati are 26% more profitable than their industry competitors"
NBI infomøde d. 10 marts 2015
Better Marketing (Content for; Publications, Events, PR) Better Pitching More Leads (Rebizz & New Bizz) Better Solutions
The NBI Platform En Analyse og Benchmarking Platform
Informeret & Fokuseret Eksekvering! Nedbryd Organisatoriske Siloer! Støtte fra Topledelsen! 3 Ambitioner for Responderende Virksomheder
Technology Business Value Organisation  Demografi  Governance  Culture  Resources  Adoption  Intra/inter silo coordination  Barriers and drivers to investment  Technologies used  Platforms and devices  Data management  Architecture  Investment in technology • Impact of technologies • Business value created • Influence on strategic goals The NBI Mapping Framework
The NBI Mapping Framework Business Functions: Sales & Marketing Service & Support PR & Communications Innovation (R&D) Human Resources Leadership & Management Technologies: Web Social Media Mobile Cloud Data Analytics
The NBI Mapping Framework Business Functions: Sales & Marketing Service & Support PR & Communications Innovation (R&D) Human Resources Leadership & Management Technologies: Web Social Media Mobile Cloud Data Analytics
Launch Site Survey Dashboard
Launch Site Survey Dashboard DEMO
Informeret & Fokuseret Eksekvering! Nedbryd Organisatoriske Siloer! Støtte fra Topledelsen! ✓ ✓ ✓ ✓ Sales & Marketing Service & Support PR & Communications Innovation (R&D) Human Ressources Leadership & Management 3 Ambitioner for Responderende Virksomheder
FAQ •Datasikkerhed •Er det de rigtige øå??
FAQ •Datasikkerhed •Er det de rigtige øå?? •Er anbefalingerne de rigtige? •Hvordan får man adgang til platformen?
The NBI Ecosystem NBI Companies PartnereAcademics Data Tool & Knowledge Leads, Marketing, Better solutions Network / Reach
Hvorfor blive NBI Partner?
Better Marketing (Content for; Publications, Events, PR) Better Pitching More Leads (Rebizz & New Bizz) Better Solutions
NBI Partner Site – Short DEMO
Partner FAQ • Hvad så nu, hvor der ikke er meget data til benchmark? • Spørgsmålene I sig selv giver læring • Italesætter uberørte områder • Giver jeg ikke mine leads væk? • Kun de anonyme data bliver “givet væk” • Dine leads forbliver dine leads • Hvor lang tid tager det? • 15 min – Sign-up, send ud • Dagevis - Lave events, whitepapers, m.m. • Hvorfor bede kunderne svare på øå om områder, vi ikke leverer på? • Du sætter selv rammen • Kan kaste lys over vigtige afhængigheder til dine projekter
”Det handler ikke om at sælge noget. Det handler om at komme med noget!” Billedkilde: BT http://www.bt.dk/sites/default/files-dk/node-images/966/4/4966469-blachman.jpg
NBI infomøde d. 10 marts 2015
NBI infomøde d. 10 marts 2015
NETWORKED BUSINESS .ORG
NETWORKED BUSINESS INITIATIVE NBI DASHBOARD Rådgivningsforløb med NBI-platformen v. Harald Reedtz Tokerød Chefkonsulent hos Oxygen
• Intro til platform • Gennemgang af Partner Landingpage • Light version og full monty version til kunden • Gennemgang af proces for invite til survey til respondenter (hos kunden) • Gennemgang af udvalgte spm AGENDA • Dashboard – guided tour • Workshop proces • Behandling af data fra respondenter • Brainstorm session • Mulighed og konsekvens for brug af dashboard • FAQ og Knowledge Base
Partner landing page
Partner landing page
Partner landing page
Light version & Full monty version Light udgave - Udsendelse af invite - Besvarelse af survey (digitalt) - Præsentation af resultater hos kunden (aktuel tilstand) - Digital strategi forløb kan påbegyndes Full monty - Intro til platform - Besvarelse & kvalificering af spm. sammen med kunden (stakeholders) (1-2 dage) - Præsentation af resultater hos kunden (aktuel tilstand) - Brainstorm session for bedre digital udnyttelse - Digital Strategi forløb kan påbegyndes
Gennemgang af proces Invite til survey til respondenter 1. Som kunden ser det 2. Som konsulentvirksomheden ser det
Proces for invite til survey Kunden NBI: Sign up E-mail: Link E-mail: Reminder E-mail: Survey udført E-mail: Adgang
Kundens perspektiv Sign up
Kundens perspektiv E-mail modtages
Kundens perspektiv E-mail – reminder om at vende tilbage til survey
Kundens perspektiv E-mail – survey udført
Kundens perspektiv E-mail – adgang til data
Proces for invite til survey Konsulentvirksomheden Dashboard: Liste over respondenter Dashboard: Hver enkelt respondent Send e-mail: Få adgang til data
Konsulentens perspektiv Liste over respondenter
Konsulentens perspektiv Hver enkelt respondent
Konsulentens perspektiv Adgang til data – kontakt til kunden
Gennemgang af udvalgte øå
Gennemgang af udvalgte øå
Gennemgang af udvalgte øå
Gennemgang af udvalgte øå
Dashboard Guided tour
NBI Dashboard Governance • Maturity – egen opfattelse • IT as a priority (past and future) • Management commitment (various technologies) • Digital strategy: - Har din virksomhed en dokumenteret overordnet digital strategi? - Har virksomheden en strategi for udvikling af medarb. IT-kompetencer? - Er den digitale strategi en del af den overordnede forretningsstrategi? - Hvilke teknologier er inkluderet? - Er der opsat målsætninger for de respektive teknologier? - Alignment mellem målsætninger for teknologier og forretningsstrategier? - I hvilket omfang følger topledelsen op på målsætninger for teknologien?
Dashboard Filtre
Dashboard Forskellige udslagsgivende scenarier
Dashboard Executive overview 4 overordnede bullet points - Maturity Index Score - Dimension scores - Cross dimension scores – Business Functions - Cross dimension scores - Technologies
Maturity Index Score
Dimension Scores
Cross Dimension Scores Business functions
Cross Dimension Scores Technologies
Overall Governance Virksomheden samlet set ift.: - Digital strategy - IT-security - Structure and culture
Overall Governance Technology Business Value Organisation • Impact of technologies • Business value created • Influence on strategic goals  Demografi  Governance  Culture  Resources  Adoption  Intra/inter silo coordination  Barriers and drivers to investment  Technologies used  Platforms and devices  Data management  Architecture  Investment in technology
Digital Strategy
IT Security
Structure and Culture
Business functions Virksomhedens afdelinger målt på forskellige områder vedrørende: - Activity, Business Value og Governance
Sales & Marketing
Technologies Virksomheden ift: • Cloud • Data Analytics • Mobile • Social Media • Web
WEB
Workshop processen
NBI Digital tilstand Identificer Potentiale Læg en plan Realiser potentiale Forsimplet version af proces
Kobling af Benchmark analysen
Brainstorm Session • Hvordan sikrer vi at alle relevante stakeholders hos kunden får udfyldt surveyen? • Hvordan identificerer vi om respondenten har udfyldt retvisende ift. virkeligheden? • Øvrige problemstillinger?
FAQ & Knowledge Base
• Blot at svare på øåene er givende. • Italesættelse, dialog og læring • Indblik i den interne opfattelse af virksomheden. • Gap i opfattelsen af virksomhedens digitale tilstand på tværs af afdelinger. Benefits
NBI – et redskab til gavn for din virksomheds fremtid Spørgeskema Skal udfyldes for at tilføre din virksomheds data til platformen Herefter kan din virksomhed sammenlignes med andre (..?) Benchmarking Internt: Afdelingerne i din virksomhed Nationalt: Din branche + andre brancher Internationalt: Din branche + andre brancher Rapport & Key findings Udarbejdes af NBI konsulenterne.
Muligheder og konsekvenser Muligheder For brugen af dashboards
Harald Reedtz Tokerød Oxygen A/S Tlf. 60 13 41 66 ht@oxygen.dk @tokeroed
NBI infomøde d. 10 marts 2015
State of the art Survey Technology Data management & Business Logics Dashboard Designer & Visualization Library © Rights and distribution management NBI Dashboard © CC Free access to data & redistribution as host • Support customers and members in Digital transformation • Leads • Better consulting and Pitches • Content Marketing oppertunities Partner Benefits (free) Dev. Partner Bennefits • Build on and repurpose exsisting data in contect of own products and competence • Oppertunity to deploy in a community of partners and responding companies • Ability to build and deploying own knowledge frameworks and dashboards at a fraction of the cost and 10 times the speed Omni- Channel Car Industry Digital Transformation Customer Experience Maturity Productivity Collaborative Data collection & interpretation engagement platform Personalized Knowledge database and benchmarking dashboards Dashboard Developer technology and services
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What we accomplished • 172 partners (Agencies, Universities, Trade associations, Networks) • 175.000 company employees invited to respond • 5000+ replies. • 400+ media mentions • 100+ events held by partnering companies. • 20.000 Downloads • 15.000 Hard copies • No marketing budget • Primarily volunteer effort
What we want to accomplish • Platform: Build the Networked Business Intelligence Dashboard (NBID) • Create industry standards and index for networked technologies • Cocreated: Engage 3500 partners, 250.000 companies in 20 countries • Funding of 2M EUR (reached 1M EUR by 2014)
Q & A Partner signup Q1 DK Lancering Q2 NORDEN (FI, SE,NO) Q3 Benelux + UK + AU Q4 USA Q1 ‘16 NBI V2
Q & A ASK: - Første launch partnere - Med I ekspertgrupper - AppDev. partner - Global – Local launch activation
NBI Consortium NBI Consortium NBI Consortium NBI Consortium DK NO UK Etc. [ Feedback & dialogue instruments ] + Guides, Templates & Recommendations NBI DOMAIN EXPERTS Partners RC Experts [ Feedback & dialogue instruments ] + Guides, Templates & Recommendations NBI Opperations A B C D F Local Host Local Host Local Host Local Host Partners RC Experts Partners RC Experts Partners RC Experts E
NBI infomøde d. 10 marts 2015

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NBI infomøde d. 10 marts 2015

Editor's Notes

  1. Hvor modne er dine kunder
  2. Digirati – those companies that are mature in both dimensions i.e. digital intensity, is investment in technology-enabled initiatives to change how the company operates and transformation management intensity, are creating the leadership capabilities necessary to drive digital transformation in the organization.
  3. Digirati – those companies that are mature in both dimensions i.e. digital intensity, is investment in technology-enabled initiatives to change how the company operates and transformation management intensity, are creating the leadership capabilities necessary to drive digital transformation in the organization.
  4. Informed (data driven) decision making! What is our potential? Where are our strengths and weaknesses? Breaking down organizational silos! Digitalizing is a cross-organizational discipline. Getting all the functions involved. C-Level sponsorship! What does this mean for our company’s competitiveness? How do we stack up against our competitors? Contextual relevance! What is important in our country, industry, company size, business function?
  5. Data sharing – Academics, etc.
  6. Focused ... Radar Informeret & Fokuseret Eksekvering! Nedbryd Organisatoriske Siloer! Støtte fra Topledelsen!
  7. De rigtige øå?? Framework Vær med til at skabe v2 Er anbefalingerne de rigtige? Det er jer som partnere Digitale Konsulenter og Leverandører der giver anbefalingerne Data sikkerhed Hvordan får man adgang til platformen? Via partnere
  8. De rigtige øå?? Framework Vær med til at skabe v2 Er anbefalingerne de rigtige? Det er jer som partnere Digitale Konsulenter og Leverandører der giver anbefalingerne Data sikkerhed Hvordan får man adgang til platformen? Via partnere
  9. Første indskydelse – “det siger jeg ikke” Ved nærmere eftertanke: Jo flere brugere, jo bedre data – også til mine kunder Drive markedet – at der bliver investeret i Digital forretningsudvikling – på tværs af forretningsfunktioner og teknologiområder
  10. The platform is designed to map how the networked business technologies we are focusing on, is used and creates value in the context of specfic business functionswith specific objectives.
  11. The platform is designed to map how the networked business technologies we are focusing on, is used and creates value in the context of specfic business functionswith specific objectives.
  12. Imagine a database Collecting data from more than 250.000 companies Across 20 countries And imagine than on top of this data base there is a dashboard showing these companies their own situation benchmarked against their industry or country, enabling them to make better strategic decisions. That is basically what the NBI is.