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Effective
                                                Networking:
   Hybrid
                                                  Approach
Networking
                                                  Develop
  Its still a
                                                  Maintain
relationship
                                                  Advocate
    thing!


                   . . . Or Is It?
                  息 www.GroupONESolutions.com
Trina Hoefling
                                          26 Year Entrepreneur
                                          www.GroupONESolutions.com
                                          www.VirtualTeamToolBox.com
                                            www.TrinaHoefling.com
                                          3 Year Gallery Owner
                                           www.TennysonGallery.com

Power Connector
     Bob Burg
        Author of Endless Referrals, The Go-Giver,
        Winning Without Intimidation, and others
     Kelly Stangel
        Small Business Liaison for DBJ
     Ask Annie
        Fortune magazine columnist

息 www.GroupONESolutions.com
Talent is Not Enough!

                              Just because we own
                                our corner of the
                                blogosphere doesnt
                                mean we have
                                Expanded Emotional
                                Bandwidth. We still
                                need to bridge the
                                Relationship Gap.


息 www.GroupONESolutions.com
Going Back to the Future
The Way It Was...                     So
     The face-to-face        How do you know who
      neighborhood                   to trust?
     Physical community
The Way It Will Be           How do you separate
     A voice, a name, a        yourself from the
      websitea lot of               noise?
      noise
     Virtual community        How do you create
                                 relationships?

息 www.GroupONESolutions.com
The New Reality

 We are passing through the
  information age (Many to Many)
   Sharing is power; NOT holding it
   Web-based relationships
 To create and maintain a web of
  connections that are actively
  available
 Networking is NOT a separate
  event
   It must be practiced with regularity
    Your career may depend on it
I. Networking is About Relationships
      It was 7, now it takes 11 exposures for
         brand recognition



                                     Marketing
                    to



          Relationships are assets to be organized,
             managed, cultivated and leveraged.
          Genuine relationships are that and more.
                            Both matter.
息 www.GroupONESolutions.com
Id Like You to Know Me . . .




息 www.GroupONESolutions.com
NetworkingA Part of Your Life
         Where to Begin?
               Say hello
                   Anywhere, anytime
                   It isnt always in person
                    OR online
               By giving to another
                   Be generous at all times
                   Think beyond the
                    WIIFMs
               And Being
                authentic, kind, profes
                sional
                   Find your own style
息 www.GroupONESolutions.com
But Im Shy in person 

                              You are the focus, but
                                are you the topic?

                              The Secret.. Its
                                About ____________!




息 www.GroupONESolutions.com
NetworkingA Part of Your Life
Your Role? You must
  actively
           Build it
           Maintain it
           Grow it
           Retool it
Networking is the act of
 intelligently and sensibly
 sharing your intangibles.
         Knowledge / Wisdom
         Talent
         Compassion
息 www.GroupONESolutions.com
Expand Emotional Bandwidth
                                 Create Richer Connections
   Write notes to remember.
                                   Give to Get
   Hand write notes on
         creative note cards.
   Find something you can
         do for Them. You
         WILL be
         remembered.
   People are inexorably
         drawn to connectors.
         Learn how to be
         helpful.
   It isnt a one-time deal.
   You dont have to follow
         up with everyone.
息 www.GroupONESolutions.com
II. You Are
       the Star
         Host!
       What would
     you do to make
       any guest
       welcome?


息 www.GroupONESolutions.com
How to E2B                   The Three-Point Focus 
                               Getting Over Your Self.
  Expand Emotional Bandwidth
                               Its about your topic of
  Create Richer Connections
                               connection! Artist and
    Your Role                  Collector connect over
                               Art  The 3rd Point is the
       Connectors            Focus.
         You bring
         traffic!
       Always a                           3
         host, virtual or
         F2F                                        1
                               2
       Support by
         being a Go-
         Giver first.
息 www.GroupONESolutions.com
III. Building Your Community
                              Beyond personally
                                connecting
                                Building the Infrastructure
                               Know Who are you seeking and why
                               Join! Associations, Work, Your
                                    industry, Family, Neighbors, Leisure
                                    activities
                               Limit! If your goal is to link to the most
                                    folks.. Think again!
                               Volunteer! Think outside existing
                                    communities
                               Develop a method for tracking
                                    (Outlook, ACT!, Google apps)
                                Informal Viral Marketing
                                 Sales Force
息 www.GroupONESolutions.com
No Right or Wrong.
                       Do. Or Do Not Do.




息 www.GroupONESolutions.com
Seek Alignment  With Your Life &
     Your Goals. F2F. Virtual. Always.

         How do you
                               Strategy +
         focus your           Synchronicity
          network?

        How separate
                              Be interested
          self from            in _ _ _ _.
           noise?


         How create            Genuinely.
        relationships?




息 www.GroupONESolutions.com
Art in Business & Contracting
               Asynch Workshops for
            Writers, Artists, Actors and All
                       Creatives
       Evolve your creative efforts to be more
         focused, rewarding and financially
                      successful.
Building Online Groups now.
Part of COACH YOU  When you
know you can be your own best
teacher. 
Contact
Trina@GroupOneSolutions.com
息 www.GroupONESolutions.com
Trina Hoefling, founder of GroupONE
  Solutions, LLC, is an organizational
  psychologist, executive coach, and virtual
  work expert.
Ms. Hoefling has over 25 years experience
  helping business and individuals grow.

Author of Working Virtually
Creator of www.TheVirtualTeamToolBox.com
Chapter author, The Handbook of High
  Performance Virtual Teams.

             303-831-1770
       www.GroupOneSolutions.com

More Related Content

Networking Works

  • 1. Effective Networking: Hybrid Approach Networking Develop Its still a Maintain relationship Advocate thing! . . . Or Is It? 息 www.GroupONESolutions.com
  • 2. Trina Hoefling 26 Year Entrepreneur www.GroupONESolutions.com www.VirtualTeamToolBox.com www.TrinaHoefling.com 3 Year Gallery Owner www.TennysonGallery.com Power Connector Bob Burg Author of Endless Referrals, The Go-Giver, Winning Without Intimidation, and others Kelly Stangel Small Business Liaison for DBJ Ask Annie Fortune magazine columnist 息 www.GroupONESolutions.com
  • 3. Talent is Not Enough! Just because we own our corner of the blogosphere doesnt mean we have Expanded Emotional Bandwidth. We still need to bridge the Relationship Gap. 息 www.GroupONESolutions.com
  • 4. Going Back to the Future The Way It Was... So The face-to-face How do you know who neighborhood to trust? Physical community The Way It Will Be How do you separate A voice, a name, a yourself from the websitea lot of noise? noise Virtual community How do you create relationships? 息 www.GroupONESolutions.com
  • 5. The New Reality We are passing through the information age (Many to Many) Sharing is power; NOT holding it Web-based relationships To create and maintain a web of connections that are actively available Networking is NOT a separate event It must be practiced with regularity Your career may depend on it
  • 6. I. Networking is About Relationships It was 7, now it takes 11 exposures for brand recognition Marketing to Relationships are assets to be organized, managed, cultivated and leveraged. Genuine relationships are that and more. Both matter. 息 www.GroupONESolutions.com
  • 7. Id Like You to Know Me . . . 息 www.GroupONESolutions.com
  • 8. NetworkingA Part of Your Life Where to Begin? Say hello Anywhere, anytime It isnt always in person OR online By giving to another Be generous at all times Think beyond the WIIFMs And Being authentic, kind, profes sional Find your own style 息 www.GroupONESolutions.com
  • 9. But Im Shy in person You are the focus, but are you the topic? The Secret.. Its About ____________! 息 www.GroupONESolutions.com
  • 10. NetworkingA Part of Your Life Your Role? You must actively Build it Maintain it Grow it Retool it Networking is the act of intelligently and sensibly sharing your intangibles. Knowledge / Wisdom Talent Compassion 息 www.GroupONESolutions.com
  • 11. Expand Emotional Bandwidth Create Richer Connections Write notes to remember. Give to Get Hand write notes on creative note cards. Find something you can do for Them. You WILL be remembered. People are inexorably drawn to connectors. Learn how to be helpful. It isnt a one-time deal. You dont have to follow up with everyone. 息 www.GroupONESolutions.com
  • 12. II. You Are the Star Host! What would you do to make any guest welcome? 息 www.GroupONESolutions.com
  • 13. How to E2B The Three-Point Focus Getting Over Your Self. Expand Emotional Bandwidth Its about your topic of Create Richer Connections connection! Artist and Your Role Collector connect over Art The 3rd Point is the Connectors Focus. You bring traffic! Always a 3 host, virtual or F2F 1 2 Support by being a Go- Giver first. 息 www.GroupONESolutions.com
  • 14. III. Building Your Community Beyond personally connecting Building the Infrastructure Know Who are you seeking and why Join! Associations, Work, Your industry, Family, Neighbors, Leisure activities Limit! If your goal is to link to the most folks.. Think again! Volunteer! Think outside existing communities Develop a method for tracking (Outlook, ACT!, Google apps) Informal Viral Marketing Sales Force 息 www.GroupONESolutions.com
  • 15. No Right or Wrong. Do. Or Do Not Do. 息 www.GroupONESolutions.com
  • 16. Seek Alignment With Your Life & Your Goals. F2F. Virtual. Always. How do you Strategy + focus your Synchronicity network? How separate Be interested self from in _ _ _ _. noise? How create Genuinely. relationships? 息 www.GroupONESolutions.com
  • 17. Art in Business & Contracting Asynch Workshops for Writers, Artists, Actors and All Creatives Evolve your creative efforts to be more focused, rewarding and financially successful. Building Online Groups now. Part of COACH YOU When you know you can be your own best teacher. Contact Trina@GroupOneSolutions.com 息 www.GroupONESolutions.com
  • 18. Trina Hoefling, founder of GroupONE Solutions, LLC, is an organizational psychologist, executive coach, and virtual work expert. Ms. Hoefling has over 25 years experience helping business and individuals grow. Author of Working Virtually Creator of www.TheVirtualTeamToolBox.com Chapter author, The Handbook of High Performance Virtual Teams. 303-831-1770 www.GroupOneSolutions.com