RRE Ventures is a leading early stage venture capital firm, headquartered in New York. To further understand the current atmosphere for startups in NYC, we ran a survey across 70+ startups to get their insight into the New York ecosystem today.
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New York Startup Survey
1. New York Startup Survey
RESPONSES : 70+ STARTUPS
CO-DISTRIBUTORS : USV, LHV, TECH:NYC, WORK-BENCH,
CORIGIN
RRE VENTURES
2. What is the most important criteria in choosing a VC?
56%
16%
11%
7%
6%
4%
0%
0%
Partner
Relationship
Industry Expertise
Customer Intros
Not Involved
Brand/Reputation
Valuation
Proximity
Other
3. Where is your top priority location when fundraising?
70%
14% 15%
17%
51%
10% 4%
18%
NY SF BOS LA OTHER
2ND CHOICE
1ST CHOICE
4. Diversity initiatives at your company
Do you have a
diversity initiative?
25%
17%
58%
No Prefer Not to Answer Yes
86%
60% 60%
52%
36%
29%
5%GENDER
RACE
BACKGROUND
ETHNICITY
THOUGHT
AGE
ALL
13%
9%
9%
69%
Interviewing & Closing
Leveraging Diversity
Other
Sourcing
What do you prioritize
in your
diversity initiative?
What are the biggest
barriers to increasing
diversity?
5. Does your company have a maternity/paternity policy?
51%
36%
13%
42%
43%
15%
P A T E R N I T Y M A T E R N I T Y
6. Standard maternity and paternity policies
35%
22%
16%
11%
8%
3% 3% 3%
12 weeks
paid
16 weeks
paid
Other No formal
time
6 weeks
paid
16 weeks
unpaid
6 weeks
unpaid
I don't
know
What is your standard
maternity policy?
47%
20%
10%
7% 7% 7%
3%
Other 6 weeks
paid
No formal
time
12 weeks
paid
16 weeks
paid
I don't
know
12 weeks
upaid
What is your standard
paternity policy?
7. What are the hardest positions for you to fill?
39%
16%
14%
12%
7%
4% 3% 3% 2%
ENG MARKETING SALES PRODUCT BD OPS HR OTHER FINANCE
8. Pros and Cons of being in New York
31
23
6
0
12
7
22
17 18
8
CUSTOMERS TALENT CAPITAL COST OTHER
Pros
Cons
9. What are your biggest barriers to growth?
30%
26%
14%
12%
10%
8%
CAPITAL TALENT COMPETITION BUYER EDU. INTERNAL ISSUES OTHER
11. Which NY entrepreneur/company do you admire most?
1. Kevin Ryan
2. Warby Parker
3. Michael Bloomberg
4. Squarespace
5. Casper
6. Flatiron Health
12. Survey details
• Over 70 responses
• Media, Enterprise, Financial Services and SaaS companies made
up 75% of respondents with the remaining 25% being made up of
Healthcare, Real Estate, Ecommerce, Ad Tech, Consumer and
Education companies
• Seed and Series A companies made up 50% of the total
respondents. Series B, Series C, and Series D and beyond
companies each made up ~17% of the respondents.
• Co-Distributors: USV, LHV, Tech:NYC, Work-Bench, Corigin