News Release Katz Joins Bv
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Jerry Katz has joined BroadView Software as Radio Sales Director. Katz has over ten years of experience in senior radio management positions. His hiring follows the continued growth of Radio BroadView and coincides with the launch of their new Traffic Bureau service, which offers an alternative to traditional in-house traffic systems. Katz believes Radio BroadView and Traffic Bureau offer radio managers sophisticated technology combined with simplicity and value.
News Release Katz Joins Bv
- 1. RADIO VETERAN JERRY KATZ JOINS BROADVIEW Key Addition to Radio BroadView Team Accelerates Market Growth TORONTO, Ontario & OPELIKA, Alabama August 1, 2010 Longtime radio veteran Jerry Katz has joined BroadView Software as Radio Sales Director after over ten years service in senior positions at Wicks/Marketron Broadcast Solutions. Katz is well known throughout the radio industry for his wide-ranging expertise in radio management that combines extensive station-side experience, hands-on traffic know-how, and a comprehensive understanding of the latest technological advances opening opportunities in todays marketplace. His arrival follows the continuing growth of Radio BroadView and coincides with the launch of BroadViews Traffic Bureau service, an alternate to traditional in-house systems. Jerry Katz reputation speaks for itself, said Michael Atkin, BroadView Founding Partner and President. His coming aboard further establishes our commitment to radio and marks an important next phase in expanding our place in a marketplace where our technology provides a decisive advantage. Katz says that his decision to join BroadView comes as crucial changeover in traffic technology gains momentum. Its no secret that a fundamental shakeout of the radio traffic business is now underway, said Katz. Ive always prided myself on being on the forefront, and so deciding to be part of the growth and acceptance of Radio BroadView as the new industry standard was easy. Katz noted that, together, Radio BroadView and Traffic Bureau offer a full-range of options for radio managers providing no-compromise sophistication with simplicity and value. Traffic Bureau can free station operations from the day-to-day traffic tasks where refocusing on core business practices is needed. Radio BroadViews technology, combined with the companys trifecta implementation approach, delivers bottom-line results. BroadViews trifecta packages highly configurable software, excellent training plus full conversion of the clients historical data. Its a winning combination for implementing a traffic system that delivers real value day-to-day, quarter-to- quarter, Katz said. ###
- 2. About BroadView Software BroadView Software Inc. is a leading North American software developer specializing in broadcast information-management solutions. With more than two decades experience, BroadView has a well-established reputation in the broadcast industry for delivering a comprehensive toolset for programming, traffic and sales that combines sophisticated functionality with ease of use. BroadView's winning trifecta for clients provides highly configurable software, excellent training plus full conversion of historical data. With BroadView, stations can maximize revenues with increased profitability and operational savings. For more information, visit www.BroadViewSoftware.com. For media inquiries, please contact: Carl Lindemann Marketing Communications Consultant Carl@Cyberscene.com +1-512-528-1516 For sales and product inquiries, please contact: Arthur Drevnig, P. Eng. Director of Sales & Marketing BroadView Software Inc. Arthur@BroadViewSoftware.com +1-416-778-0623 x233