No Code Required: Bootstrapping without Developers
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David McNeill talks through bootstrapping content, physical and digital goods, services and software businesses without needing to touch the code in this presentation from the Berlin Bootstrappers meetup on February 20, 2018.
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No Code Required: Bootstrapping without Developers
- 1. No Code Required Bootstrapping Without Developers David McNeill
- 2. who is David McNeill?
- 3. No Code Businesses Building a digital business without touching code I
- 4. Why no code? I cant code is not a good excuse Tools and services with intuitive UI can take you far Starting with no code works for both developers and non-developers
- 5. No code businesses Content Goods / Services Tech
- 6. Content Businesses Evaluations of Content-Based Business Opportunities II
- 7. Podcasts
- 8. Podcast Evaluation Very low initial investment Talk about what you love Audio is more immersive than images Pros Cons Difficult without a brand name or distribution company Advertising is growing but still in the early stages
- 9. Newsletters
- 10. Newsletter Tools
- 11. Newsletter Evaluation Very easy to set up Curating content or creating your own Pros Cons Need to acquire a significant scale of dedicated readers to make money
- 12. eBooks
- 13. eBook Evaluation Easy to do by yourself, on your own time, with free tools Put the work in once and get sales for years Pros Cons Easy to get lost in thousands of self-published titles on Amazon Overly reliant on platforms (mostly Amazon) for distribution
- 14. Online Courses
- 15. Online Course Evaluation Easy to become considered an expert these days Put the work in once and get sales for years Pros Cons Requires time putting the course together, recording and editing the video and marketing it Crowded and competitive marketplace
- 16. Selling Goods Evaluations of Physical and Digital Good Sales Business Opportunities III
- 18. Discount Marketplace Evaluation As simple as bundling products together and selling them at a discount Dont have to hold onto inventory of digital goods Pros Cons Requires an audience to sell to Negotiating deals becomes your business model
- 20. Start Your Own Subscription Box
- 21. Subscription Box Evaluation High customer retention Once logistics, systems and processes are put in place, relatively easy to scale Pros Cons High upfront capital costs High degree of product curation
- 22. Sell Your Items Online
- 23. Build Your Online Store
- 24. Online Store Evaluation Easy to list your products and get started Discovery benefits through being on a larger marketplace Pros Cons Competitive marketplaces or build your own audience Business becomes tied to the platform
- 25. Fulfillment by Amazon (FBA) 1 2 3 4 5 6
- 26. FBA Evaluation Turn-key solution with global distribution Dont have to hold the inventory yourself Pros Cons Tied extremely closely to Amazon High working capital requirements Might be challenging to find products that will be a success on Amazon with an attractive profit margin
- 27. Selling Services Evaluations of Service Business Opportunities IV
- 29. Productized Services Providing a very specific service in a way that can be automated through scalable, repeatable processes
- 30. Productized Service Evaluation Can be built around your area of expertise Can eventually scale it to the point that you do not need to be involved in it day-to-day Pros Cons Essentially requires running an agency focused on a single key business process
- 31. Building Tech Products Without Touching Code Building more complex tech products without writing a line of code V
- 34. CMS / Databases
- 36. Closer Look at Zapier Example Workflow How it Works
- 37. No Code Product Tutorials go.codefree.co
- 39. Closer Look at Bubble Drag and Drop UI Workflow Editor Plugins
- 40. Summary VI
- 41. Summary
- 42. Thanks for Listening! Questions? Where you can find me E: me@davidemcneill.com W: davidemcneill.com L: linkedin.com/in/davidemcneill/