Nonverbal communication refers to messages transmitted without words through vocal, physical, and environmental means. It makes up 60% of all communication. The seven main types of nonverbal behavior are proxemics (use of space), haptics (touch), chronemics (time), kinesics (body language), artifacts (appearance), vocalics (paralanguage), and environment. Nonverbal cues like smiling, eye contact, body language, and appearance can influence perceptions and compliance.
2. What is NoNverbal CommuNiCatioN?
Oral and non-oral messages expressed by
other than linguistic means.
Messages transmitted by vocal means that do
not involve language
Sign language and written words are not
considered nonverbal communication
3. Nonverbal communication is
powerful
60% of all communication is nonverbal
(Burgoon, Buller, Woodall,1989)
4. there are 7 types of
NoNverbal behavior :
Proxemics
Haptics
Chronemics
Kinesics
Artifacts
Vocalics or Paralanguage
Environment
5. proXemiCs (distaNCe or
spaCe)
Different cultures have different comfort levels
of distance
As children grow older and become less
dependent on parents they require more space
Men tend to take up more space than women
Example: When you go to the movies with
someone of the opposite sex who usually gets the
armrest?
6. Personal Space
Intimate distance
Personal distance
Social distance
Public distance
Barrier behaviors and territory
You
are
here
7. HAPTICS (TouCH)
The power of touch:
A (1997) study found that strangers that were
touched were more likely to return change left in a
phone booth(Klienke)
A (1992) study found that food servers who used
touch received larger tips (Hornick)
Library study (1976) found that students who were
slightly touched by clerk while checking out
library books evaluated the library much more
favorably than those who were not touched.
8. CHRoNEMICS (TIME)
How is time used to communicate?
What does it mean to you when someone is
always late?
A study conducted by Burgoon (1989) found that
people who arrive 15 minutes late are considered
dynamic, but much less competent, composed and
sociable than those that arrive on time.
9. KINESICS (bEHAvIoR)
Facial expressions
Eye contact
Body language
Gestures
Physical appearance
10. FACIAl ExPRESSIoNS
The face is capable of conveying 250,000
expressions (Birdwhistle, 1970)
Smiling increases sociability, likeability, and
attraction(LaFrance Hecht, 1995)
Food servers who smile more often earn
increased tips (Heslin Patterson, 1982)
Studies conducted on students caught cheating
found that students who smiled were treated
with more leniency (LaFrance Hecht, 1995)
11. EyE CoNTACT
Successful pan handlers establish eye
contact (Beebe, 1974)
People are more likely to comply when
more eye contact is used
Eye contact conveys a sense of sincerity
Eye contact establishes a connection
between persons
12. body lANguAgE
Mirroring building rapport with others by
mimicking their nonverbal cues
People like those who are similar or equal to
them
Mirroring body language facilitates
compliance
Many self-help books suggest mirroring
techniques to get people to like them
Example: The book Unlimited Power by, Anthony
Robbins
13. Gestures
Gestures can be seen as subtle or not so
subtle cues
We use gestures to take the place of words,
or help us to increase understanding of what
is being said
14. Physical aPPearance
More attractive people are judged to be happier,
more intelligent, friendlier, stronger, and kinder
and are thought to have better personalities, better
jobs, and greater marital competence (Knapp,
1992)
Attractive people get more dates, higher grades,
higher tips, and lighter court sentences than
unattractive people (Dunn, 2000)
15. Example:
In a 1980 study 73 defendants who had been
rated on physical attractiveness went to trial.
Results showed that the more attractive
defendants received significantly lighter
sentences (Stewart).
16. artiFacts (Dress,
BelonGinGs, etc.)
Material objects as an extension of oneself
Clothing has the power to influence
Change left in a phone booth was returned to well
dressed people 77% of the time, poorly dressed
people only 38% of the time
Several studies show that fancy suits, uniforms
and high-status clothing are related to higher rates
of compliance.
The situation governs appropriate dress
17. Vocalics
(ParalanGuaGe)
Use of voice to communicate includes
elements such as pitch, rate, pauses,
volume, tone of voice, silences, laughs,
screams, sighs, etc.
18. Studies have found that people who talk louder,
faster, and more fluently are more persuasive
Deep voices are often viewed as more credible
Powerless style of communication (pauses,
umhs, uhs, tag questions) lowers perceptions of
credibility
19. ENVIRONMENT
What we surround ourselves with
Example: The way we decorate our house
tells others a lot about us
20. ENVIRONMENT Is OfTEN usEd TO
INfluENcE NONVERbally
Several researchers have found that
supermarkets strategically place products
Staples such as dairy, meat and produce are in the
back or on opposite sides of the store, in order to
force shoppers to meander through aisles where
theyll be tempted to buy all kinds of other
products
21. Childrens products are usually placed on lower
shelves where they can easily be viewed
Snack foods, which appeal to impulsive buyers are
usually placed near check-out areas and at the end
of isles where they are more likely to be snatched
up
(Field, 1996; Meyer, 1997: Tandingan, 2001)
22. IN cONclusION
A knowledge of the several factors
involved with nonverbal communication,
and an awareness of its power will improve
our ability to communicate with others.
Editor's Notes
#7: Personal space bubble
Intimate (body to 18) In our personal space, only those who are really close to us trust
Personal (18-4) implies intimacy
Social (4-12) acquaintances, business
Public (12 and beyond) public speaking
Barrier behaviors = backing up, putting something between us, breaking eye contact
Territory = geographical space belonging to us (your room, your bed, your apartment, etc.)
We give more personal space and more territory to people with higher status/more power