Omni Channel Evolution - Supply Chain & Data Impact
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High Level view depicting the crucial importance of Supply Chain and Single View of Data as organisations evolve from multi channel to Omni channel
Omni Channel Evolution - Supply Chain & Data Impact
- 1. Multi Channel to Omni Channel Evolution 3 StockProductOrderCustomer Pricing PromotionPayment Campaign Low Impact Medium Impact High Impact Ability to select one of multiple channels for ordering & fulfilment MULTI CHANNEL OMNI CHANNEL CROSS CHANNEL Ability to cut across multiple channels for ordering & fulfilment Seamless experience irrespective of the channel Supply Chain & Commercial Impact Customer Journey Single View of Data Copyright ? 2015 butterfly advisory limited