SEO is a technical process to optimize a website to improve its visibility and traffic from search engines. It has two main parts: on-page optimization and off-page optimization. On-page optimization establishes various elements on individual web pages like meta tags, header tags, and content to help search engines find pages for given keywords. It involves factors like keywords analysis, title tags, image optimization, and code optimization.
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On Page Optimization
1. What is SEO? SEO is a technical process by which we optimize a site to get better visibility in major search engines So that we can improve the volume of quality traffic to a web site through search engines.
5. What is On-Page Optimization? On-page optimization is the process by which various elements on an individual web page are established and structured so that the page can be found by the search engines for a given keyword or key phrase.
6. On Page Optimization Chart On Page Pre SEO Analysis MetaTags Generation Header Tags Site Structure Optimization Content Analyses H1 to H6 Alt Tags & Anchor Text Linking Structure Website Friendliness SiteMap Generation Keywords Analysis
7. Factors Involve in On-page Optimization Domain Factors Keyword Analysis Title Tag and Meta Tags Content Optimization Code Optimization Image Optimization Other Factors
8. Domain Factors Domain Age Domain Hosting Keyword Specific Domain Use of Hyphen in URL Canonical Issue
9. Keyword Analysis Build list of possible keywords from keyword tools like keyworddiscovery.com or wordtracker.com. Choose a keyword from the list and choose the best from them According to your targeted audience so that site can get Business oriented traffic.
10. Title and Meta Tag Title Meta Description Meta Keywords Meta Robots
11. Content Optimization Content should be thematic Proper Heading Tags Content Formatting Contextual Linking Keyword Density Keyword Prominence
12. Code Optimization Use of External CSS Heading and other Tags must be defined in CSS W3C validated Code W3C Validated CSS No Frames are Used Use of DIV