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Democratic Creative Thinking On Experience Design
C T
T O O L B O X
CREATIVE
Presents
Adrian Franks
Design Director / 	
IBM Interactive Experience
20 yrs as a creative pro
17 yrs mainly in digital
1st in nation to be awarded 
Graphic Design Journeyman
Avid painter
Love of everything Design
Worked on various Fortune 500 
& 100 brands & compaines
Still wants to be a astronaut
 Stay hungry,
stay curious
and work hard.
@afranks3
What is Design?
3
Design is the art and practice
of planning and projecting
ideas and experiences with
visual and textual content.
- AIGA
Design is the art and practice
of planning and projecting
ideas and experiences with
visual and textual content.
- AIGA
Design is the art and practice
of planning and projecting
ideas and experiences with
visual and textual content.
- AIGA
Why/What
Tangible
Action
TangibleWhy/What Action
planning
projecting
ideas
experiences
visual
textual content.
+ +
Creative Formula
=
Transformative
Experiences
Good design is good business.
 Thomas Watson, Jr.
experience
is everything
That includes the experience around your tools
Lets Compare
Open /// Creative Toolkit
Great tools, but NONE of them
are connected to a network.
Open /// Creative Toolkit
SOCIALLY CONNECTED
SILOED TOOLS
#
Types of Tools: Blast from the Past
Products Made With Those Tools
#
Types of Tools: Contemporary Creative Tools
Sketch
Products Made With Those Tools
7 Tools For Collaboration
#1 - Good Ol Fashion Paper
Open /// Creative Toolkit
#2 - Mobile + P.O.P App (by Marvel)
 Brings sketches to life on devices
 Supports on iPhone, iPad, Apple Watch, 
Apple TV and Android.
 Integrates into work flows well
 Creates different types prototypes (phone, wearables, tablets, etc)
Fast Importing Organizing Transitions Share
#3 - Sketch
 Created for designing digital products
 Super fast & Easy
 Developer Friendly
 Works well with 3rd party Plug-ins
Open /// Creative Toolkit
Reason to Switch
www.switchtosketchapp.com
#4 - Sketch Sync with Invision
 Can place flows directly into InVision
 Lots of 3rd party plug-ins
 Real - time feedback
 Easy collaboration with team + client
+ =
#5 - Sketch & Mirror
FREE
#6 - Keynote
Lots of themes at
Prototyping that comes with every Mac
#7 - Your Community
Photo: Offset
Open /// Creative Toolkit
Open /// Creative Toolkit
Conclusion
shift from the past to the future
Were in a brand new world
Storytelling Experience The Story
Now go out & create
beautiful experiences:-)
Shout me out on
Twitter or Instagram
@afranks3
Lets get
social...

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Open /// Creative Toolkit