13. What is so important about
the concept of FREE?
OPEN SOURCE IS A
RESULT OF BITS
#RefreshBmore
14. TOOLS
EVERYWHERE
Everyone and their cousin is
a web developer.
THE LONG
TAIL EFFECT
LIMITED ACCESS DEFINE QUALITY
Enterprise systems with The questions begin to
high costs to purchase and change when you have a
maintain. huge variety of free tools.
15. Everyone is a
PHOTOGRAPHER, ARTIST,
JOURNALIST, CONSUMER
TESTER, ADVOCATE, FAN,
USER, INDIVIDUAL.
#RefreshBmore
24. UNLIMITED TIME UNLIMITED $$$
Access to free software and Larger organizations with
open source encourages budgets will pay expert groups
THE young developers to learn
the platform.
to do the heavy lifting for them.
FREEMIUM
FACTOR
MIDDLE GROUND
Developers spread the word,
encourage adoption, contribute
to community and consider
paying for (and selling) mid-
price modules.
25. Meanwhile, everyone and their
mother starts asking for an open
source CMS solution.
WHY?
#RefreshBmore
26. Clients have been Clients have heard about
burned by an open source and have seen
ENTERPRISE WHITEHOUSE
SOLUTION. .GOV
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29. CMS IS THE
ENTERPRISE SOFTWARE
THAT UX FORGOT.
- Karen McGrane
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30. M I SS I N G
HIERARCHY OF NEEDS
The foundation of our interfaces should be
PLEASURABLE
functional, reliable, and usable, but the piece
we often overlook is the pleasure.
USABLE
Aarron Walter, Carsoni鍖ed
RELIABLE
FUNCTIONAL
#RefreshBmore
32. Documentation
Testing
Who
Support
What
Examples
How
Access
Why
Communication
When
Sharing
Process
QUALITY COMMUNITY
#RefreshBmore
33. 65% 95%
Percentage of clients Percentage of clients
who said yes to who said yes to
BigTree CMS BigTree CMS
2005 - 2012 2012 - 2013
#RefreshBmore
34. We were invited to a We shared all our
unique conference called secrets with our
SHOP TALK. COMPETITORS.
#RefreshBmore
35. Community vs.
Competition
By promoting each other and celebrating
our community and our e鍖orts, we increase
the visibility for ourselves and our city,
which is a good thing for everyone.
#RefreshBmore
37. He who receives an idea from me,
receives instruction himself without
lessening mine.
- Thomas Je鍖erson
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38. BEER and CODE!
Fastspot will host a Happy Hour, 2 weeks from
tonight, on Thursday, January 31st from 5-7
p.m. at our o鍖ce.
Come enjoy our bar (the 404) and chat with our
BigTree team! We will have computers set up
so you can get your hands dirty!
#RefreshBmore
39. Bj旦rn Andersson, from The Sergi Delgado, from The Noun
Luis Prado, from The Noun Project From The Noun Project Praystation.com by Joshua Davis
Noun Project Project
Free: The Future of a Radical From The Noun Project Sergey Shmidt, from
Romeo Barreto, from The Noun
Price - Chris Anderson The Noun Project Nate Eul, from The Noun Project Project
Alexandre Warnia de Zarzecki,
from The Noun Project The Long Tail - Chris Anderson Shark designed by Okan Benn http://en.wikipedia.org/wiki/
from The Noun Project Jell-O The People @ Fastspot
CREDITS, INSPIRATIONS & ATTRIBUTES #RefreshBmore