2024 Trend Updates: What Really Works In SEO & Content MarketingSearch Engine Journal
油
The future of SEO is trending toward a more human-first and user-centric approach, powered by AI intelligence and collaboration. Are you ready?
Watch as we explore which SEO trends to prioritize to achieve sustainable growth and deliver reliable results. Well dive into best practices to adapt your strategy around industry-wide disruptions like SGE, how to navigate the top challenges SEO professionals are facing, and proven tactics for prioritizing quality and building trust.
Youll hear:
- The top SEO trends to prioritize in 2024 to achieve long-term success.
- Predictions for SGEs impact, and how to adapt.
- What E-E-A-T really means, and how to implement it holistically (hint: its never been more important).
With Zack Kadish and Alex Carchietta, well show you which SEO trends to ignore and which to focus on, along with the solution to overcoming rapid, significant and disruptive Google algorithm updates.
If youre looking to cut through the noise of constant SEO and content trends to drive success, you wont want to miss this webinar.
Storytelling For The Web: Integrate Storytelling in your Design ProcessChiara Aliotta
油
In this slides I explain how I have used storytelling techniques to elevate websites and brands and create memorable user experiences. You can discover practical tips as I showcase the elements of good storytelling and its applied to some examples of diverse brands/projects..
This presentation by Thibault Schrepel, Associate Professor of Law at Vrije Universiteit Amsterdam University, was made during the discussion Artificial Intelligence, Data and Competition held at the 143rd meeting of the OECD Competition Committee on 12 June 2024. More papers and presentations on the topic can be found at oe.cd/aicomp.
This presentation was uploaded with the authors consent.
How to Leverage AI to Boost Employee Wellness - Lydia Di Francesco - SocialHR...SocialHRCamp
油
Speaker: Lydia Di Francesco
In this workshop, participants will delve into the realm of AI and its profound potential to revolutionize employee wellness initiatives. From stress management to fostering work-life harmony, AI offers a myriad of innovative tools and strategies that can significantly enhance the wellbeing of employees in any organization. Attendees will learn how to effectively leverage AI technologies to cultivate a healthier, happier, and more productive workforce. Whether it's utilizing AI-powered chatbots for mental health support, implementing data analytics to identify internal, systemic risk factors, or deploying personalized wellness apps, this workshop will equip participants with actionable insights and best practices to harness the power of AI for boosting employee wellness. Join us and discover how AI can be a strategic partner towards a culture of wellbeing and resilience in the workplace.
2024 State of Marketing Report by HubspotMarius Sescu
油
https://www.hubspot.com/state-of-marketing
揃 Scaling relationships and proving ROI
揃 Social media is the place for search, sales, and service
揃 Authentic influencer partnerships fuel brand growth
揃 The strongest connections happen via call, click, chat, and camera.
揃 Time saved with AI leads to more creative work
揃 Seeking: A single source of truth
揃 TLDR; Get on social, try AI, and align your systems.
揃 More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
油
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How to Get an ISIN for a Private Company This presentation provides a compreh...nextgenregistry
油
Private companies must now convert physical shares to electronic form. ISIN plays a key role by enabling: smooth transfers per regulations; reducing risks like loss, damage or forgery from physical holding; and bolstering investor trust and governance through compliance and transparency.
Economic Revitalization for Pakistan: An OverviewVaqar Ahmed
油
The "Draft Economic Agenda 2018" by SDPI outlined a framework for Pakistan's economic revitalisation, addressing deep-rooted structural issues.
The project work highlighted the country's persistent challenges: low productivity, inequitable distribution of wealth, environmental degradation, and a narrow tax base. It critiqued the prevailing growth model, which it argued has exacerbated inequalities and neglected human development.
The agenda advocated for a paradigm shift, emphasizing:
Inclusive Growth: Prioritizing job creation, poverty reduction, and equitable access to resources, particularly for marginalized groups.
Sustainable Development: Integrating environmental considerations into economic planning, promoting renewable energy, and addressing climate change impacts.
Industrial Diversification: Moving away from reliance on traditional sectors, fostering innovation, and promoting value-added manufacturing.
Human Capital Development: Investing in education, healthcare, and skills training to enhance productivity and competitiveness.
Fiscal Reforms: Expanding the tax base, improving tax administration, and reducing reliance on external debt.
Agricultural Transformation: Promoting sustainable agriculture, improving land management, and enhancing food security.
Energy Security: Diversifying energy sources, promoting renewable energy, and improving energy efficiency.
Regional Cooperation: Strengthening trade and economic ties with neighboring countries.
Governance Reforms: Enhancing transparency, accountability, and citizen participation in economic decision-making.
The agenda proposed specific policy recommendations, including:
Targeted investments in infrastructure, education, and healthcare.
Incentives for small and medium enterprises (SMEs).
Reforms to improve the ease of doing business.
Measures to promote financial inclusion.
Policies to address climate change and environmental degradation.
"Mutual Fund Scheme Comparison - A Comparative Analysis of Two Small Cap Equi...riyakpatel5571
油
This presentation provides an in-depth comparative analysis of two small-cap equity mutual funds: HSBC Small Cap Fund and Tata Small Cap Fund. The study evaluates their performance, risk parameters, and investment potential using key financial metrics such as NAV, Standard Deviation, Beta, Sharpe Ratio, and Jensens Alpha.
Additionally, the presentation highlights the role of SEBI in mutual fund regulation, the selection process for mutual funds, and the benchmark (Nifty Small Cap 250 TRI) used for comparison.
Key takeaways from this analysis include:
Short-term, medium-term, and long-term performance comparisons
Risk assessment through volatility and risk-adjusted return metrics
A final recommendation on the better investment option
This presentation is useful for investors, finance students, and professionals looking to make informed decisions about investing in small-cap equity mutual funds.
Ideal for MBA finance students, investment analysts, and mutual fund enthusiasts!
Watch the full presentation and enhance your investment knowledge!
#MutualFunds #Finance #Investment #EquitySchemes #EquitySmallCapFunds #SmallCapFunds #TataSmallCapFund #HSBCSmallCapFund #MutualFundAnalysis #FinancialManagement #StockMarket #MBAFinance
Women Economy The presentation, Breaking the Silence: The Untapped Potential ...snehadeeproy085
油
The presentation, *Breaking the Silence: The Untapped Potential of Educated Women in the Economy*, explores the disparity between women's education and workforce participation. Despite significant progress in women's education, many educated women remain outside the workforce, which not only impacts their personal growth but also limits economic productivity. The introduction highlights how this gap affects national economies, emphasizing the need for urgent intervention. The presentation then examines the current scenario with global and national statistics, using visual aids such as bar charts to illustrate the stark differences in workforce participation between men and women.
A major section of the presentation is dedicated to understanding why educated women are not actively participating in the workforce. Social and cultural barriers, such as traditional gender roles, societal expectations, and family pressures, often discourage women from pursuing careers. Workplace challenges, including gender discrimination, wage gaps, and the lack of flexible work arrangements, further hinder their participation. Economic and policy-related factors, such as insufficient maternity leave policies, lack of childcare support, and the undervaluation of unpaid labor, also contribute to this issue. A pie chart highlights the most common barriers, with family responsibilities emerging as the biggest obstacle, followed by workplace discrimination and the wage gap.
The economic cost of women's exclusion from the workforce is another key focus. The presentation discusses how lower female workforce participation results in reduced productivity and slower economic growth. According to a report by McKinsey Global Institute, closing the gender gap in the workforce could add $28 trillion to global GDP by 2025. Additionally, industries suffering from a shortage of skilled workers continue to overlook a large pool of educated women, leading to talent waste. The social impact of economic exclusion is also significant, as financial dependency increases gender inequality and contributes to higher poverty rates in societies with lower female workforce participation. A graph comparing female workforce participation and GDP growth across different countries demonstrates that nations with higher female employment tend to have stronger economic stability.
To address these issues, the presentation proposes several solutions. Government policies such as stronger maternity and childcare support, enforcement of equal pay laws, and skill development programs can help bridge the gap. Corporate initiatives, including flexible work policies, diversity programs, and mentorship opportunities, can create a more inclusive work environment. Societal changes, such as redefining gender roles, encouraging women entrepreneurs, and raising awareness through education and media, are also essential to breaking long-standing barriers. Another bar graph illustrates how increased female work
Farmer Producer Organizations (FPOs) in India: Strengthening Agricultural Val...Sunita C
油
This presentation explores the role of FPOs in empowering small and marginal farmers, improving market access, enhancing bargaining power, promoting sustainable agriculture, and addressing challenges in agricultural trade, financing, and policy support.
TYPES OF TAXATION IN INDIA: Direct, Indirect, and Their Economic ImpactSunita C
油
This presentation explains the different types of taxation in India, including direct and indirect taxes, their structures, revenue significance, policy implications, and effects on individuals, businesses, and economic growth, with real-world examples and case studies.
APMC and E-NAM: Transforming Agricultural Markets in IndiaSunita C
油
This presentation explores the Agricultural Produce Market Committees (APMCs) and the Electronic National Agriculture Market (e-NAM), highlighting their role in improving market efficiency, price discovery, farmer empowerment, and challenges in agricultural trade and supply chain management.
Pearson's Chi-square Test for Research AnalysisYuli Paul
油
The Chi-Square test is a powerful statistical tool used to analyze categorical data by comparing observed and expected frequencies. It helps determine whether a dataset follows an expected distribution (Goodness-of-Fit Test) or whether two categorical variables are related (Test for Independence). Being a non-parametric test, it is widely applicable but requires large sample sizes and independent observations for reliable results. While it identifies associations between variables, it does not measure causation or the strength of relationships. Despite its limitations, the Chi-Square test remains a fundamental method in statistics for hypothesis testing in various fields.
We study the effects of gender board diversity on firm performance. We use novel and rich firm-level data covering over seven million private and public firms spanning the years 1995-2020 in Europe. We augment a standard TFP estimation with a shift-share instrument for gender board diversity. We find that increasing the share of women in the boardroom is conducive to better economic performance. The results prove robust in a variety of subsamples, and to a variety of sensitivity analyses. This outcome is driven primarily by firms from the service sector. The positive impact was stronger during the more recent years of our sample that is a period with relatively more board diversity.
RECOVER YOUR SCAMMED FUNDS AND CRYPTOCURRENCY HIRE油iFORCE HACKER RECOVERYlonniecort7
油
油iFORCE HACKER RECOVERY consists of professional hackers who specialize in securing compromised devices, accounts, and websites, as well as recovering stolen bitcoin and funds lost to scams. They operate efficiently and securely, ensuring a swift resolution without alerting external parties. From the very beginning, they have successfully delivered on their promises while maintaining complete discretion.油 Few organizations take the extra step to investigate network security risks, provide critical information, or handle sensitive matters with such油 油professionalism. The iFORCE HACKER RECOVERY team helped me retrieve $364,000 that had been stolen from my corporate bitcoin wallet. I am incredibly grateful for their assistance and for providing me with additional insights into the unidentified individuals behind the theft.
油 油Webpage; www. iforcehackersrecovery. com
Email; contact@iforcehackersrecovery. com
whatsapp; +1 240. 803. 3. 706油 油油
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
油
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying its good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation thats least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state theyre comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
油
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
How to Get an ISIN for a Private Company This presentation provides a compreh...nextgenregistry
油
Private companies must now convert physical shares to electronic form. ISIN plays a key role by enabling: smooth transfers per regulations; reducing risks like loss, damage or forgery from physical holding; and bolstering investor trust and governance through compliance and transparency.
Economic Revitalization for Pakistan: An OverviewVaqar Ahmed
油
The "Draft Economic Agenda 2018" by SDPI outlined a framework for Pakistan's economic revitalisation, addressing deep-rooted structural issues.
The project work highlighted the country's persistent challenges: low productivity, inequitable distribution of wealth, environmental degradation, and a narrow tax base. It critiqued the prevailing growth model, which it argued has exacerbated inequalities and neglected human development.
The agenda advocated for a paradigm shift, emphasizing:
Inclusive Growth: Prioritizing job creation, poverty reduction, and equitable access to resources, particularly for marginalized groups.
Sustainable Development: Integrating environmental considerations into economic planning, promoting renewable energy, and addressing climate change impacts.
Industrial Diversification: Moving away from reliance on traditional sectors, fostering innovation, and promoting value-added manufacturing.
Human Capital Development: Investing in education, healthcare, and skills training to enhance productivity and competitiveness.
Fiscal Reforms: Expanding the tax base, improving tax administration, and reducing reliance on external debt.
Agricultural Transformation: Promoting sustainable agriculture, improving land management, and enhancing food security.
Energy Security: Diversifying energy sources, promoting renewable energy, and improving energy efficiency.
Regional Cooperation: Strengthening trade and economic ties with neighboring countries.
Governance Reforms: Enhancing transparency, accountability, and citizen participation in economic decision-making.
The agenda proposed specific policy recommendations, including:
Targeted investments in infrastructure, education, and healthcare.
Incentives for small and medium enterprises (SMEs).
Reforms to improve the ease of doing business.
Measures to promote financial inclusion.
Policies to address climate change and environmental degradation.
"Mutual Fund Scheme Comparison - A Comparative Analysis of Two Small Cap Equi...riyakpatel5571
油
This presentation provides an in-depth comparative analysis of two small-cap equity mutual funds: HSBC Small Cap Fund and Tata Small Cap Fund. The study evaluates their performance, risk parameters, and investment potential using key financial metrics such as NAV, Standard Deviation, Beta, Sharpe Ratio, and Jensens Alpha.
Additionally, the presentation highlights the role of SEBI in mutual fund regulation, the selection process for mutual funds, and the benchmark (Nifty Small Cap 250 TRI) used for comparison.
Key takeaways from this analysis include:
Short-term, medium-term, and long-term performance comparisons
Risk assessment through volatility and risk-adjusted return metrics
A final recommendation on the better investment option
This presentation is useful for investors, finance students, and professionals looking to make informed decisions about investing in small-cap equity mutual funds.
Ideal for MBA finance students, investment analysts, and mutual fund enthusiasts!
Watch the full presentation and enhance your investment knowledge!
#MutualFunds #Finance #Investment #EquitySchemes #EquitySmallCapFunds #SmallCapFunds #TataSmallCapFund #HSBCSmallCapFund #MutualFundAnalysis #FinancialManagement #StockMarket #MBAFinance
Women Economy The presentation, Breaking the Silence: The Untapped Potential ...snehadeeproy085
油
The presentation, *Breaking the Silence: The Untapped Potential of Educated Women in the Economy*, explores the disparity between women's education and workforce participation. Despite significant progress in women's education, many educated women remain outside the workforce, which not only impacts their personal growth but also limits economic productivity. The introduction highlights how this gap affects national economies, emphasizing the need for urgent intervention. The presentation then examines the current scenario with global and national statistics, using visual aids such as bar charts to illustrate the stark differences in workforce participation between men and women.
A major section of the presentation is dedicated to understanding why educated women are not actively participating in the workforce. Social and cultural barriers, such as traditional gender roles, societal expectations, and family pressures, often discourage women from pursuing careers. Workplace challenges, including gender discrimination, wage gaps, and the lack of flexible work arrangements, further hinder their participation. Economic and policy-related factors, such as insufficient maternity leave policies, lack of childcare support, and the undervaluation of unpaid labor, also contribute to this issue. A pie chart highlights the most common barriers, with family responsibilities emerging as the biggest obstacle, followed by workplace discrimination and the wage gap.
The economic cost of women's exclusion from the workforce is another key focus. The presentation discusses how lower female workforce participation results in reduced productivity and slower economic growth. According to a report by McKinsey Global Institute, closing the gender gap in the workforce could add $28 trillion to global GDP by 2025. Additionally, industries suffering from a shortage of skilled workers continue to overlook a large pool of educated women, leading to talent waste. The social impact of economic exclusion is also significant, as financial dependency increases gender inequality and contributes to higher poverty rates in societies with lower female workforce participation. A graph comparing female workforce participation and GDP growth across different countries demonstrates that nations with higher female employment tend to have stronger economic stability.
To address these issues, the presentation proposes several solutions. Government policies such as stronger maternity and childcare support, enforcement of equal pay laws, and skill development programs can help bridge the gap. Corporate initiatives, including flexible work policies, diversity programs, and mentorship opportunities, can create a more inclusive work environment. Societal changes, such as redefining gender roles, encouraging women entrepreneurs, and raising awareness through education and media, are also essential to breaking long-standing barriers. Another bar graph illustrates how increased female work
Farmer Producer Organizations (FPOs) in India: Strengthening Agricultural Val...Sunita C
油
This presentation explores the role of FPOs in empowering small and marginal farmers, improving market access, enhancing bargaining power, promoting sustainable agriculture, and addressing challenges in agricultural trade, financing, and policy support.
TYPES OF TAXATION IN INDIA: Direct, Indirect, and Their Economic ImpactSunita C
油
This presentation explains the different types of taxation in India, including direct and indirect taxes, their structures, revenue significance, policy implications, and effects on individuals, businesses, and economic growth, with real-world examples and case studies.
APMC and E-NAM: Transforming Agricultural Markets in IndiaSunita C
油
This presentation explores the Agricultural Produce Market Committees (APMCs) and the Electronic National Agriculture Market (e-NAM), highlighting their role in improving market efficiency, price discovery, farmer empowerment, and challenges in agricultural trade and supply chain management.
Pearson's Chi-square Test for Research AnalysisYuli Paul
油
The Chi-Square test is a powerful statistical tool used to analyze categorical data by comparing observed and expected frequencies. It helps determine whether a dataset follows an expected distribution (Goodness-of-Fit Test) or whether two categorical variables are related (Test for Independence). Being a non-parametric test, it is widely applicable but requires large sample sizes and independent observations for reliable results. While it identifies associations between variables, it does not measure causation or the strength of relationships. Despite its limitations, the Chi-Square test remains a fundamental method in statistics for hypothesis testing in various fields.
We study the effects of gender board diversity on firm performance. We use novel and rich firm-level data covering over seven million private and public firms spanning the years 1995-2020 in Europe. We augment a standard TFP estimation with a shift-share instrument for gender board diversity. We find that increasing the share of women in the boardroom is conducive to better economic performance. The results prove robust in a variety of subsamples, and to a variety of sensitivity analyses. This outcome is driven primarily by firms from the service sector. The positive impact was stronger during the more recent years of our sample that is a period with relatively more board diversity.
RECOVER YOUR SCAMMED FUNDS AND CRYPTOCURRENCY HIRE油iFORCE HACKER RECOVERYlonniecort7
油
油iFORCE HACKER RECOVERY consists of professional hackers who specialize in securing compromised devices, accounts, and websites, as well as recovering stolen bitcoin and funds lost to scams. They operate efficiently and securely, ensuring a swift resolution without alerting external parties. From the very beginning, they have successfully delivered on their promises while maintaining complete discretion.油 Few organizations take the extra step to investigate network security risks, provide critical information, or handle sensitive matters with such油 油professionalism. The iFORCE HACKER RECOVERY team helped me retrieve $364,000 that had been stolen from my corporate bitcoin wallet. I am incredibly grateful for their assistance and for providing me with additional insights into the unidentified individuals behind the theft.
油 油Webpage; www. iforcehackersrecovery. com
Email; contact@iforcehackersrecovery. com
whatsapp; +1 240. 803. 3. 706油 油油
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
油
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying its good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation thats least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state theyre comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
油
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
油
PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
Content Methodology: A Best Practices Report (Webinar)contently
油
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
How to Prepare For a Successful Job Search for 2024Albert Qian
油
The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Desh辿 M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy lvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho Gonz叩lez, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplyt, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Sohnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
油
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
Its important that youre ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
Youll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If youre looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
油
From their humble beginnings in 1984, TED has grown into the worlds most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, its no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article 5 Public-Speaking Tips TED Gives Its Speakers, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
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Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
The document provides career advice for getting into the tech field, including:
- Doing projects and internships in college to build a portfolio.
- Learning about different roles and technologies through industry research.
- Contributing to open source projects to build experience and network.
- Developing a personal brand through a website and social media presence.
- Networking through events, communities, and finding a mentor.
- Practicing interviews through mock interviews and whiteboarding coding questions.
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
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1. Core updates from Google periodically change how its algorithms assess and rank websites and pages. This can impact rankings through shifts in user intent, site quality issues being caught up to, world events influencing queries, and overhauls to search like the E-A-T framework.
2. There are many possible user intents beyond just transactional, navigational and informational. Identifying intent shifts is important during core updates. Sites may need to optimize for new intents through different content types and sections.
3. Responding effectively to core updates requires analyzing "before and after" data to understand changes, identifying new intents or page types, and ensuring content matches appropriate intents across video, images, knowledge graphs and more.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
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Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
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The six step guide to practical project management
If you think managing projects is too difficult, think again.
Weve stripped back project management processes to the
basics to make it quicker and easier, without sacrificing
the vital ingredients for success.
If youre looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.
Dr Andrew Makar, Tactical Project Management
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Applitools
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During this webinar, Anand Bagmar demonstrates how AI tools such as ChatGPT can be applied to various stages of the software development life cycle (SDLC) using an eCommerce application case study. Find the on-demand recording and more info at https://applitools.info/b59
Key takeaways:
Learn how to use ChatGPT to add AI power to your testing and test automation
Understand the limitations of the technology and where human expertise is crucial
Gain insight into different AI-based tools
Adopt AI-based tools to stay relevant and optimize work for developers and testers
* ChatGPT and OpenAI belong to OpenAI, L.L.C.
The document discusses various AI tools from OpenAI like GPT-3 and DALL-E 2, as well as ChatGPT. It explores how search engines are using AI and things to consider around AI-generated content. Potential SEO uses of ChatGPT are also presented, such as generating content at scale, conducting topic research, and automating basic coding tasks. The document encourages further reading on using ChatGPT for SEO purposes.
2. ORGANIZATION:
Definition:
An organization is a collection of people working together in a
coordinated and structure fashion to achieve one or more goals.
Organization is a system of consciously coordinated activities or force
of two or more persons.
3. OBJECTIVES:
The organization should set up certain aims for the achievement of
which various departments should work.
A common goal so devised for the business as a whole and the
organization is set up to achieve that goal
5. Formal organization:
It is a structured group of people who work together to achieve a
common goal.
It have rules, roles and responsibilities .They are often legally binding
and governed by a central authority.
Examples:
Business
Schools
Government agencies
6. Informal organization:
It is a group of people who come together to achieve a common goal,
without formal rules or structure.
Informal organization are based on social interactions and personal
relationships.
Examples:
Social groups
Work groups