Botanicert Reference Material Catalog - January 2020Extrasynthese
油
This document provides information on 220 plant species including their botanical name, plant part used, family, and English and French common names. For each plant entry the document lists the reference code, short name, botanical name, plant part, family, and common names in English and French. Many of the plant entries are identified as "NEW!" indicating they were recently added to the database.
This document is a catalog listing various plant extracts sold by a company. It includes the reference number, product name, botanical name, plant part used, family, common English and French names, quantity, and CAS registry number for each extract. There are a total of 27 plant extracts listed, ranging from common herbs like rosemary, echinacea, ginseng and ginkgo to less common plants like cardoon, meadowsweet and witch hazel. Each extract is standardized to contain 100mg of dried plant material and is available for commercial purchase.
qRE Catalog - with quantified substances - June 2020Extrasynthese
油
This document provides a catalog of quantified reference extracts (qREs) including the product name, botanical name, plant part used, family, common English and French names, quantified substances, amount per package, and CAS registry number. It includes qREs from 17 different plant species, with the quantified substances ranging from single compounds to lists of 10 or more compounds for each extract. The extracts are supplied in 100 mg packages.
1. The document describes the extraction of glucosinolates (GLs), sulfur-containing secondary metabolites found in Brassicaceae plants, from seeds and oil cakes of Camelina sativa. Three rare GLs were obtained in yields up to 3.7% from extractions.
2. Efficient synthetic routes were developed for the gram-scale preparation of natural GLs. Methods were optimized for both extraction and synthesis to access GLs from 100mg to 1g.
3. Artificial GLs were designed and synthesized as new bioconjugational tools. GL-mannoside glycoconjugates were shown to act as myrosinase substrates while retaining affinity for lectins, demonstrating
Economic adulteration of botanical ingredients workshop - ProgramExtrasynthese
油
This document provides an overview of a workshop on economic adulteration of botanical ingredients. The workshop will bring together representatives from academia, industry, and government to discuss adulteration and fraud of natural ingredients in foods and herbal products. Experts will address topics like detection of adulteration, the role of sourcing and quality control, regulations, and case studies. The objectives are to share insights on preventing adulteration globally, hear regulator perspectives, identify best practices, and discuss potential solutions through an expert panel discussion.
Glucosinolate Product List - September 2018Extrasynthese
油
Glucosinolates analytical standards developped and marketed by Extrasynthese. Key phytochemical markers of brassicacae (cabbages, rapseed, mustrads, alyssum, moringa ...). Application in food and agronomy.
Workshop program - Adulteration of botanical ingredients - Nov 29 2018Extrasynthese
油
This document provides an agenda for a two-day workshop on adulteration and fraud of botanical and natural health ingredients. The workshop will address the global concerns around adulteration of natural ingredients in foods. Experts from industry, regulators, and research will discuss efforts to prevent adulteration, tools for prevention, and implications of adulteration incidents. Case studies will also be presented to demonstrate technical and reputational challenges of adulteration.
Review of specific phytochemical markers for identity and quality assessment of Cranberry-based products by Extrasynthese
Analytical standards
Reference material
Peonidin
Cyanidin
Procyanidin A2
Excretion in Humans | Cambridge IGCSE BiologyBlessing Ndazie
油
This IGCSE Biology presentation covers excretion in humans, explaining the removal of metabolic wastes such as carbon dioxide, urea, and excess salts. Learn about the structure and function of the kidneys, the role of the liver in excretion, ultrafiltration, selective reabsorption, and the importance of homeostasis. Includes diagrams and explanations to help Cambridge IGCSE students prepare effectively for exams!
LC-MS/MS (Liquid Chromatography-Tandem Mass Spectrometry) is a powerful analytical tool for comparing innovator and biosimilar drugs. It ensures precise characterization, detecting structural variations, impurities, and post-translational modifications, ensuring biosimilar quality, efficacy, and regulatory compliance in pharmaceutical development.
B-FPGM: Lightweight Face Detection via Bayesian-Optimized Soft FPGM PruningVasileiosMezaris
油
Presentation of our paper, "B-FPGM: Lightweight Face Detection via Bayesian-Optimized Soft FPGM Pruning", by N. Kaparinos and V. Mezaris. Presented at the RWS Workshop of the IEEE/CVF Winter Conference on Applications of Computer Vision (WACV 2025), Tucson, AZ, USA, Feb. 2025. Preprint and software available at http://arxiv.org/abs/2501.16917 https://github.com/IDT-ITI/B-FPGM
Electrical Quantities and Circuits | IGCSE PhysicsBlessing Ndazie
油
This extensive slide deck provides a detailed exploration of electrical quantities and circuits for IGCSE Physics. It covers key electrical quantities, including charge, current, voltage (potential difference), resistance, power, energy, electromotive force (EMF), and internal resistance. The presentation also explains series and parallel circuits, with in-depth discussions on Ohms Law, Kirchhoffs Laws, electrical components, circuit calculations, and practical applications. Packed with illustrative diagrams, worked examples, and exam-style questions, this resource is ideal for IGCSE students, teachers, and independent learners preparing for exams.
Wepresent the localizationandhostgalaxyofFRB20190208A, arepeatingsourceof fast radiobursts (FRBs) discoveredusingCHIME/FRB.Aspartof thePinpointingREpeatingChImeSourceswithEVNdishesrepeater localizationprogramon theEuropeanVLBINetwork (EVN),wemonitoredFRB20190208Afor 65.6hr at 1.4GHzanddetectedasingleburst,whichledtoitsverylongbaselineinterferometrylocalizationwith260mas uncertainty(2).Follow-upopticalobservationswiththeMMTObservatory(i25.7mag(AB))foundnovisible hostattheFRBposition.SubsequentdeeperobservationswiththeGranTelescopioCanarias,however,revealedan extremelyfaintgalaxy(r=27.32賊0.16mag),verylikely(99.95%)associatedwithFRB20190208A.Giventhe dispersionmeasureoftheFRB(580pccm3),eventhemostconservativeredshiftestimate( ~ z 0.83 max )implies TheAstrophysicalJournalLetters,977:L4(17pp),2024December10 https://doi.org/10.3847/2041-8213/ad8ce1 息2024.TheAuthor(s).PublishedbytheAmericanAstronomicalSociety. 30BantingFellow. 31McGillSpaceInstituteFellow. 32 FRQNTPostdoctoralFellow. Originalcontent fromthisworkmaybeusedunder theterms of theCreativeCommonsAttribution4.0licence.Anyfurther distributionofthisworkmustmaintainattributiontotheauthor(s)andthetitle of thework, journalcitationandDOI. 1The Astrophysical Journal Letters, 977:L4 (17pp), 2024 December 10 Hewitt et al. that this is the lowest-luminosity FRB host to date (108 Le), even less luminous than the dwarf host of FRB20121102A. We investigate how localization precision and the depth of optical imaging affect host association and discuss the implications of such a low-luminosity dwarf galaxy. Unlike the other repeaters with low-luminosity hosts, FRB 20190208A has a modest Faraday rotation measure of a few tens of rad m2, and EVN plus Very Large Array observations reveal no associated compact persistent radio source. We also monitored FRB20190208A for 40.4hr over 2yr as part of the Extragalactic Coherent Light from Astrophysical Transients repeating FRB monitoring campaign on the Nan巽ay Radio Telescope and detected one burst. Our results demonstrate that, in some cases, the robust association of an FRB with a host galaxy will require both high localization precision and deep optical follow-up. Unified Astronomy Thesaurus concepts: Radio bursts (1339); Radio transient sources (2008); Very long baseline interferometry (1769); Dwarf galaxies (416)
Hormones and the Endocrine System | IGCSE BiologyBlessing Ndazie
油
This IGCSE Biology presentation explores hormones and the endocrine system, explaining their role in controlling body functions. Learn about the differences between nervous and hormonal control, major endocrine glands, key hormones (such as insulin, adrenaline, and testosterone), and homeostasis. Understand how hormones regulate growth, metabolism, reproduction, and the fight-or-flight response. A perfect resource for Cambridge IGCSE students preparing for exams!
Variation and Natural Selection | IGCSE BiologyBlessing Ndazie
油
This extensive slide deck provides a detailed exploration of variation and natural selection for IGCSE Biology. It covers key concepts such as genetic and environmental variation, types of variation (continuous and discontinuous), mutation, evolution, and the principles of natural selection. The presentation also explains Darwins theory of evolution, adaptation, survival of the fittest, selective breeding, antibiotic resistance in bacteria, and speciation. With illustrative diagrams, real-life examples, and exam-style questions, this resource is ideal for IGCSE students, teachers, and independent learners preparing for exams.
Preparing Ultrasound Imaging Data for Artificial Intelligence Tasks: Anonymis...ThrombUS+ Project
油
At the BIOSTEC 2025 conference, Eleni Kaldoudi, ThrombUS+ project coordinator, presented our recent work entitled Preparing Ultrasound Imaging Data for Artificial Intelligence Tasks: Anonymisation, Cropping, and Tagging. Eleni provided an overview of the application we developed to facilitate the preparation of ultrasound images, acquired via the ThrombUS+ clinical study A, for the purpose of developing AI models for automated detection of deep vein thrombosis.
About ThrombUS+:
Our interdisciplinary approach centers around creating a novel wearable diagnostic device utilizing autonomous, AI-driven DVT detection. This groundbreaking device incorporates wearable ultrasound hardware, impedance plethysmography, and light reflection rheography for early clot detection. Activity and physiological measurements will continuously assess DVT risk, supporting prevention through serious gaming. An intelligent decision support unit will provide real-time monitoring and alerts, with extended reality guiding users for optimal device utilization.
ThrombUS+ is designed for postoperative patients, those undergoing lengthy surgical procedures, cancer patients, bedridden individuals at home or in care units, and women during pregnancy and postpartum.
Beyond Point Masses. IV. Trans-Neptunian Object Altjira Is Likely a Hierarchi...S辿rgio Sacani
油
Dynamically studying trans-Neptunian object (TNO) binaries allows us to measure masses and orbits. Most of the known objects appear to have only two components, except (47171) Lempo, which is the single known hierarchical triple system with three similar-mass components. Though hundreds of TNOs have been imaged with high-resolution telescopes, no other hierarchical triples (or trinaries) have been found among solar system small bodies, even though they are predicted in planetesimal formation models such as gravitational collapse after the streaming instability. By going beyond the point-mass assumption and modeling TNO orbits as non-Keplerian, we open a new window into the shapes and spins of the components, including the possible presence of unresolved inner binaries. Here we present evidence for a new hierarchical triple, (148780) Altjira (2001 UQ18), based on non-Keplerian dynamical modeling of the two observed components. We incorporate two recent Hubble Space Telescope observations, leading to a 17 yr observational baseline. We present a new open-source Bayesian pointspread function fitting code called nPSF that provides precise relative astrometry and uncertainties for single images. Our non-Keplerian analysis measures a statistically significant (2.5) nonspherical shape for Altjira. The measured J2 is best explained as an unresolved inner binary, and an example hierarchical triple model gives the best fit to the observed astrometry. Using an updated non-Keplerian ephemeris (which is significantly different from the Keplerian predictions), we show that the predicted mutual event season for Altjira has already begun, with several excellent opportunities for observations through 2030.
This ppt shows about viral disease in plants and vegetables.It shows different species of virus effect on plants along their vectors which carries those tiny microbes.
Unjustly Incriminating Bacteria: the Role of Bacteriophages in Bacterial Infe...christianagboeze2427
油
SUMMARY
Based on human relationship with bacteria, virulence is one of the most important case to us. Some forms of virulence thought to arise only from the actions of bacteria are not actually caused by them but are indirectly influenced by another counterpart in the microbial mix of the ecosystem called bacteriophage; viruses that only infect prokaryotes such as bacteria but not eukaryotes. Bacteriophages preferably attack bacteria due to the lack of specific receptors for phages on eukaryotic cells which are found in bacteria e.g. peptide sequences and polysaccharide moieties in gram positive and gram negative bacteria, bacterial capsules, slime layers, flagella etc. They recognize and bind to bacteria using appropriate receptors, subsequently proceeding to inject their genome called prophage into their host. This review focuses on the most probable outcomes of phage-host interactions via the lytic and lysogenic cycles which are therapeutic effect and pathogenicity/resistance to antibiotics respectively. By lysogenic conversion or transfer of acquired genetic materials via transduction, phages can confer unusual traits such as virulence and antibiotics resistance. Important pathogenic bacteria that cause persistent and critical infections which have their pathogenicity engineered by phages include Pseudomonas aeruginosa, Salmonella enterica, Escherichia coli, Vibrio cholerae, Staphylococcus spp., and Clostridium spp.
The prophages influence their virulence in a variety of ways which include: contribution to the production of phage-encoded toxins, modification of the bacterial envelope, mediation of bacterial infectivity, and control of bacterial cell regulation. The unwavering threat of antimicrobial resistance in global health, extreme difficulty involved in developing novel antibiotics, and the rate at which microorganisms develop resistance to newly introduced antimicrobials have sparked urgency and interest in research for effective methods to eradicate pathogenic bacteria and limit antibiotic resistance. As a result, interest in phage therapy has been reignited because of the high efficiency in detecting and killing pathogenic bacteria by phages.
This presentation offers a bird's eye view of autosomes and sex chromosomes. It also explores the different kinds of diseases of humans due to autosomal and sex-linked inherited traits. The sex determination of plants has been explained. The ratio of sex in the human population along with cause and consequences has been explained here.
2024 Trend Updates: What Really Works In SEO & Content MarketingSearch Engine Journal
油
The future of SEO is trending toward a more human-first and user-centric approach, powered by AI intelligence and collaboration. Are you ready?
Watch as we explore which SEO trends to prioritize to achieve sustainable growth and deliver reliable results. Well dive into best practices to adapt your strategy around industry-wide disruptions like SGE, how to navigate the top challenges SEO professionals are facing, and proven tactics for prioritizing quality and building trust.
Youll hear:
- The top SEO trends to prioritize in 2024 to achieve long-term success.
- Predictions for SGEs impact, and how to adapt.
- What E-E-A-T really means, and how to implement it holistically (hint: its never been more important).
With Zack Kadish and Alex Carchietta, well show you which SEO trends to ignore and which to focus on, along with the solution to overcoming rapid, significant and disruptive Google algorithm updates.
If youre looking to cut through the noise of constant SEO and content trends to drive success, you wont want to miss this webinar.
Storytelling For The Web: Integrate Storytelling in your Design ProcessChiara Aliotta
油
In this slides I explain how I have used storytelling techniques to elevate websites and brands and create memorable user experiences. You can discover practical tips as I showcase the elements of good storytelling and its applied to some examples of diverse brands/projects..
Excretion in Humans | Cambridge IGCSE BiologyBlessing Ndazie
油
This IGCSE Biology presentation covers excretion in humans, explaining the removal of metabolic wastes such as carbon dioxide, urea, and excess salts. Learn about the structure and function of the kidneys, the role of the liver in excretion, ultrafiltration, selective reabsorption, and the importance of homeostasis. Includes diagrams and explanations to help Cambridge IGCSE students prepare effectively for exams!
LC-MS/MS (Liquid Chromatography-Tandem Mass Spectrometry) is a powerful analytical tool for comparing innovator and biosimilar drugs. It ensures precise characterization, detecting structural variations, impurities, and post-translational modifications, ensuring biosimilar quality, efficacy, and regulatory compliance in pharmaceutical development.
B-FPGM: Lightweight Face Detection via Bayesian-Optimized Soft FPGM PruningVasileiosMezaris
油
Presentation of our paper, "B-FPGM: Lightweight Face Detection via Bayesian-Optimized Soft FPGM Pruning", by N. Kaparinos and V. Mezaris. Presented at the RWS Workshop of the IEEE/CVF Winter Conference on Applications of Computer Vision (WACV 2025), Tucson, AZ, USA, Feb. 2025. Preprint and software available at http://arxiv.org/abs/2501.16917 https://github.com/IDT-ITI/B-FPGM
Electrical Quantities and Circuits | IGCSE PhysicsBlessing Ndazie
油
This extensive slide deck provides a detailed exploration of electrical quantities and circuits for IGCSE Physics. It covers key electrical quantities, including charge, current, voltage (potential difference), resistance, power, energy, electromotive force (EMF), and internal resistance. The presentation also explains series and parallel circuits, with in-depth discussions on Ohms Law, Kirchhoffs Laws, electrical components, circuit calculations, and practical applications. Packed with illustrative diagrams, worked examples, and exam-style questions, this resource is ideal for IGCSE students, teachers, and independent learners preparing for exams.
Wepresent the localizationandhostgalaxyofFRB20190208A, arepeatingsourceof fast radiobursts (FRBs) discoveredusingCHIME/FRB.Aspartof thePinpointingREpeatingChImeSourceswithEVNdishesrepeater localizationprogramon theEuropeanVLBINetwork (EVN),wemonitoredFRB20190208Afor 65.6hr at 1.4GHzanddetectedasingleburst,whichledtoitsverylongbaselineinterferometrylocalizationwith260mas uncertainty(2).Follow-upopticalobservationswiththeMMTObservatory(i25.7mag(AB))foundnovisible hostattheFRBposition.SubsequentdeeperobservationswiththeGranTelescopioCanarias,however,revealedan extremelyfaintgalaxy(r=27.32賊0.16mag),verylikely(99.95%)associatedwithFRB20190208A.Giventhe dispersionmeasureoftheFRB(580pccm3),eventhemostconservativeredshiftestimate( ~ z 0.83 max )implies TheAstrophysicalJournalLetters,977:L4(17pp),2024December10 https://doi.org/10.3847/2041-8213/ad8ce1 息2024.TheAuthor(s).PublishedbytheAmericanAstronomicalSociety. 30BantingFellow. 31McGillSpaceInstituteFellow. 32 FRQNTPostdoctoralFellow. Originalcontent fromthisworkmaybeusedunder theterms of theCreativeCommonsAttribution4.0licence.Anyfurther distributionofthisworkmustmaintainattributiontotheauthor(s)andthetitle of thework, journalcitationandDOI. 1The Astrophysical Journal Letters, 977:L4 (17pp), 2024 December 10 Hewitt et al. that this is the lowest-luminosity FRB host to date (108 Le), even less luminous than the dwarf host of FRB20121102A. We investigate how localization precision and the depth of optical imaging affect host association and discuss the implications of such a low-luminosity dwarf galaxy. Unlike the other repeaters with low-luminosity hosts, FRB 20190208A has a modest Faraday rotation measure of a few tens of rad m2, and EVN plus Very Large Array observations reveal no associated compact persistent radio source. We also monitored FRB20190208A for 40.4hr over 2yr as part of the Extragalactic Coherent Light from Astrophysical Transients repeating FRB monitoring campaign on the Nan巽ay Radio Telescope and detected one burst. Our results demonstrate that, in some cases, the robust association of an FRB with a host galaxy will require both high localization precision and deep optical follow-up. Unified Astronomy Thesaurus concepts: Radio bursts (1339); Radio transient sources (2008); Very long baseline interferometry (1769); Dwarf galaxies (416)
Hormones and the Endocrine System | IGCSE BiologyBlessing Ndazie
油
This IGCSE Biology presentation explores hormones and the endocrine system, explaining their role in controlling body functions. Learn about the differences between nervous and hormonal control, major endocrine glands, key hormones (such as insulin, adrenaline, and testosterone), and homeostasis. Understand how hormones regulate growth, metabolism, reproduction, and the fight-or-flight response. A perfect resource for Cambridge IGCSE students preparing for exams!
Variation and Natural Selection | IGCSE BiologyBlessing Ndazie
油
This extensive slide deck provides a detailed exploration of variation and natural selection for IGCSE Biology. It covers key concepts such as genetic and environmental variation, types of variation (continuous and discontinuous), mutation, evolution, and the principles of natural selection. The presentation also explains Darwins theory of evolution, adaptation, survival of the fittest, selective breeding, antibiotic resistance in bacteria, and speciation. With illustrative diagrams, real-life examples, and exam-style questions, this resource is ideal for IGCSE students, teachers, and independent learners preparing for exams.
Preparing Ultrasound Imaging Data for Artificial Intelligence Tasks: Anonymis...ThrombUS+ Project
油
At the BIOSTEC 2025 conference, Eleni Kaldoudi, ThrombUS+ project coordinator, presented our recent work entitled Preparing Ultrasound Imaging Data for Artificial Intelligence Tasks: Anonymisation, Cropping, and Tagging. Eleni provided an overview of the application we developed to facilitate the preparation of ultrasound images, acquired via the ThrombUS+ clinical study A, for the purpose of developing AI models for automated detection of deep vein thrombosis.
About ThrombUS+:
Our interdisciplinary approach centers around creating a novel wearable diagnostic device utilizing autonomous, AI-driven DVT detection. This groundbreaking device incorporates wearable ultrasound hardware, impedance plethysmography, and light reflection rheography for early clot detection. Activity and physiological measurements will continuously assess DVT risk, supporting prevention through serious gaming. An intelligent decision support unit will provide real-time monitoring and alerts, with extended reality guiding users for optimal device utilization.
ThrombUS+ is designed for postoperative patients, those undergoing lengthy surgical procedures, cancer patients, bedridden individuals at home or in care units, and women during pregnancy and postpartum.
Beyond Point Masses. IV. Trans-Neptunian Object Altjira Is Likely a Hierarchi...S辿rgio Sacani
油
Dynamically studying trans-Neptunian object (TNO) binaries allows us to measure masses and orbits. Most of the known objects appear to have only two components, except (47171) Lempo, which is the single known hierarchical triple system with three similar-mass components. Though hundreds of TNOs have been imaged with high-resolution telescopes, no other hierarchical triples (or trinaries) have been found among solar system small bodies, even though they are predicted in planetesimal formation models such as gravitational collapse after the streaming instability. By going beyond the point-mass assumption and modeling TNO orbits as non-Keplerian, we open a new window into the shapes and spins of the components, including the possible presence of unresolved inner binaries. Here we present evidence for a new hierarchical triple, (148780) Altjira (2001 UQ18), based on non-Keplerian dynamical modeling of the two observed components. We incorporate two recent Hubble Space Telescope observations, leading to a 17 yr observational baseline. We present a new open-source Bayesian pointspread function fitting code called nPSF that provides precise relative astrometry and uncertainties for single images. Our non-Keplerian analysis measures a statistically significant (2.5) nonspherical shape for Altjira. The measured J2 is best explained as an unresolved inner binary, and an example hierarchical triple model gives the best fit to the observed astrometry. Using an updated non-Keplerian ephemeris (which is significantly different from the Keplerian predictions), we show that the predicted mutual event season for Altjira has already begun, with several excellent opportunities for observations through 2030.
This ppt shows about viral disease in plants and vegetables.It shows different species of virus effect on plants along their vectors which carries those tiny microbes.
Unjustly Incriminating Bacteria: the Role of Bacteriophages in Bacterial Infe...christianagboeze2427
油
SUMMARY
Based on human relationship with bacteria, virulence is one of the most important case to us. Some forms of virulence thought to arise only from the actions of bacteria are not actually caused by them but are indirectly influenced by another counterpart in the microbial mix of the ecosystem called bacteriophage; viruses that only infect prokaryotes such as bacteria but not eukaryotes. Bacteriophages preferably attack bacteria due to the lack of specific receptors for phages on eukaryotic cells which are found in bacteria e.g. peptide sequences and polysaccharide moieties in gram positive and gram negative bacteria, bacterial capsules, slime layers, flagella etc. They recognize and bind to bacteria using appropriate receptors, subsequently proceeding to inject their genome called prophage into their host. This review focuses on the most probable outcomes of phage-host interactions via the lytic and lysogenic cycles which are therapeutic effect and pathogenicity/resistance to antibiotics respectively. By lysogenic conversion or transfer of acquired genetic materials via transduction, phages can confer unusual traits such as virulence and antibiotics resistance. Important pathogenic bacteria that cause persistent and critical infections which have their pathogenicity engineered by phages include Pseudomonas aeruginosa, Salmonella enterica, Escherichia coli, Vibrio cholerae, Staphylococcus spp., and Clostridium spp.
The prophages influence their virulence in a variety of ways which include: contribution to the production of phage-encoded toxins, modification of the bacterial envelope, mediation of bacterial infectivity, and control of bacterial cell regulation. The unwavering threat of antimicrobial resistance in global health, extreme difficulty involved in developing novel antibiotics, and the rate at which microorganisms develop resistance to newly introduced antimicrobials have sparked urgency and interest in research for effective methods to eradicate pathogenic bacteria and limit antibiotic resistance. As a result, interest in phage therapy has been reignited because of the high efficiency in detecting and killing pathogenic bacteria by phages.
This presentation offers a bird's eye view of autosomes and sex chromosomes. It also explores the different kinds of diseases of humans due to autosomal and sex-linked inherited traits. The sex determination of plants has been explained. The ratio of sex in the human population along with cause and consequences has been explained here.
2024 Trend Updates: What Really Works In SEO & Content MarketingSearch Engine Journal
油
The future of SEO is trending toward a more human-first and user-centric approach, powered by AI intelligence and collaboration. Are you ready?
Watch as we explore which SEO trends to prioritize to achieve sustainable growth and deliver reliable results. Well dive into best practices to adapt your strategy around industry-wide disruptions like SGE, how to navigate the top challenges SEO professionals are facing, and proven tactics for prioritizing quality and building trust.
Youll hear:
- The top SEO trends to prioritize in 2024 to achieve long-term success.
- Predictions for SGEs impact, and how to adapt.
- What E-E-A-T really means, and how to implement it holistically (hint: its never been more important).
With Zack Kadish and Alex Carchietta, well show you which SEO trends to ignore and which to focus on, along with the solution to overcoming rapid, significant and disruptive Google algorithm updates.
If youre looking to cut through the noise of constant SEO and content trends to drive success, you wont want to miss this webinar.
Storytelling For The Web: Integrate Storytelling in your Design ProcessChiara Aliotta
油
In this slides I explain how I have used storytelling techniques to elevate websites and brands and create memorable user experiences. You can discover practical tips as I showcase the elements of good storytelling and its applied to some examples of diverse brands/projects..
This presentation by Thibault Schrepel, Associate Professor of Law at Vrije Universiteit Amsterdam University, was made during the discussion Artificial Intelligence, Data and Competition held at the 143rd meeting of the OECD Competition Committee on 12 June 2024. More papers and presentations on the topic can be found at oe.cd/aicomp.
This presentation was uploaded with the authors consent.
How to Leverage AI to Boost Employee Wellness - Lydia Di Francesco - SocialHR...SocialHRCamp
油
Speaker: Lydia Di Francesco
In this workshop, participants will delve into the realm of AI and its profound potential to revolutionize employee wellness initiatives. From stress management to fostering work-life harmony, AI offers a myriad of innovative tools and strategies that can significantly enhance the wellbeing of employees in any organization. Attendees will learn how to effectively leverage AI technologies to cultivate a healthier, happier, and more productive workforce. Whether it's utilizing AI-powered chatbots for mental health support, implementing data analytics to identify internal, systemic risk factors, or deploying personalized wellness apps, this workshop will equip participants with actionable insights and best practices to harness the power of AI for boosting employee wellness. Join us and discover how AI can be a strategic partner towards a culture of wellbeing and resilience in the workplace.
2024 State of Marketing Report by HubspotMarius Sescu
油
https://www.hubspot.com/state-of-marketing
揃 Scaling relationships and proving ROI
揃 Social media is the place for search, sales, and service
揃 Authentic influencer partnerships fuel brand growth
揃 The strongest connections happen via call, click, chat, and camera.
揃 Time saved with AI leads to more creative work
揃 Seeking: A single source of truth
揃 TLDR; Get on social, try AI, and align your systems.
揃 More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
油
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
油
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying its good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation thats least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state theyre comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
油
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
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PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
Content Methodology: A Best Practices Report (Webinar)contently
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This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
How to Prepare For a Successful Job Search for 2024Albert Qian
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The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Desh辿 M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy lvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho Gonz叩lez, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplyt, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Sohnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
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The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
Its important that youre ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
Youll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If youre looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
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From their humble beginnings in 1984, TED has grown into the worlds most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, its no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article 5 Public-Speaking Tips TED Gives Its Speakers, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
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Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
The document provides career advice for getting into the tech field, including:
- Doing projects and internships in college to build a portfolio.
- Learning about different roles and technologies through industry research.
- Contributing to open source projects to build experience and network.
- Developing a personal brand through a website and social media presence.
- Networking through events, communities, and finding a mentor.
- Practicing interviews through mock interviews and whiteboarding coding questions.
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
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1. Core updates from Google periodically change how its algorithms assess and rank websites and pages. This can impact rankings through shifts in user intent, site quality issues being caught up to, world events influencing queries, and overhauls to search like the E-A-T framework.
2. There are many possible user intents beyond just transactional, navigational and informational. Identifying intent shifts is important during core updates. Sites may need to optimize for new intents through different content types and sections.
3. Responding effectively to core updates requires analyzing "before and after" data to understand changes, identifying new intents or page types, and ensuring content matches appropriate intents across video, images, knowledge graphs and more.
1. Java Tea is a popular Asian herbal tea made from Orthosiphon stamineus ( syn: Orthosiphon aristatus ) dried leaves.
Orthosiphon contains high level of phenolic compounds such as Sinensetin and Rosmarinic acid. In the class of
鍖avonoids, Sinensetin is therefore usually selected as a reference substance for analytical monographs, like in
European Pharmacopeia. However this substance can be found in other species like Citrus sp. or Salvia sp.
In a technical note study published in CBS 115 (2015) 13-15, EXTRASYNTHESE and CAMAG have proposed a
complete set of 鍖avonoids standards, including Sinsensetin and three other 6-hydroxylated 鍖avones, for an HPTLC
footprint analysis of Java Tea. This set of standards:
- Sinensetin CAS RN 2306-27-6
- Scutellarein Tetramethylether CAS RN 1168-42-9
- Eupatorin CAS RN 855-96-9
- Eupatorin 5-Methylether CAS RN 21764-09-0
is speci鍖c to Orthosiphon species, compared to other species containing Sinsensetin.
HPTLC methods and records, as well as HPTLC-MS and UV data are reported in the study.
All standards are commercially available at EXTRASYNTHESE,
and full text of technical note will be provided on request.
References油:
(1) Tezura and coll., Chem Pharm Bull 48(11), 1711-1719 (2000)
(2) Sumaryono and coll., Planta Med 57 (1991), 176-180
(3) Akowuah and coll., Food chemistry, 87(4), 2004, 559-566
SINENSETIN
Extrasynthese # 1326S
FLAVONOIDS MARKERS SET SPECIFIC TO JAVA TEA
WWW.EXTRASYNTHESE.COM
EUPATORIN
Extrasynthese # 1014
EUPATORIN
5-METHYLETHER
Extrasynthese # 1015
SCUTELLAREIN
TETRAMETHYLETHER
Extrasynthese # 1278
Contact : info@extrasynthese.com