Outsourcing Innovation
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When should companies try to develop new ideas on their own, and when should they turn to outside experts for the job? A question on the minds of many corporations that requires a look into the ins and outs of outsourcing innovation. http://www.cupenya.com/blog/losing-your-innovative-edge/
Outsourcing Innovation
- 1. www.cupenya.com ICT Sourcing: How About Innovation?
- 2. What is the key to a scalable business?
- 4. Lets outsource all distractions: IT & Communications Technology Product Development Marketing Sales
- 5. If removing all distractions is the key to quick growth
- 6. Lets outsource all distractions: IT & Communications Technology Product Development Marketing Sales Innovation?
- 7. Then dont distract yourself with R&D!
- 10. Even Startups use Startups to outsource!
- 11. Lets have a look into Dutch enterprises.
- 13. What about the new tech giants (Apple, Facebook, Google)?
- 15. Each one of these acquisitions is currently a major part of the business landscape. Lets compare this to some attempts at internal R&D
- 16. Facebook Home (2013) Nexus Q (2012) Apple Maps (2012) Fire Phone (2014) Zune (2006)
- 17. The difference is staggering.
- 18. So, we all know that disruption and innovation comes from startups, not R&D labs. Then what is stopping us from moving on?
- 19. Something is missing. Startup Link Enterprise What makes the link?
- 21. Trust, value and risk.
- 22. Trust, value and risk. The balance is off.
- 23. 1. Reduce risk 2. Increase value 3. Increase trust How to fix the equasion?
- 25. 1. Add trust 2. Fix the link 3. Profit. One example comes to mind
- 26. Trust: Business to Consumer (B2C) The App Store.
- 27. TRUST: Business to Consumer (B2C) It helps users trust startups.
- 28. But what about Enterprise Software startups?
- 29. Partnership programs are there to establish the missing link.
- 31. And even still The same value proposition is judged differently depending on the vendor.
- 33. Contracts proposalContracts proposal Great value, but too risky, thanks
- 34. Its time to change things up a bit.
- 35. Thanks.