This company provides strategic marketing and interactive solutions to strengthen brands, enhance communications, and improve revenue. Services include strategy, creative, branding, web design, advertising, search engine optimization, and social media. They have experience working with financial, legal, consumer products and telecommunications clients. Their work includes brand messaging, website design, search engine optimization, pay-per-click advertising, video production, and print materials.
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Overviewslideshare
1. We help firms improve their global
presence and differentiate the brand
Strategy
Creative
Branding
Our business acumen and experience translates the marketing
Web design
Desired behaviors through integrated design excellence and me
Advertising
Search/PPC 781-676-5956
Award winning
01/14/13 1
2. What we do:
We create strategic, marketing and interactive solutions to
strengthen brand equity, enhance communications and
improve revenue through the digital dialogue engaging your
prospects and partners.
16. Experience Roster
Financial Services http://peartreefunds.com/ brand, tagline, web design,
Advisor Central
Stephens Investments http://www.goodwinfoundersworkbench.com/ strategy, wireframes, design, build
Putnam Investments
Hartford Financial http://www.grimesco.com/ branding, tagline, web design, SEO
State Street
Kasina http://www.in-the-arena.org/ logo, web design, strategy
Quant funds/Pear Tree Funds
CIBC http://www.usboston.com/ branding, web design
Chase Bank
Law firms http://www.triumphmodular.com/ brand messaging, web, SEO, PPC, video, strategy,
Goodwin Procter LLC.
Gesmer Updegrove LLC. booth design, print, email campaigns
Dwyer & Collora
Wilmer Hale LLC.
http://www.caringforcarcinoid.com/ logo, site design, integrated blogs, SEO
Consumer Products/Services http://stephensfunds.com/index.aspx branding, web design, collateral
In-the-arena.org
Spire Corporation
http://www.bsegroup.com/ brand, web design
Triumph Modular
Telecommunications http://www.williamswealthmgmt.com/ brand, web design
NYNEX Information Technologies
Products/Services http://www.mtdmicormolding.com/ web design, SEO, PPC
American Express Small Business
FairMarket.com
FedEx
Molecular
Mobil.com
Xedia Broadband
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18. Don Alden Principal
As a strategic leader, Don brings more than 20 years of experience producing and driving marketing
initiatives resulting in award-winning online media, communications and web sites for a diverse range of
companies and vertical markets. With a degree from the Rhode Island School of Design. His professional
accomplishments include a range of disciplines from traditional advertising to the digital media he
specializes in today.
Multiple awards for interactive design and strategy, Working across a variety of industries has given him
the opportunity to learn what works best for each type of client, regardless of the media mix. Don is a judge
for the MITX awards on interactive communications.
Putnam Investments e-commerce, ecommerce strategy. As Vice President, Internet Business Director he
managed the e-commerce group responsible for deployment of award winning cross-channel web initiatives
including intermediary and institutional web strategy, user experience design, branding, customization and
content management syndication. Putnams distribution partners including financial advisors, broker
dealers, banks, defined contribution, and international channels. E-commerce steering committee defining
priorities or a global cohesive communications digital strategy to enhance distribution partner sites for
financial advisors, retail shareholders, 401 K, institutional, international and partner portals..
Boston Scientific Inter-continental Intranet and strategy which incorporated the multi-channel new employee
orientation communications program, Right Start.
At Strategic Interactive Group (Digitas), Senior producer web sites for Federal Express, Mobil Oil
Corporation, CIBC (Imperial Bank of Canada), American Express and Xedia.
Awards: 2011 First place Legal Marketing award 2009 MITX best interactive finalist, Kasina top Mutual 18
Fund sites,5 years APPY award, MIMIC awards