Persistence is the quality of continuing to do something despite difficulties or setbacks. While persistence can be a positive trait when focused and flexible, it can also have downsides if it becomes stubbornness, narrow-mindedness, or obsessiveness. The document provides examples of successful people and companies who demonstrated persistence through multiple failures or rejections, including Abraham Lincoln, Clara Barton, Gandhi, McDonald's, Coca-Cola, Apple, Xerox, and Ford, to illustrate that persisting through challenges can lead to great accomplishments and widespread success with the right focus and determination.
2. Persistence
: the quality that allows someone to
continue doing something or trying to
do something even though it is
difficult or opposed by other people
13. Coca-Cola only sold twenty five (25) bottles in its first
year of business! They grossed $50.00 and spent
$73.96 on merchandising. But they kept on going and
never gave up, and nowadays the sell more than one
billion bottles per day!
14. Apple Computer co-
founder offered the
computer design to
Hewlett-Packard five
times and was rejected
by both HP and Atari
(the giant at the time)
for acquisition.
15. A lawyer, Chester Carlson, had an idea about
using photoelectric materials to print objects
without water, and persevered for over 28 years
to get xerography developed and was rejected
along the way by IBM and General Electric.
16. Henry Ford, yes, the Henry Ford had to claim
bankruptcy 5 times before he got it right,
but ended up creating a company that
dominated the industry for 50 years!
22. Nothing in the world can take the place
of Persistence. The desire and ability to
press on has and always will solve the
problems of the human race and divide
those who achieve from those who
might have
been.