Personal branding
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The document discusses personal branding and provides advice on how to brand yourself. It defines personal branding as an individual's total perceived value relative to competitors as viewed by audiences. The summary then explains that personal branding can help you achieve career goals faster, command higher levels of interest, and gain more respect, credibility, loyalty, and pay. Finally, it notes that the document will discuss mining, moulding, marketing, and managing your personal brand as well as the relationship between personal branding and your job or career.
Personal branding
- 1. Personal BrandingBy EMMANUEL EFFIONG-BRIGHTIdeas + Brand Strategist / Trainer / Speaker
- 2. What kind of animal are you?soup school
- 3. What brand of car are you ?
- 4. So whats all the noise about branding?
- 5. Lets talk Personal Branding
- 6. Personal Branding definedan individuals totalperceived value, relative to competitors, as viewed by their audiences.- Laurie Smith
- 7. Why brandYOURself ?Helps you achieve career goals faster
- 8. Command higher level of interest
- 9. Respect, credibility, admiration, loyalty and pay
- 10. Strategic directionWho are YOU ?
- 11. HOW TO BRAND YOURSELF. MINE. MOULD. MARKET . MANAGE
- 12. WHAT YOU SHOULD KNOWabout Personal Branding
- 13. Personal Branding and your Job / Career Your communication
- 14. Your clients experience
- 15. Your positioning
- 16. The place of change
- 17. Are you seen?
- 19. Social Equity
- 20. How far can you go?