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Expressive Arts
Pitch
AISHA, SARAH, SHANE, HARMEET, ANDRADA, LUANA,
DANIELA, MUNIRBA
Target Audience
 Students at the College
 Parents
 Teachers
 Local Community
 Students with an interest in Performing Arts
 16-19
 All ethnicities
 All genders
Layout
 Playful yet formal
 Opportunity to present both internal
and external news
 A3 Double Page Spread
 2/3 news sheets every 2 weeks
 Colour scheme: blue, yellow, black
Content
 Advertising future shows
 Expressive arts related events happening both internally and
externally.
 Reviews of shows
 Advertising students talents
 Information about auditions
 Photos of students at work (during rehearsals etc.)
Social Media
Platforms
 Instagram
 Snapchat
 Facebook
These are the most used platforms by target audience in the
particular age range. We aim to post weekly updates about
upcoming events, live streams and digital copies of our news sheet.
By using these social media platforms we are able to engage with
people that are outside the college. This will benefit us greatly in
terms of attracting an audience for various shows and events that
take place in the college.
Assigned Roles
 When it comes to producing news about the expressive arts
department we want to present our news visually both on our social
media platforms as well as our print based news sheet. This means
including photography and footage of various shows and events.
 Film: Sarah, Harmeet, Daniel
 Photography: Aisha, Munirba
 Editing: Shane, Luana
 Writing: Andrea, Sarah, Aisha
Summary
 Focus on events and showcases taking place both internally and
externally.
 Simple layout with plenty of information.
 Digital platforms discussing the same topics.
 Updated news sheets every 2 weeks.
Questions We Have For You
 What are the upcoming events for LSC?
 Is there any content that you would want us to avoid within the
news sheet?
 Based on what we have said would you prefer us to create a
magazine or the biweekly news sheets?
 In terms of covering external events, what would you want us to
focus on?

More Related Content

Pitch

  • 1. Expressive Arts Pitch AISHA, SARAH, SHANE, HARMEET, ANDRADA, LUANA, DANIELA, MUNIRBA
  • 2. Target Audience Students at the College Parents Teachers Local Community Students with an interest in Performing Arts 16-19 All ethnicities All genders
  • 3. Layout Playful yet formal Opportunity to present both internal and external news A3 Double Page Spread 2/3 news sheets every 2 weeks Colour scheme: blue, yellow, black
  • 4. Content Advertising future shows Expressive arts related events happening both internally and externally. Reviews of shows Advertising students talents Information about auditions Photos of students at work (during rehearsals etc.)
  • 5. Social Media Platforms Instagram Snapchat Facebook These are the most used platforms by target audience in the particular age range. We aim to post weekly updates about upcoming events, live streams and digital copies of our news sheet. By using these social media platforms we are able to engage with people that are outside the college. This will benefit us greatly in terms of attracting an audience for various shows and events that take place in the college.
  • 6. Assigned Roles When it comes to producing news about the expressive arts department we want to present our news visually both on our social media platforms as well as our print based news sheet. This means including photography and footage of various shows and events. Film: Sarah, Harmeet, Daniel Photography: Aisha, Munirba Editing: Shane, Luana Writing: Andrea, Sarah, Aisha
  • 7. Summary Focus on events and showcases taking place both internally and externally. Simple layout with plenty of information. Digital platforms discussing the same topics. Updated news sheets every 2 weeks.
  • 8. Questions We Have For You What are the upcoming events for LSC? Is there any content that you would want us to avoid within the news sheet? Based on what we have said would you prefer us to create a magazine or the biweekly news sheets? In terms of covering external events, what would you want us to focus on?