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Pitch deck 2 14-13 cevc

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Ansgar Strother
Ansgar Strother

This document summarizes a proposal for a new bike sharing system called Smart Bikes - Dumb Racks. It outlines the benefits of bike sharing, the current limitations, and their solution of using smart bikes that can be locked to any bike rack. It provides details on company formation, revenue model, 5-year forecasts, potential customers, needed partners, team members and advisors, next steps, and how readers can support the project.

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Building a better bike sharing system -- Turning bikes into an everyday convenience.
What is Bike Sharing? Think ZipCar For Bikes
Benefits of Bike Sharing • Solves the last mile problem • Improves local economies • Lowers car usage, CO2 emissions, and congestion
Why isn’t Bike Sharing Everywhere?
Competition Affordable    Structured & Secure    Proven    soon Great User Experience 
The Solution Smart Bikes – Dumb Racks
How it Works - Demo
Traction Provisional Patents Google Test Prototype Michigan LLC Company Started (Dec. 2011)
Revenue Model Initial Sale Licensing Fee Proximity Advertisements Shops & Restaurants
5 Year Forecast Year 2013 2014 2015 2016 2017 System Fleet 15 215 900 1500 3000 Sales 22,500 400,000 1,370,000 12,00,000 30,00,000 Licensing 4,500 64,500 270,000 450,000 900,000 Adds 3,000 43,000 180,000 300,000 600,000 Total Revenue 30,000 507,500 1,820,000 1,950,000 4,500,000 COGS 72,500 300,000 822,000 660,000 1,500,000 SGA 0 150,000 340,000 560,000 1,200,000 EBT -42,500 57,500 658,000 730,000 1,800,000
Market Size 500+ US cities with public transit $56 billon industry 240 US cities ‘bike friendly’ $469 Million 100 US cities >100k population $425 Million
Potential Customers Secondary Customers • Universities • Corporate Campuses
Partners Partners Needed • Mechanical Hardware Manufacturer • Electronic Hardware Manufacturer • Advertisement Agency
Team Keith Porter Ansgar Strother Co-Founder Co-Founder Brianna Schwartz Renjay Lui Art Director Lead Software Architect Kevin Chyn Carl Vitullo Software Developer Software Developer Looking for an: Looking for a: Additional Market Analyst or Programmer System Analyst
Board of Advisors Parrish Bergquist M. Urban Planning, U of M - Bike Sharing Advice James Goebel COO, Menlo Innovations - Business Advice Tim Potter Manager, MSU Bikes - Bike Advice
Next Steps Large System Sale Small System Test Mfg. Ready - $50k Finalize Designs
How You Can Help • Grant funding • Connections • Visit www.a2bbikeshare.com and like us on Facebook
Pitch deck 2 14-13 cevc

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Pitch deck 2 14-13 cevc

  • 1. Building a better bike sharing system -- Turning bikes into an everyday convenience.
  • 2. What is Bike Sharing? Think ZipCar For Bikes
  • 3. Benefits of Bike Sharing • Solves the last mile problem • Improves local economies • Lowers car usage, CO2 emissions, and congestion
  • 5. Competition Affordable    Structured & Secure    Proven    soon Great User Experience 
  • 6. The Solution Smart Bikes – Dumb Racks
  • 7. How it Works - Demo
  • 8. Traction Provisional Patents Google Test Prototype Michigan LLC Company Started (Dec. 2011)
  • 9. Revenue Model Initial Sale Licensing Fee Proximity Advertisements Shops & Restaurants
  • 10. 5 Year Forecast Year 2013 2014 2015 2016 2017 System Fleet 15 215 900 1500 3000 Sales 22,500 400,000 1,370,000 12,00,000 30,00,000 Licensing 4,500 64,500 270,000 450,000 900,000 Adds 3,000 43,000 180,000 300,000 600,000 Total Revenue 30,000 507,500 1,820,000 1,950,000 4,500,000 COGS 72,500 300,000 822,000 660,000 1,500,000 SGA 0 150,000 340,000 560,000 1,200,000 EBT -42,500 57,500 658,000 730,000 1,800,000
  • 11. Market Size 500+ US cities with public transit $56 billon industry 240 US cities ‘bike friendly’ $469 Million 100 US cities >100k population $425 Million
  • 12. Potential Customers Secondary Customers • Universities • Corporate Campuses
  • 13. Partners Partners Needed • Mechanical Hardware Manufacturer • Electronic Hardware Manufacturer • Advertisement Agency
  • 14. Team Keith Porter Ansgar Strother Co-Founder Co-Founder Brianna Schwartz Renjay Lui Art Director Lead Software Architect Kevin Chyn Carl Vitullo Software Developer Software Developer Looking for an: Looking for a: Additional Market Analyst or Programmer System Analyst
  • 15. Board of Advisors Parrish Bergquist M. Urban Planning, U of M - Bike Sharing Advice James Goebel COO, Menlo Innovations - Business Advice Tim Potter Manager, MSU Bikes - Bike Advice
  • 16. Next Steps Large System Sale Small System Test Mfg. Ready - $50k Finalize Designs
  • 17. How You Can Help • Grant funding • Connections • Visit www.a2bbikeshare.com and like us on Facebook

Editor's Notes

  1. Transportation means connecting short distances between walking and bus/car traffic40% of people spend money when using one of our rental bikesMany rides actually take the place of car trips, reducing CO2 emissions
  2. Went out and talked to potential customers to learn why we don’t have bike sharingDiscovered that it isn’t that they don’t want it, it’s that the solutions available don’t fit their needs
  3. Researched our competitors and discovered four key differentiating factors, price, security, experience, and usabilityExisting ‘successful’ systems based on rack based architecture are proven and secure but cost 4-6k per bikeStartups have formed to cut the costs significantly but do so by removing the rack, this seriously hinders bike security and system structure
  4. So through the iterative process of talking with our customers, we discovered the best way to maximize all four characteristics:Smart bikes, dumb racks.By placing the rental equipment on the bike we lower the costs significantly.By including a bike rack (albeit dumb) we ensure system reliability and security.
  5. So now I’ll walk you through a bit of the result of that iterative process, the prototype you see here.So you walk up to the bike, tap on the touch screen, unlock the lock, ride around, drop it off, lock it up, this is all powered and sustained by the solar panel on the backNow Ansgar will tell you about how we turn this customer need into a strong business.
  6. Our cash flows model makes us profitable at our first sale because we would be charging partially upfront and the remainder upon delivery.Change side to chart on revenue Software Maintenance FeePriced RoundAdd a revenue model slide
  7. Our cash flows model makes us profitable at our first sale because we would be charging partially upfront and the remainder upon delivery.Change side to chart on revenue Software Maintenance FeePriced RoundAdd a revenue model slide
  8. 100 US cities >100k population$250M/yr sales revenue$125M/yr operating revenue$ 50M/yr Ad Revenue240 US cities ‘bike friendly’$276M/yr sales revenue$138M/yr operating revenue$ 55M/yr Ad Revenue
  9. This model of selling has already been proven in dozens of times across the US and worldClean up the slide
  10. Partial contracting
  11. Talk about how much we already spentConvertible debt offering
  12. Convertible Debt