Pitch resume360
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This document outlines Tatsunori Hirota's business plan pitch for Resume360. The plan proposes that Resume360 will be an online professional profile service where users can create resumes, get guarantees or recommendations from connections, and be evaluated on objective criteria. Competitors include LinkedIn, Google Profiles, and others. The marketing strategy targets career-minded individuals and companies for recruitment/hiring. Users will pay monthly subscription fees, while advertisers will pay for targeted profile ads. The execution plan includes developing a beta version, launch, and recruiting board members and influencers to promote the service.
Pitch resume360
- 1. Service Outline Resume360 Business Plan Pitch by Tatsunori Hirota ＄ Visionary Person ＄ Entrepreneurship Resume360 ? Visionary Person ＄ Entrepreneurship ? Great Facilitator ? Great Facilitator ＄ Charming Guy Boss Mentor ＄ Charming Guy ? SNS Geek ＄ SNS Geek ＄ Scotch Lover ＄ Scotch Lover You ? Visionary Person ? Visionary Person ＄ Entrepreneurship ? Entrepreneurship ＄ Great Facilitator ? Great Facilitator ? Charming Guy Client Co- ＄ Charming Guy ? SNS Geek worker ＄ SNS Geek ＄ Scotch Lover ??? ＄ Scotch Lover Not only Self-PR But also Objective-PR - Basic Information 1. Entrepreneurship (63 Guarantees) - Academic Background 2. Visionary Person (54 Guarantees) - Professional Career 3. Charming Guy (48 Guarantees) - Skill-set 4. SNS Geek (34 Guarantees) - SNS Accounts 5. Scotch Lover (31 Guarantees) - Self-PR Statement 6. Great Facilitator (26 Guarantees) ? ? ? ? ? ? Visualize Your Credit Around You Self-Branding Social Recruiting Find Specialist
- 2. Mock-up Resume360 Business Plan Pitch by Tatsunori Hirota About Resume360 Create Your Resume Mark E. Zuckerberg Search Current Tag & Add New Tag 72 people guarantee Tatsunori to be a person with´ 1. Entrepreneurship (63) Guarantee 2. Visionary Person (54) Guarantee 3. Charming Guy (48) Guarantee 4. SNS Geek (34) Guarantee 5. Scotch Lover (31) Guarantee 6. Great Facilitator (26) Guarantee 7. Attractive Presenter (18) Guarantee Tatsunori 8. Twit-holic (12) Guarantee 9. PHP Programmer (11) Guarantee Hirota 10. Good Voice (8) Guarantee Resume360 Founder&CEO Check more guarantees Male / 22 Years Old / Japanese Summary aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa We recommend Tatsunori because´ aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa Education aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa -Pearson Seminar on Youth Leadership aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa 2006.7-2006.8 AAAAAAAA -Keio University Economics Dept 2007.4-2013.3 aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa Experience aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa -Local Committee President aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa AIESEC Keio Local Committee aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa 2008.4-2010.3 aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa AAAAAAA -Ad Sales Analyst SLOGAN Inc. aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa 2010.1-2010.6 aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa -Founder&CEO aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa Resume360 aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa 2011.8-NOW aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa Networks AAAAAAAA Write new recommendation
- 3. Transition Diagram Resume360 Business Plan Pitch by Tatsunori Hirota ? Visualize Your Credit Around You ? aaaaaaaa aaaaaaaa aaaaaaaa aaaaaaaa aaaaaaaa aaaaaaaa Example Create Your Resume And Check Your Guarantee Example Example Example Create Your Resume And Check Your Guarantee . Check Your Resume Ask your friend to guarantee
- 4. Marketing Strategy Resume360 Business Plan Pitch by Tatsunori Hirota Users Ad Clients ?Career Sensitive People Customer - Career Minded Employees ?Companies on Recruitment - IT Entrepreneurs ?Head Hunters - SOHO/Free-lance Workers - Americans, BRICs/VISTA etc. Online Professional Profile Services Linkedin Google Profile About.me Flavors.me Zerply Resume360 Networking £ £ ＠ ＠ ＠ ＠ Competitor Stylish UI ＠ ＠ £ £ £ ＄ Objective Evaluation ＠ 〜 〜 〜 ＄☆1 £☆2 ☆1 :Zerply allows to evaluate for every people, and evaluation is seen&voted only on its blog parts. ☆2: Resume360 allows to evaluate for only people who have connections with the user, and evaluation is seen&voted both on the profile page and blog parts. Product ?Basic Plan: refer to previous 3 slides ?Profile Targeted Ads Like LinkedIn ?Premium Plan: + Additional Functions ?Profile-cross-search for guarantees ★ More Effective Talent Matching ★More Effective Recruiting Approach Price ?Basic Plan ?Quoting Price ?Premium Plan ($20/month) Place ?Web ?Web ?Sales ?Board Members as Promoters Promotion - Recruit famous VC/Angel people ?SalesMarketing with Ad Agency ?Buzz Promotion ?Web Promotion - Need to guarantee 3ppl when creating - Service user as potential client - Guarantees counted with non-users - Wall post when guarantee&guaranteed - Tech Media - Ask ppl in LinkedIn Network to guarantee
- 5. 掘恰艶界顎岳庄看稼ΨヽΥ撚坿燃松嘘Σ Resume360 Business Plan Pitch by Tatsunori Hirota 2011/6 2011/9 2011/12 2012/3 2012/6 2012/9 2012/12 β ver. Develop Launch Engineer〜1 Official Brush-up Launch Engineer〜1 Designer〜1 Sell-out Exit PDCA/Ad Agency Sales&Marketing Producer〜1 to LinkedIn Engineer〜2 Designer〜1 Promoter〜10 CFO〜1 CEO〜1 Users $ Monthly Sales 20M 15M 15M 10M 10M 5M 5M Basic Plan Users 2011/6 2011/9 2011/12 2012/3 2012/6 2012/9 2012/12 $165.6M = 115M(*1) 〜 15%(*2) 〜 2%(*3) 〜 $480/Year(*4) *1: LinkedIn Users Approximate Number *2: Target Rate of Resume360 Users/LinkedIn Users (ref. FarmVille Users/Facebook Users: 15%) *3: Target Rate of Paid Users (ref. Evernote: 2%) *4: Target ARPPU of Premium Membership Business (ref. LinkedIn: $491.5)