This document discusses and compares two theories of motivation: Maslow's hierarchy of needs theory and Herzberg's two-factor theory. Maslow's theory proposes that people are motivated to fulfill a hierarchy of needs from physiological to self-actualization. Herzberg's theory separates motivators like achievement that motivate employees from hygiene factors like pay that prevent dissatisfaction. Both theories provide guidance to managers on understanding employee needs and designing jobs in a way that satisfies higher-level needs to improve motivation.
2. Introduction:
One of the vital factors
In productivity equations
Essential for:
Efficient working
Productivity
Attaining organizational objective
Two important theories will be
Examined
comapred
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3. Contd.
These theories gives managers:
A rich understanding of many issues
Problem involved in employees motivation
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4. Concept of Motivation:
Motives have been classified:
Primary motives
Second motives
Internal motives
External motives
Primary motives:
Serves biological function for organism
Secondary motives:
Largely social in nature
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5. Contd
Internal motives:
Which start from the ego needs:
Freedom
Prestige
Recognition
States (of the person)
External motives:
Arise because of:
To make an employee act
In a desired manner
Act in efficient and
Productive manner
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6. Contd.
Motivation can thus be defined:
The energy of the force that:
Simulate a personal
To acts towards the fulfillment
Of desired goal
Primary concerned with three factors:
What energizes behavior?
What directs or channel behavior?
How this behavior is maintained and sustained
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7. Contd
The first component of motivational points:
To energetic forces within
Individuals that:
devices them to certain:
Types of behavior
The second component refers:
to goal orientation
The third component is concerned with:
Forces within the individuals
With their enviroment
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8. Process of Motivation:
Needs or motivates are:
The starting point of motivation
Unsatisfied need creates:
Tension that
Simulates divides within:
The individual
Tension:
The presence of:
Unsatisfied need
Gives him tension
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10. Contd
Drive:
Tension creates an usage of:
Drive in human being
An he/she starts looking for
Various alternative
Search behavior:
After searching for alternatives
The human being starts behaving
According to chosen opinion
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11. Satisfied need:
After searching for alternatives
The human being starts
Behaving according to chosen option
Satisfied need:
After behaving in a particular manner:
A long time then
He/she evaluates that
Weather the need is satisfied or not
Diwakar Singh
12. Theories of Motivation:
A great deal of research studies focused on trying:
To understand motivation
Most of the significant work on motivation related to:
One or other of the following two issues:
What forces within people or
Within their environment
Leads to motivation
What process or mechanism are:
Individual in motivational behavior
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13. Contd..
The first question led:
To development of content theories of motivation
Theory seeks:
To identify and
Explain the needs (influences human behavior)
The second question led:
Have been called process theories
We will dealing with two content theories
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14. Need Hierarchy Theory:
Abraham Maslow (1943)
A human psychologist
Propounded of theory of human needs
He believed that:
Motivation is a matter of:
Satisfying human needs
As per Maslow:
A concern for certain fundamental needs
Can be classified into five categories:
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15. Contd..
Physiological needs:
The basic necessities of life
Such as
Food
Clothing
Shelter
Safety and security needs:
Safety from physical and
Psychological harm
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16. Contd.
Social and belonging needs:
Include the needs for:
Affection
Companionship
Acceptance
Support from others
Ego or esteem needs:
The needs for
Status
Self-respect
Autonomy
Alternation and
Recognition from others
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17. Contd..
Self-actualization needs:
The needs for opportunities:
To achieve things an individual
Consider important in life
For personal growth and
To put ones full potential use
Maslow separated the five needs into two categories:
Higher order needs
Lower order needs
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18. Contd..
Lower order needs:
Physiological
Safety
Higher order needs:
Social
Esteem
Self-actulization
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19. Contd..
Difference between two orders was made on:
Higher order needs:
Predominately satisfied internally (within the person)
Lower order needs:
Predominated satisfied externally:
By pay
Union membership
tenure
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20. Relevance of Maslows Theory:
The theory has relevance for managers in the following:
Employees have needs:
Motivation of employees depend upon:
The fulfillment of needs
A fulfilled need does not motivate an employee
Higher order needs:
Motivate employees than lower order needs
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21. Contd..
Higher order needs:
(self-actualization and self-esteem) come into:
Play after the lower order needs
(physical, safety and social ) are satisfied
Manager should try to understand:
The needs of each employee
Provide him/her the opportunity
To fulfill those needs
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22. Motivation Hygiene Theory:
Developed by Frederick Herzberg (1960)
Also known as dual-factor or two factor theory
Has emphasized the role of two sets of factors:
Hygiene factor
Motivating factor
Hygiene factor:
Herzberg called maintenance factor
Because, their presence maintains
Employees satisfaction
Absence causes dissatisfaction
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23. Contd..
The hygiene factors include:
Company policy & administration
Technical supervision
Salary
Job security
Personal life
Work conditions
status
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24. Contd..
Motivating factors:
Herzberg called factors motivator or satisfiers
Because, these factors satisfy
The employees need for self-actualization
Satisfiers or motivators are
Achievement
Recognition
Advancement
The work itself
Personal growth
Responsibility
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25. Contd..
Herzberg argues that
The manager should adopt:
A two-staged motivational strategy
In the first stage:
Must make sure that
The hygiene factors are not lacking
By ensuring hygiene factors,
Managers can ensure that
Employees are satisfied
Employees cannot be motivated
Through hygiene factors
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26. Contd
In the second stage:
Managers should ensure that:
Employees have opportunity for:
Achievement
Recognition
Advancement
They can create:
Climate for motivate
Job content and job context:
Herzbergs theory highlights of two factors:
Job content
Job context
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27. Contd.
Job content:
Refers to:
The job or
Work self
Indicates the work-worker relationship
More important for employee motivation
Job context:
Indicates work environment
Cannot be satisfactory, if the job contxt
Factors missing
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28. Job Enrichment and Job Redesign:
Job enrichment:
Restructured by building into that:
Job higher order responsibilities:
Authorities and
More challenging content
The qualified and able employees have:
The opportunity for achievement
Recognition and growth
That makes job
A satisfying
A meaningful experience
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29. Contd..
Job enrichment requires:
Job design
Component of each job:
Review
Changed
Upgraded
Enlarged
Enriched and needed
These changes organizations can:
Improve their quality
Productivity
Reduce the problem
Boredom
Monotony
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30. Relevance of Herzbergs Theory and
Managers:
Traditionally, managements have tended
To believe that:
The best way to motivate employees:
To keep them materially satisfied by:
Providing attractive pay and
Other facilities
Herzbergs theory suggests that:
Such measures may only be:
A preventive measure agreement
employees dissatisfaction
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31. Contd..
If management interested in motivating employees:
They must be prepared to do something
To provide for professional growth in job
The following are the relevance of Herzbergs theory for managers:
Money is weak motivational tool because,
Can be only eliminate dissatisfaction
Managers should understand:
Hygiene factors and
Motivation factors
Similarly, the opposite of job dissatisfaction:
Is not job satisfaction but no dissatisfaction
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32. Contd..
Prior to Herzbergs work
Managers viewed:
Job satisfaction and dissatisfaction as:
Opposite end of same continuum
A two stage process has been:
Suggested for creating motivation
Climate situation that
Cause dissatisfaction
Improve motivation through hygiene factors:
Wastage of time
resources
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33. Contd..
New techniques like:
A job redesign
Job enrichment (proposed)
Herzberg tailored these techniques as:
Tool to motivate employees
Managers try to expand jobs:
To allow employees greater responsibility in:
Planning
Controlling their work
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34. Comparison between Maslow and Herzberg
Models:
The following are the basic differences between two models:
Need-Hierarchy model:
Individuals have:
Need and
Act in a manner to satisfy
This is a priority of needs
Two factor model:
Prime motivator (need)
Certain factors (motivators) motivate workers
Other factors (hygiene factors ) do not
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35. Contd.
Herzbergs theory reduced Maslows five levels into:
Two distinct categories
Herzbergs hygiene factors:
Comparable to:
Maslows lower order needs
Herzbergs motivators or satisfiers
Maslows higher order needs
Maslows theory implied that:
Employees could be motivated
To perform when jobs allowed them
Opportunities to satisfy
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37. Strategies for Motivating Employees:
The closely interlinks:
Rewards
Motivation
Job performance
Managers can:
Design and use the reward system
As a basic mechanism
To motivate employees (better performance)
Reward is defined broadly as:
Material & psychological payoffs for:
Performing tasks in workplace
Rewards do not mean financial incentives
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38. Contd..
Rewards include:
Broad range of payrolls in the form of:
Compensation
Benefits
Incentives
Rewards can be divided into two categories:
Extrinsic rewards:
Rewards or payrolls granted:
To the individual by their organization
Examples of extrinsic rewards:
Money
Fringe benefits
Promotion
Recognition
Status
Praise
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39. Contd
Intrinsic rewards:
The rewards which are
Self-generated by the individual
Such rewards are:
Experienced or
Felt internally by employer
Examples of intrinsic rewards:
Sense of accomplishment
Self-esteem
Self-actualization
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40. Compensation:
First vital component of:
Any motivation strategy
Has a close link with
Employee performance
A variety of compensation schemes:
Designed and
Used by organization
Financial rewards have:
A positive impact on employee:
Satisfied and
performance
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41. Contd.
A flexible approach to compensation is:
necessary because of:
The changing needs of empolyees
The growing work-force diversity
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42. Effective Reward Management:
To be effective motivational tools:
The reward system should satisfy the following conditions:
Rewards must satisfy needs:
Financial incentives:
More effective motivators for employees
Who is need not fulfilled
But financial incentive may not:
Motivate an employee
Who is seeking status or recognition
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43. Contd.
One must believe that efforts will lead to reward:
Employees will not make effort
If they feel that:
Rewards are concerting
If they perceive rewards linked with:
Efforts or
Results
They will make their best to:
Reach there or
Get those rewards
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44. Contd..
Rewards must be equitable:
To motivational value
Rewards must be equitably applied
If reward unfair:
Employer may not be attacked towards work
Management should:
Fairness and
Uniformity in application of reward system
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45. Contd..
Rewards must be linked with performance:
Time based payment system:
Not linked with performance
Irrespective of performance:
Employees get their monthly saliers
Hence , reward link
Not link with performance
On other hand:
Piece-rate system or group based incentive system
Linked with performance
Hence, they have the motivational value
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46. Employee Participation:
Participative Management:
A management technique
Includes
Employee involvement
Work-place democracy
Empowerment
Employee ownership
In this management techniques:
What they are to do?
How they are to do it?
How they are to be appraised?
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47. Contd..
Motivating force comes into play:
Given authority to make decisions and
Rewards for what is accomplished
Employees become involved in:
Identifying
Solving problems
Especially status
Recognition and
Self- actualization
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48. Contd..
Thus, participative management brings about:
Increased motivation
To identify more clarity with organization
Develop greater team spirit
Participative management, thus
Democratic that:
Respect all members of an organization
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49. Benefits of Participative Management:
Implement participative management tend to benefit in several ways:
Increased productivity:
Improve productivity because,
Employees feel that control of their work
Save time and money
Employees work together as:
A team
Their job energies
Abilities
Knowledge
Can solve problem and making improvement
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50. Contd.
Increased worker commitments:
Employees have a strong commitment to the organization
They involved in different activities through:
Job rotation
Develop a sense of ownership
Commitment to policies
Design of organization
Flexibility of meet market demands:
Team are able:
To respond more rapidly
To changes in market demand
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51. Contd..
Increased intrinsic motivation
Employee can provide intrinsic motivation to them by:
Increasing opportunities for growth
Responsibility
Involvement in the work itself
Achievement
Recognition
Enhanced self-esteem
Diwakar Singh
52. Empowerment of Employees:
Two means of motivating and of
Empowering employees are:
Quality if work-life (QWL)
Self-managed work team
Quality of work life(QWL):
Indicates quality of relationship between:
Employees
The total work environment
Purpose:
A techniques of employee motivation
To create condition within organization
Promote learning and development
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53. Contd
QWL programs creates:
A work-place that enhances employee
Will being and satisfaction
Have the following essential elements:
Adequate and fair compensation
A safe and healthy environment
Opportunity for developing human capabilities
Opportunity for personal growth and security
A social environment that
Encourage personal identify
Group activities
Upward mobility
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54. Contd.
A work that provides;
Personal freedom
Rights
Dignity
Some mechanism through which these QWL can be achieved:
These are:
Quality circles
Employees share ownership
Flexible work schedule
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55. Contd.
Quality circles:
Concept of quality circle (QC)
Essentially Japanese
In second world war
Japans started to imitate
The manufacturer of several western goods
The strategy did not work because,
The quality of most of these goals are poor
Quality control:
Formalized in 1960,
K. Ishikawa
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56. Contd..
Succeeded in convicting management in Japan about:
Potential contribution to quality
Productivity
Work-related issues
Thus, the seeds of QC were sown in Japan
In early 1970,
The west became aware of
The success of QCs in Japan
Several Americans and European companies started:
Forming QCs with fairly encrouging results in the area of:
Quality control
Cost reduction
Productivity
safety
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57. Contdinternational Association Quality
International Association Quality Circle (IAQC):
Formed in the USA (1997)
A QC consists of
A small group of employees
The member of a QC meet about
An hour before/after
The working ho the working hours to identify
Analyze
Suggestion solution
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58. Contd.
Some problems associated with functioning of QCs:
First:
The labor unions may not favors QCs as:
They reduce the importance of unions
Secondly:
Some managers may feel threatened because,
QCs reduces the traditional roles of managers
Thirdly:
The functioning of QC leader is also crucial
If he/she plays authoritarian role
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59. Contd..
Managers in QC environment should function as
Facilitators rather than as supervision
Employees shared ownership many organizations have:
Designed plans
To distribute their shares among employees
Scheme has two advantages:
First advantages:
The ownership feeling is developed among employees
Increased their commitment to the organization
Second advantages:
Employees would have an opportunity
To participate in decision making
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60. Contd..
Share their ideas
Opinion
Creativity
Hence, employee are:
Self-motivated
To work hard
Long hours
Flexible work schedule:
Called flextime
Traditional fixed work time
0900 hrs to 1700 hrs
Employees are forced to come to work
During the time fixed for team
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61. Contd..
Fixed work schedule makes difficult
To employees to do personal work
In the western countries:
Experiments have been made to
Gove employees flexible time
Working is broken into two parts:
Core time
Flextime
Employees are required :
To be at their workstation during the core time
However, they have a choice:
To select their own flexible time
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62. Contd..
Thus, an employee can come in early:
Come late and leave late
Come in early
Take a long break and leave late
Allowing employees to work at home or
To shares jobs with others
By making working time flexible:
The management tries to motivate employees
The advantages os this system is that:
The employees can tailor their workdays
To fit their personal needs
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63. Contd..
A number os studies have shown that:
Flexible work hours do often results in
Higher levels of motivation
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64. Self-Managed Work Teams:
Concept is guided by the idea that:
Self-management is the best management
It promotes:
Creativity
Motivation
Productivity
Members (work teams) perform many of functions, such as:
Planning
Scheduling
Budgeting
evaluating
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65. Contd..
Such terms have clearly defines:
Inputs and
Output
Work teams measure their own performance by
Standard as sevice quality
Meeting scheduled delivers
Productivity
Cost control
Organizations are using empowerment
Participation to best motivation
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66. Contd
The activates of the self-managed work teams facilitate:
The process of motivation
Hence, team work:
Central features of participate management and
Employee motivation
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