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SEPTEMBER 2014
www.fwi.co.uk/poultry
WORLD
140 YEARS OF SERVICE TO THE POULTRY INDUSTRY
TRAIL
BLAZERNew entrant
achieves top
results
PWO_010914_301rev.indd 301 15/09/2014 14:38
REPRINTED FROM SEPTEMBER 2014  POULTRYWORLDPOULTRYWORLD  SEPTEMBER 2014
19THE NEW ENTRANT18 THE NEW ENTRANT
People who have
got about 300-400
acres at home, who
are coming back from
university and want to
make their mark, have
been getting in touch
HARRYSHEPHERD

On the road to the next shed
 Builders are booked for a second shed, and construction is due to start
in April. The challenges and successes of the last few crops are feeding
into design tweaks. The headline change is that it will be a fair bit bigger.
Were going to go longer for the next shed, to about 400ft, as the site
will need an IPPC licence anyway. That will take about 48,000 birds,
adding to the 38,000 capacity of the existing building.
Im going to install bigger roof fans, as well. Instead of 710mm fans,
I will go for between 800mm and 900mm, as Ive found minimum
ventilation easier to manage using the roof rather than the gable end
fans. I want the best ventilation possible for those crucial first days of a
birds life.
Gable end fans have thrown up another headache. The Flockman
system needs an even distribution of feed, and birds have been scared
to use those pans at the end of the line when the fans are spinning. This
means feed could be empty apart from at the final feeders, which con-
fuses the sensors. Ive moved the proximity sensors a bit further back,
says Harry. People on ad lib would say it didnt matter, but its essential
with this system that the whole house is getting even amounts of feed.
Harrys bank has been pleased enough with the performance this year
to approve financing for the second shed, coupled with the purchase of
a biomass boiler. It means adding almost half a million pounds to the
mortgage, but its a mark of confidence in the 26-year-old.
After much consideration he is almost settled on a 500kW unit sup-
plied by EDM Energy, the firm run by friend and mentor Ed Barker. Its
one of the only boilers registered for RHI to burn shredded pallet waste
 a key consideration. Woodchip and wood pellet are going through the
roof; I can get shredded pallet waste for 贈40-50/t. The reasoning behind
a 500kW boiler, when two at less than half that capacity would generate
more subsidy, is that capital expenditure is cut almost in half.
I cant wait to get the next shed up  the next chapter in my 10-year
plan. Instead of relying solely on the first, you can spread the risk if, say,
one gets a hit. It will be a lot of pressure off my mind.
EXPANSIONPLANS
I
t was clear from the outset that
one standard broiler unit would
not be enough to occupy all
of Harry Shepherds attention
for long.
Even when Poultry World first vis-
ited his skeleton of a shed back in
September 2013, plans for expan-
sion, developing the business and
getting the best performance from
his birds were all well formed in
his mind.
Given 12 months in a commer-
cial setting, Harry has had a chance
to prove he is able to meet with
those measures that define early
success. Financially, the business
has progressed as expected, the
bank manager is happy enough to
extend the mortgage and builders
have now been booked for the con-
struction of a second shed.
Harrys husbandry of the birds
has improved with each crop, and
this summer he achieved an EPEF
(European Production Efficiency
Factor) of just over 400. This is de-
spite health challenges and teething
problems with the new shed, its
equipment and operating it with a
relative lack of experience.
The first year has thrown up so
many opportunities, says Harry,
pointing to the different directions
that now face him following his
short time within the poultry in-
dustry.
He has had consultancy offers, is
providing telephone support for a
highly technical management sys-
tem, and is still able to have part-
time work that allows him to keep
personal expenditure and the poul-
try business profits separate.
HEATCONTROL
The big challenge in recent weeks
and months has been keeping the
shed temperate, despite an unusu-
ally hot stretch of weather. Manag-
ing the ventilation in summer has
been a completely different ball-
Farm facts
	Forest Poultry
	One shed on a 5ha site
	38,000 pre-sexed broilers
	Contracted to Sullivan Poultry
	Best EPEF of 401
Healthproblems
sorted,flockEPEF
soarstoover400
NewentrantHarryShepherdtells
JakeDavies of thechallenges and
achievements thathavearisen inhis
first12monthsasabroilerfarmer
lowered the price paid for poultry.
Hopefully its a temporary thing,
and will come back round, he says.
Therein lies the risks from the in-
dependent sector; the price of birds
can change mid-crop, and the cut
that is hurting right now happened
with birds already in sheds. It was
caused by a sudden glut of poultry
dumped on the wholesale market,
he explains.
Despite the challenges presented
with a price in flux, he is happy for
the moment with processor Sul-
livans, part of ABN.
Would he consider a switch to an
integrator? On the whole I think it
works out to be more profitable to
be with an independent. The only
detractor with wholesale is plan-
ning, as supermarket suppliers will
set catching times when the crop
comes in. Planning would be much
easier.
Feed cost coming down has been
the saving grace. But it has high-
lighted for Harry the importance
of buying at the right time. If Id
thought 贈160/t for wheat was cheap
six months ago, and had fixed be-
fore the price had come down, it
would have hurt the business.
I need to get a little bit more
clued up on fixing feed, he admits,
Equally, he says, he doesnt want his
business to be run on the lines of a
man at the roulette table.
THEFUTURE
So theres a lot in the pipeline
following the first 12 months of
our new entrant. In addition, he
has been taking phone calls from
friends who are also considering a
move into broiler growing. People
who have got about 300-400 acres
at home, who are coming back from
university and want to make their
mark, have been getting in touch.
One has asked Harry to consult on
the construction of his first shed.
His focus will remain on the
home farm, though, and the plan
to have six sheds within the first 10
years is a target that has every sign
of being met.
JIMVARNEY
Achangetofeedingpracticehashelpedboostflockperformance.
game to winter, says Harry. These
last two crops have been the most
difficult.
For the first seven days, the heat
is not such a problem, he explains.
But when birds get larger and begin
putting on weight, keeping the tem-
perature under control became in-
creasingly difficult. There was one
Saturday where I didnt know where
to turn, really. Temperature was 3C
above set and rising. I didnt dare
bring any more air into the shed
for fear of chilling birds without the
feather coverage.
In the end, the temperature was
brought back under control, but a
more long-term fix meant a fun-
damental change in the ventilation
computers set-up. Instead of work-
ing on time, it now adjusts based
on temperature  just one of many
tweaks that has been made over
the last year to make management
easier.
FEEDINGSYSTEMS
One big change that Harry feels
helped give a boost to that all-im-
portant EPEF score was the intro-
duction of the FLOCKMAN feed
control system.
It basically keeps an edge on
CLEANING
Another management tweak has
been a change of washing team.
Harry now takes one washer himself
and joins a team of three others, tak-
ing personal responsibility for about
a third of his building. I quite like
doing it, he says.
The last time Poultry World vis-
ited, the shed had experienced a
number of health problems. For
Harry its the hardest part of the
job. Its hugely demoralising, when
you go in to that shed and water
consumption is down, litter is wet
and the birds are looking unhappy.
Generally, though, health is
much better. Were still getting nig-
gles, and I dont know where they
come from. Im just really focused
on getting the right balance of air
and pressure, as well as continuing
to rotate litter to keep it from cap-
ping.
MARKETING
The vagaries of operating in a free
market, and in the independent
side of the poultry sector  where
farmers finance their own feed and
chicks  has been a learning curve
for Harry. A challenge has recent-
ly reared its head as his integrator
the appetite, he explains. Alternate
periods of light and dark are inter-
spersed with feeding sessions, and
pans are allowed to empty.
It trains birds to eat when food
appears, and means that appetites
are kept up when closer to slaughter
weight. Initial results seem promis-
ing, says Harry.
Because you restrict feed,
growth is slowed in the early
stages, allowing for better devel-
opment. This cuts down on the
potential for ascites later in the
crop. There have probably been
60% fewer heart attacks since weve
begun using it.
There has also been a big reduc-
tion in feed consumption overall,
combined with lower mortality and
better feed conversion. This has all
helped him attain an EPEF of 401.
He joins just a handful of UK farm-
ers that have managed to get above
that golden standard.
The first crop with Flockman
was a bit of a nightmare, admits
Harry. It added a lot of time and
effort to management. But once
the pan settings had been tweaked,
things began moving a lot more
smoothly. I think its paid for itself
in a crop-and-a-half.
PWO_010914_018-019rev.indd All Pages 16/09/2014 09:16
FLOCKMANA revolutionary way to feed broilers.
Birds are fed several feeds a day and not ad-lib.
The birds tell FLOCKMAN how much feed they need.
Results: lower Mortality, better growth, FCR, EPEF and profit.
Needs stockmen to learn Feed Pan Management techniques.
Took David Filmer (ex BOCM  Technical Director, Dalgety) 25 years to work out!
Payback in 1-2 crops: e-mail harry-shepherd@hotmail.co.uk or Tel 07725 899716.
9 International trials 2.2 M birds
Results 36-46 day old A/H flocks
ITEM BENEFIT
Average
BENEFIT
Minimum
BENEFIT
Maximum
Mortality 1.01% 0.28% 1.74%
Liveweight g 40 10 70
FCR 0.062 0.046 0.078
EPEF 17.6 11.0 24.2
Margin/bird p
Margin/bird US cents
4.32
7.34
3.14
5.34
5.50
9.34
Margin/house 贈
Margin/house US $
贈1,463
$2,485
贈1,053
$1,789
贈1,873
$3,181
David Filmer MA (Cantab), Dip Ag (Cantab), BSc (Agric) (London), NDA. MD FLOCKMAN
company. 48 Brent Street, Brent Knoll, Somerset, TA9 4DT, UK. e-mail address david@flockman.com
Tel +44 1278 760 760: Mobile +44 7802 200 760: Fax +44 1278 760761
Skype Address david.filmer5
New Award winning website www.flockman.com
Untitled-3 1 15/09/2014 15:02

More Related Content

Poultry World Article September 2014

  • 1. SEPTEMBER 2014 www.fwi.co.uk/poultry WORLD 140 YEARS OF SERVICE TO THE POULTRY INDUSTRY TRAIL BLAZERNew entrant achieves top results PWO_010914_301rev.indd 301 15/09/2014 14:38
  • 2. REPRINTED FROM SEPTEMBER 2014 POULTRYWORLDPOULTRYWORLD SEPTEMBER 2014 19THE NEW ENTRANT18 THE NEW ENTRANT People who have got about 300-400 acres at home, who are coming back from university and want to make their mark, have been getting in touch HARRYSHEPHERD On the road to the next shed Builders are booked for a second shed, and construction is due to start in April. The challenges and successes of the last few crops are feeding into design tweaks. The headline change is that it will be a fair bit bigger. Were going to go longer for the next shed, to about 400ft, as the site will need an IPPC licence anyway. That will take about 48,000 birds, adding to the 38,000 capacity of the existing building. Im going to install bigger roof fans, as well. Instead of 710mm fans, I will go for between 800mm and 900mm, as Ive found minimum ventilation easier to manage using the roof rather than the gable end fans. I want the best ventilation possible for those crucial first days of a birds life. Gable end fans have thrown up another headache. The Flockman system needs an even distribution of feed, and birds have been scared to use those pans at the end of the line when the fans are spinning. This means feed could be empty apart from at the final feeders, which con- fuses the sensors. Ive moved the proximity sensors a bit further back, says Harry. People on ad lib would say it didnt matter, but its essential with this system that the whole house is getting even amounts of feed. Harrys bank has been pleased enough with the performance this year to approve financing for the second shed, coupled with the purchase of a biomass boiler. It means adding almost half a million pounds to the mortgage, but its a mark of confidence in the 26-year-old. After much consideration he is almost settled on a 500kW unit sup- plied by EDM Energy, the firm run by friend and mentor Ed Barker. Its one of the only boilers registered for RHI to burn shredded pallet waste a key consideration. Woodchip and wood pellet are going through the roof; I can get shredded pallet waste for 贈40-50/t. The reasoning behind a 500kW boiler, when two at less than half that capacity would generate more subsidy, is that capital expenditure is cut almost in half. I cant wait to get the next shed up the next chapter in my 10-year plan. Instead of relying solely on the first, you can spread the risk if, say, one gets a hit. It will be a lot of pressure off my mind. EXPANSIONPLANS I t was clear from the outset that one standard broiler unit would not be enough to occupy all of Harry Shepherds attention for long. Even when Poultry World first vis- ited his skeleton of a shed back in September 2013, plans for expan- sion, developing the business and getting the best performance from his birds were all well formed in his mind. Given 12 months in a commer- cial setting, Harry has had a chance to prove he is able to meet with those measures that define early success. Financially, the business has progressed as expected, the bank manager is happy enough to extend the mortgage and builders have now been booked for the con- struction of a second shed. Harrys husbandry of the birds has improved with each crop, and this summer he achieved an EPEF (European Production Efficiency Factor) of just over 400. This is de- spite health challenges and teething problems with the new shed, its equipment and operating it with a relative lack of experience. The first year has thrown up so many opportunities, says Harry, pointing to the different directions that now face him following his short time within the poultry in- dustry. He has had consultancy offers, is providing telephone support for a highly technical management sys- tem, and is still able to have part- time work that allows him to keep personal expenditure and the poul- try business profits separate. HEATCONTROL The big challenge in recent weeks and months has been keeping the shed temperate, despite an unusu- ally hot stretch of weather. Manag- ing the ventilation in summer has been a completely different ball- Farm facts Forest Poultry One shed on a 5ha site 38,000 pre-sexed broilers Contracted to Sullivan Poultry Best EPEF of 401 Healthproblems sorted,flockEPEF soarstoover400 NewentrantHarryShepherdtells JakeDavies of thechallenges and achievements thathavearisen inhis first12monthsasabroilerfarmer lowered the price paid for poultry. Hopefully its a temporary thing, and will come back round, he says. Therein lies the risks from the in- dependent sector; the price of birds can change mid-crop, and the cut that is hurting right now happened with birds already in sheds. It was caused by a sudden glut of poultry dumped on the wholesale market, he explains. Despite the challenges presented with a price in flux, he is happy for the moment with processor Sul- livans, part of ABN. Would he consider a switch to an integrator? On the whole I think it works out to be more profitable to be with an independent. The only detractor with wholesale is plan- ning, as supermarket suppliers will set catching times when the crop comes in. Planning would be much easier. Feed cost coming down has been the saving grace. But it has high- lighted for Harry the importance of buying at the right time. If Id thought 贈160/t for wheat was cheap six months ago, and had fixed be- fore the price had come down, it would have hurt the business. I need to get a little bit more clued up on fixing feed, he admits, Equally, he says, he doesnt want his business to be run on the lines of a man at the roulette table. THEFUTURE So theres a lot in the pipeline following the first 12 months of our new entrant. In addition, he has been taking phone calls from friends who are also considering a move into broiler growing. People who have got about 300-400 acres at home, who are coming back from university and want to make their mark, have been getting in touch. One has asked Harry to consult on the construction of his first shed. His focus will remain on the home farm, though, and the plan to have six sheds within the first 10 years is a target that has every sign of being met. JIMVARNEY Achangetofeedingpracticehashelpedboostflockperformance. game to winter, says Harry. These last two crops have been the most difficult. For the first seven days, the heat is not such a problem, he explains. But when birds get larger and begin putting on weight, keeping the tem- perature under control became in- creasingly difficult. There was one Saturday where I didnt know where to turn, really. Temperature was 3C above set and rising. I didnt dare bring any more air into the shed for fear of chilling birds without the feather coverage. In the end, the temperature was brought back under control, but a more long-term fix meant a fun- damental change in the ventilation computers set-up. Instead of work- ing on time, it now adjusts based on temperature just one of many tweaks that has been made over the last year to make management easier. FEEDINGSYSTEMS One big change that Harry feels helped give a boost to that all-im- portant EPEF score was the intro- duction of the FLOCKMAN feed control system. It basically keeps an edge on CLEANING Another management tweak has been a change of washing team. Harry now takes one washer himself and joins a team of three others, tak- ing personal responsibility for about a third of his building. I quite like doing it, he says. The last time Poultry World vis- ited, the shed had experienced a number of health problems. For Harry its the hardest part of the job. Its hugely demoralising, when you go in to that shed and water consumption is down, litter is wet and the birds are looking unhappy. Generally, though, health is much better. Were still getting nig- gles, and I dont know where they come from. Im just really focused on getting the right balance of air and pressure, as well as continuing to rotate litter to keep it from cap- ping. MARKETING The vagaries of operating in a free market, and in the independent side of the poultry sector where farmers finance their own feed and chicks has been a learning curve for Harry. A challenge has recent- ly reared its head as his integrator the appetite, he explains. Alternate periods of light and dark are inter- spersed with feeding sessions, and pans are allowed to empty. It trains birds to eat when food appears, and means that appetites are kept up when closer to slaughter weight. Initial results seem promis- ing, says Harry. Because you restrict feed, growth is slowed in the early stages, allowing for better devel- opment. This cuts down on the potential for ascites later in the crop. There have probably been 60% fewer heart attacks since weve begun using it. There has also been a big reduc- tion in feed consumption overall, combined with lower mortality and better feed conversion. This has all helped him attain an EPEF of 401. He joins just a handful of UK farm- ers that have managed to get above that golden standard. The first crop with Flockman was a bit of a nightmare, admits Harry. It added a lot of time and effort to management. But once the pan settings had been tweaked, things began moving a lot more smoothly. I think its paid for itself in a crop-and-a-half. PWO_010914_018-019rev.indd All Pages 16/09/2014 09:16
  • 3. FLOCKMANA revolutionary way to feed broilers. Birds are fed several feeds a day and not ad-lib. The birds tell FLOCKMAN how much feed they need. Results: lower Mortality, better growth, FCR, EPEF and profit. Needs stockmen to learn Feed Pan Management techniques. Took David Filmer (ex BOCM Technical Director, Dalgety) 25 years to work out! Payback in 1-2 crops: e-mail harry-shepherd@hotmail.co.uk or Tel 07725 899716. 9 International trials 2.2 M birds Results 36-46 day old A/H flocks ITEM BENEFIT Average BENEFIT Minimum BENEFIT Maximum Mortality 1.01% 0.28% 1.74% Liveweight g 40 10 70 FCR 0.062 0.046 0.078 EPEF 17.6 11.0 24.2 Margin/bird p Margin/bird US cents 4.32 7.34 3.14 5.34 5.50 9.34 Margin/house 贈 Margin/house US $ 贈1,463 $2,485 贈1,053 $1,789 贈1,873 $3,181 David Filmer MA (Cantab), Dip Ag (Cantab), BSc (Agric) (London), NDA. MD FLOCKMAN company. 48 Brent Street, Brent Knoll, Somerset, TA9 4DT, UK. e-mail address david@flockman.com Tel +44 1278 760 760: Mobile +44 7802 200 760: Fax +44 1278 760761 Skype Address david.filmer5 New Award winning website www.flockman.com Untitled-3 1 15/09/2014 15:02