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PPA Parties Forum

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The document summarizes the results of a benchmarking survey of 18 party providers on their party operations. Key findings include: - On average, parties account for 33.5% of operators' turnover. The average number of parties per week is 21.3, ranging from 8 to 30. - The average top party price is £13.28 and bottom price is £8.12. Most operators offer themed parties, with an average of 6.5 different themes. - Producing party bags costs an average of 49.5p per bag. Operators sell them for an average of £1.88. - Good customer service, well-trained enthusiastic staff, and creating a

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Welcome to the Play Providers Forum -Parties Workshop- LIW 2008
Business Performance -Session Overview- Introduction Aims of the Sessions About the PPA
-Benchmarking- Exercise undertaken by 18 operators pre session Average number of parties was 21.3 per week Ranged from 8-30
Parties account for an average of 33.5% of operators turnover and this figure has stayed constant this year according to over 50% of participants
-High Party Price- Average Top Party Price is £13.28 Range £7- £20.95
-Low Party Price- Average Bottom Party Price is £8.12 Range £4.95- £12.50
-Party Themes- 65% of operators in the survey offer themed parties and the average number of different party variations/theme’s is 6.5 Princess Parties were the most popular theme others included pirates, bumper cars, face painting, high school musical, spiderman, football, lazer tag, petting party.
-Party Bags- Average cost of production- 49.5p Range of prices to produce 31p- £1.30. Varying Suppliers include Playwrite, Hembrant, Unique, Party Packs, Mr Lucky Bags, Go Pack, Ravensden, Craddocks, Self sourced from China, Local Wholesaler. Over 70% of operators sell party bags Average retail price of £1.88 Ranges from 80p to £3
-Customer Service- Quality of service, keep parents and children happy, something they cant do at home Right party hosts with financial incentives attached Recruit right staff, train well, and keep checking by going into the parties Well trained staff to host parties Talk to parents Good party host Parent feel like VIP’s as they pay…children have fun, then parent feel happy and satisfied. Create the experience from start to finish, with can do staff and communicate throughout. Well trained enthusiastic staff who follow a strict timetable and don’t mind making a fool of themselves in front of 30 kids Vibrant, confident, happy staff and good quality food, clean, comfortable environment, good value and quality. Under promise and over deliver- especially parents needs Incentivise staff if the parents give 100% positive feedback (£5)
-Key Topic Selection- Party Marketing Party Bookings Party Delivery Party Profitability

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PPA Parties Forum

  • 1. Welcome to the Play Providers Forum -Parties Workshop- LIW 2008
  • 2. Business Performance -Session Overview- Introduction Aims of the Sessions About the PPA
  • 3. -Benchmarking- Exercise undertaken by 18 operators pre session Average number of parties was 21.3 per week Ranged from 8-30
  • 4. Parties account for an average of 33.5% of operators turnover and this figure has stayed constant this year according to over 50% of participants
  • 5. -High Party Price- Average Top Party Price is £13.28 Range £7- £20.95
  • 6. -Low Party Price- Average Bottom Party Price is £8.12 Range £4.95- £12.50
  • 7. -Party Themes- 65% of operators in the survey offer themed parties and the average number of different party variations/theme’s is 6.5 Princess Parties were the most popular theme others included pirates, bumper cars, face painting, high school musical, spiderman, football, lazer tag, petting party.
  • 8. -Party Bags- Average cost of production- 49.5p Range of prices to produce 31p- £1.30. Varying Suppliers include Playwrite, Hembrant, Unique, Party Packs, Mr Lucky Bags, Go Pack, Ravensden, Craddocks, Self sourced from China, Local Wholesaler. Over 70% of operators sell party bags Average retail price of £1.88 Ranges from 80p to £3
  • 9. -Customer Service- Quality of service, keep parents and children happy, something they cant do at home Right party hosts with financial incentives attached Recruit right staff, train well, and keep checking by going into the parties Well trained staff to host parties Talk to parents Good party host Parent feel like VIP’s as they pay…children have fun, then parent feel happy and satisfied. Create the experience from start to finish, with can do staff and communicate throughout. Well trained enthusiastic staff who follow a strict timetable and don’t mind making a fool of themselves in front of 30 kids Vibrant, confident, happy staff and good quality food, clean, comfortable environment, good value and quality. Under promise and over deliver- especially parents needs Incentivise staff if the parents give 100% positive feedback (£5)
  • 10. -Key Topic Selection- Party Marketing Party Bookings Party Delivery Party Profitability