際際滷

際際滷Share a Scribd company logo
Precinct George presentation (FINAL)
 AUSTRALIAN FIRST! A not-for-profit that represents a
street
 MARKETING AND PROMOTION. Take George Street to
the world
 DISCUSSION FACILITATORS. Use conversation to achieve
solutions
WHAT IS PRECINCT GEORGE?
ADD LOGO HERE
Mark Thomson Jason Ross
ADD LOGO HERE
WHO IS INVOLVED?
THE SPINE CONNECTS our CULTURAL
HERITAGE with GOVERNMENT,
INDUSTRY and EDUCATION
George Street is the HEARTBEAT of Brisbane
Subject to UNPRECEDENTED
levels of INVESTMENT
WHY GEORGE STREET?
ADD LOGO HERE
 Queens Wharf Development
 1 William Street, Brisbane
 Bus and Train (BaT) Tunnel / Cross River Rail
Project
 300 George Street, Brisbane Development
 Roma Street Parklands
CURRENT / FUTURE DEVELOPMENT
ADD LOGO HERE
PROVIDES VOICE
to all stakeholders in the
precinct
THE PRECINCT GEORGE PURPOSE
GLOBAL FOCUS
promoting the precinct in an
INTERNATIONAL
CONTEXT
Appropriation that
POWER OF
ASSOCIATION
trumps self-interest
ADD LOGO HERE
We are the ONLY body with a SPECIALISED FOCUS on
GEORGE STREET
Advocate SPECIFIC CAUSES that
are RELEVANT to the George Street
CONSTITUENTS
CAN OUR PURPOSE BE SERVED BY AN
EXISTING BODY?
ADD LOGO HERE
Combines CROWD-FUNDING and
FUNDRAISING to secure finance for campaigns
Provides consumers with ABSOLUTE CHOICE
in deciding CAMPAIGN MOVEMENT
We LIVE OR DIE on basis of our
CONNECTION with stakeholders
PRECINCT GEORGE FINANCE MODEL
ADD LOGO HERE
 Mixing traditional media with targeted multi-
media reach
 Technology innovation has challenged ways in
which consumer reach can be achieved
 We are defined by our engagement  we are
only as strong as our relevance in the precinct
CONNECTING WITH STAKEHOLDERS
ADD LOGO HERE
Achieve BEST-FIT
ALIGNMENT between
CURRENT and FUTURE
PLANNING
Precinct George is COMPLIMENTARYto
ALL MASTER PLANNINGideals
MASTER PLAN PROCESS WHERE
DOES PRECINCT GEORGE FIT?
ADD LOGO HERE
PRECINCT GEORGE THEN AND NOW
ADD LOGO HERE
PRECINCT GEORGE THEN AND NOW
ADD LOGO HERE
WE SUPPORT
Positive Development
We are focused on
showcasing INNOVATION
and ECONOMIC
DEVELOPMENT
Our role is to raise
AWARENESS and
promote a
COLLABORATIVE
CULTURE
PRECINCT GEORGE AND THE VIRTUES
OF POSITIVE DEVELOPMENT
Jason Ross  Director
500 George Street, Brisbane
0437 433 977
jason@inspirecre.com.au
ADD LOGO HERE
FOR FURTHER INFORMATION ABOUT
PRECINCT GEORGE PLEASE CONTACT
ADD LOGO HERE

More Related Content

What's hot (8)

Hareter Babatunde Oralusi: An Ingenious Entrepreneur and a Statesman
Hareter Babatunde Oralusi:  An Ingenious Entrepreneur and a StatesmanHareter Babatunde Oralusi:  An Ingenious Entrepreneur and a Statesman
Hareter Babatunde Oralusi: An Ingenious Entrepreneur and a Statesman
HareterBabatundeOral
This needs to be said media, inc
This needs to be said media, incThis needs to be said media, inc
This needs to be said media, inc
Katherine Waddell
Bloom Fringe Festival Dublin 2015 - All you need to know
Bloom Fringe Festival Dublin 2015 - All you need to know Bloom Fringe Festival Dublin 2015 - All you need to know
Bloom Fringe Festival Dublin 2015 - All you need to know
Elish Godley
Niche tourism lecture 3
Niche tourism lecture 3Niche tourism lecture 3
Niche tourism lecture 3
somyot
Run for a Cause
Run for a CauseRun for a Cause
Run for a Cause
Sukarya
Culture Jamming: Sustainable Tourism
Culture Jamming: Sustainable TourismCulture Jamming: Sustainable Tourism
Culture Jamming: Sustainable Tourism
GracePoat
Tribe Z Project
Tribe Z ProjectTribe Z Project
Tribe Z Project
Jaz Linh Nguyen
About the FNDC Timeline
About the FNDC TimelineAbout the FNDC Timeline
About the FNDC Timeline
francisvillendc
Hareter Babatunde Oralusi: An Ingenious Entrepreneur and a Statesman
Hareter Babatunde Oralusi:  An Ingenious Entrepreneur and a StatesmanHareter Babatunde Oralusi:  An Ingenious Entrepreneur and a Statesman
Hareter Babatunde Oralusi: An Ingenious Entrepreneur and a Statesman
HareterBabatundeOral
This needs to be said media, inc
This needs to be said media, incThis needs to be said media, inc
This needs to be said media, inc
Katherine Waddell
Bloom Fringe Festival Dublin 2015 - All you need to know
Bloom Fringe Festival Dublin 2015 - All you need to know Bloom Fringe Festival Dublin 2015 - All you need to know
Bloom Fringe Festival Dublin 2015 - All you need to know
Elish Godley
Niche tourism lecture 3
Niche tourism lecture 3Niche tourism lecture 3
Niche tourism lecture 3
somyot
Run for a Cause
Run for a CauseRun for a Cause
Run for a Cause
Sukarya
Culture Jamming: Sustainable Tourism
Culture Jamming: Sustainable TourismCulture Jamming: Sustainable Tourism
Culture Jamming: Sustainable Tourism
GracePoat
About the FNDC Timeline
About the FNDC TimelineAbout the FNDC Timeline
About the FNDC Timeline
francisvillendc

Similar to Precinct George presentation (FINAL) (20)

Be_A_Sponsor_PHX
Be_A_Sponsor_PHXBe_A_Sponsor_PHX
Be_A_Sponsor_PHX
Doug Bruhnke, Global
Lavender Hill Overview
Lavender Hill OverviewLavender Hill Overview
Lavender Hill Overview
The Marcus Graham Project
GPT Sponsorship Package 1
GPT Sponsorship Package 1GPT Sponsorship Package 1
GPT Sponsorship Package 1
Kristi L. Jackson, MBA
Mike Green - Co-founder of ScaleUp Partners LLC
Mike Green - Co-founder of ScaleUp Partners LLCMike Green - Co-founder of ScaleUp Partners LLC
Mike Green - Co-founder of ScaleUp Partners LLC
ScaleUp Partners LLC
Th!nk Entrepreneur Tours
Th!nk Entrepreneur ToursTh!nk Entrepreneur Tours
Th!nk Entrepreneur Tours
RASHID Brown
Garage Sale Overiew for Stockland Nov-5 Final
Garage Sale Overiew for Stockland Nov-5 FinalGarage Sale Overiew for Stockland Nov-5 Final
Garage Sale Overiew for Stockland Nov-5 Final
Darryl
VPV TOYAM
VPV TOYAMVPV TOYAM
VPV TOYAM
Vaibhav Mishra
Real Estate Development and Reuse (part 1), TN Basic Economic Development Cou...
Real Estate Development and Reuse (part 1), TN Basic Economic Development Cou...Real Estate Development and Reuse (part 1), TN Basic Economic Development Cou...
Real Estate Development and Reuse (part 1), TN Basic Economic Development Cou...
University of Tennessee-Center for Industrial Services-Economic Development
Roger Pride, Branding of Destinations
Roger Pride, Branding of DestinationsRoger Pride, Branding of Destinations
Roger Pride, Branding of Destinations
CONVENE Vilnius
The garage sale_trail
The garage sale_trailThe garage sale_trail
The garage sale_trail
Darryl
Glow Media Presentation 2012
Glow Media Presentation 2012Glow Media Presentation 2012
Glow Media Presentation 2012
cherylgentry
Barbara Haines | Portfolio | Marketing Communications
Barbara Haines | Portfolio | Marketing CommunicationsBarbara Haines | Portfolio | Marketing Communications
Barbara Haines | Portfolio | Marketing Communications
Barbara Haines
Twist Capabilities
Twist Capabilities  Twist Capabilities
Twist Capabilities
Jettasetting
Best Practices in Vocational Service
Best Practices in Vocational ServiceBest Practices in Vocational Service
Best Practices in Vocational Service
Rotary International
Powerpoint
PowerpointPowerpoint
Powerpoint
Kristen Kleinsorge
#Portadalat 2015
#Portadalat 2015#Portadalat 2015
#Portadalat 2015
Portada
Telling your marketing stories
Telling your marketing storiesTelling your marketing stories
Telling your marketing stories
Rotary International
JimShoes Presskit
JimShoes PresskitJimShoes Presskit
JimShoes Presskit
jimshoes66
Amaluna Live Nation Brand Marketers
Amaluna Live Nation Brand MarketersAmaluna Live Nation Brand Marketers
Amaluna Live Nation Brand Marketers
Brand Marketers
River + Stone Launch campaign
River + Stone Launch campaignRiver + Stone Launch campaign
River + Stone Launch campaign
Vinny Sceri
Mike Green - Co-founder of ScaleUp Partners LLC
Mike Green - Co-founder of ScaleUp Partners LLCMike Green - Co-founder of ScaleUp Partners LLC
Mike Green - Co-founder of ScaleUp Partners LLC
ScaleUp Partners LLC
Th!nk Entrepreneur Tours
Th!nk Entrepreneur ToursTh!nk Entrepreneur Tours
Th!nk Entrepreneur Tours
RASHID Brown
Garage Sale Overiew for Stockland Nov-5 Final
Garage Sale Overiew for Stockland Nov-5 FinalGarage Sale Overiew for Stockland Nov-5 Final
Garage Sale Overiew for Stockland Nov-5 Final
Darryl
Roger Pride, Branding of Destinations
Roger Pride, Branding of DestinationsRoger Pride, Branding of Destinations
Roger Pride, Branding of Destinations
CONVENE Vilnius
The garage sale_trail
The garage sale_trailThe garage sale_trail
The garage sale_trail
Darryl
Glow Media Presentation 2012
Glow Media Presentation 2012Glow Media Presentation 2012
Glow Media Presentation 2012
cherylgentry
Barbara Haines | Portfolio | Marketing Communications
Barbara Haines | Portfolio | Marketing CommunicationsBarbara Haines | Portfolio | Marketing Communications
Barbara Haines | Portfolio | Marketing Communications
Barbara Haines
Twist Capabilities
Twist Capabilities  Twist Capabilities
Twist Capabilities
Jettasetting
Best Practices in Vocational Service
Best Practices in Vocational ServiceBest Practices in Vocational Service
Best Practices in Vocational Service
Rotary International
#Portadalat 2015
#Portadalat 2015#Portadalat 2015
#Portadalat 2015
Portada
JimShoes Presskit
JimShoes PresskitJimShoes Presskit
JimShoes Presskit
jimshoes66
Amaluna Live Nation Brand Marketers
Amaluna Live Nation Brand MarketersAmaluna Live Nation Brand Marketers
Amaluna Live Nation Brand Marketers
Brand Marketers
River + Stone Launch campaign
River + Stone Launch campaignRiver + Stone Launch campaign
River + Stone Launch campaign
Vinny Sceri

Precinct George presentation (FINAL)

  • 2. AUSTRALIAN FIRST! A not-for-profit that represents a street MARKETING AND PROMOTION. Take George Street to the world DISCUSSION FACILITATORS. Use conversation to achieve solutions WHAT IS PRECINCT GEORGE? ADD LOGO HERE
  • 3. Mark Thomson Jason Ross ADD LOGO HERE WHO IS INVOLVED?
  • 4. THE SPINE CONNECTS our CULTURAL HERITAGE with GOVERNMENT, INDUSTRY and EDUCATION George Street is the HEARTBEAT of Brisbane Subject to UNPRECEDENTED levels of INVESTMENT WHY GEORGE STREET? ADD LOGO HERE
  • 5. Queens Wharf Development 1 William Street, Brisbane Bus and Train (BaT) Tunnel / Cross River Rail Project 300 George Street, Brisbane Development Roma Street Parklands CURRENT / FUTURE DEVELOPMENT ADD LOGO HERE
  • 6. PROVIDES VOICE to all stakeholders in the precinct THE PRECINCT GEORGE PURPOSE GLOBAL FOCUS promoting the precinct in an INTERNATIONAL CONTEXT Appropriation that POWER OF ASSOCIATION trumps self-interest ADD LOGO HERE
  • 7. We are the ONLY body with a SPECIALISED FOCUS on GEORGE STREET Advocate SPECIFIC CAUSES that are RELEVANT to the George Street CONSTITUENTS CAN OUR PURPOSE BE SERVED BY AN EXISTING BODY? ADD LOGO HERE
  • 8. Combines CROWD-FUNDING and FUNDRAISING to secure finance for campaigns Provides consumers with ABSOLUTE CHOICE in deciding CAMPAIGN MOVEMENT We LIVE OR DIE on basis of our CONNECTION with stakeholders PRECINCT GEORGE FINANCE MODEL ADD LOGO HERE
  • 9. Mixing traditional media with targeted multi- media reach Technology innovation has challenged ways in which consumer reach can be achieved We are defined by our engagement we are only as strong as our relevance in the precinct CONNECTING WITH STAKEHOLDERS ADD LOGO HERE
  • 10. Achieve BEST-FIT ALIGNMENT between CURRENT and FUTURE PLANNING Precinct George is COMPLIMENTARYto ALL MASTER PLANNINGideals MASTER PLAN PROCESS WHERE DOES PRECINCT GEORGE FIT? ADD LOGO HERE
  • 11. PRECINCT GEORGE THEN AND NOW ADD LOGO HERE
  • 12. PRECINCT GEORGE THEN AND NOW ADD LOGO HERE
  • 13. WE SUPPORT Positive Development We are focused on showcasing INNOVATION and ECONOMIC DEVELOPMENT Our role is to raise AWARENESS and promote a COLLABORATIVE CULTURE PRECINCT GEORGE AND THE VIRTUES OF POSITIVE DEVELOPMENT
  • 14. Jason Ross Director 500 George Street, Brisbane 0437 433 977 jason@inspirecre.com.au ADD LOGO HERE FOR FURTHER INFORMATION ABOUT PRECINCT GEORGE PLEASE CONTACT

Editor's Notes

  • #3: Australias first street-based not for profit organisation, representing the interests of George Street Our campaign speaks to a local, national and international audience we provide the forum that will showcase George Street across the country and around the world We are discussion facilitators our purpose is to engage all stakeholders in conversation to achieve meaningful outcomes for the precinct
  • #5: George Street is the interconnecting thoroughfare that connects the Brisbane spine together it belies the citys heartbeat Bordered by the City Botanic Gardens and Roma Street Parklands it is the ONLY street that connects the citys cultural heritage with government, commerce and education Subject to major development, George Street is set to undergo rapid change we will provide the precinct with a united voice
  • #7: Precinct George is an independent voice for all stakeholders in the George Street precinct born out of the appropriation that power of association triumphs over the self-interest of stakeholders Our strength lies with our engagement with tenants, using cutting-edge technology to run campaigns and connect with our constituents We are focused on showcasing George Street in Brisbane, within Australia and throughout sister cities around the globe
  • #8: Precinct George is the only organisation that has a specialised focus on the marketing and promotion of a single street in Brisbane Our basis is to advocate and champion specific causes that have immediate relevance to the constituents of the George Street precinct networking remains a secondary consideration to this basis We are focused on complimenting existing bodies and associations within the precinct Precinct George is an agent for positive economic development
  • #9: Precinct George uses a combination of crowd-funding and donation fundraising to secure finance for campaigns providing stakeholders with freedom to contribute directly to campaigns of interest Our revolutionary finance model is very different from the traditional membership model - for the first time the consumer has absolute choice in deciding campaign movement. We live and die on the basis of our ability to engage with stakeholders - for Precinct George critical mass is our heartbeat
  • #10: Precinct George uses a combination of crowd-funding and donation fundraising to secure finance for campaigns providing stakeholders with freedom to contribute directly to campaigns of interest Our revolutionary finance model is very different from the traditional membership model - for the first time the consumer has absolute choice in deciding campaign movement. We live and die on the basis of our ability to engage with stakeholders - for Precinct George critical mass is our heartbeat
  • #11: Precinct George is an initiative that is complimentary to all Master Planning ideals Our aim is to work alongside the Queensland State Government and the Brisbane City Council to ensue a best-fit alignment can be achieved with all current and future planning We operate in an environment where the BCC Master Plan, the Cultural Precinct Master Plan and the Kurilpa Renewal Project will have dramatic impacts on the future of the George Street precinct
  • #14: Precinct George is a strong proponent for the virtues of positive development - we are honoured to be here for the launch of Designing for Hope Adapt or perish the by-product of the movement towards positive development our focus is in showcasing opportunities for innovation and economic development in built-up, high density precincts Our role is to raise awareness and promote a collaborative culture where positive development can thrive