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Universidad nacional de Chimborazo 
LANGUAGE AND CULTURE 
MEANING AS SIGN AND THE LINGUISTIC SIGN 
GroupMembers: 
Tania Jarrin 
Luis Abel Basantes
Meanig as 
sign 
Language can mean in two 
fundamental ways, both of which 
are intimately linked to culture: 
through what it says or what it 
refers to as an encoded sign 
(semantics), 
through what it does as an action 
in context (pragmatics). We 
consider in this chapter how 
language means as an encoded 
sign.
The linguistic sign 
The crucial feature that 
distinguishes humans from animals 
ishumans capacity to create signs 
that mediate between them and 
their environment. 
The signifier ( soumd or 
word) in itself is not a sign 
unless someone recognizes it 
as such and relates it to a 
signified 
Every meaning-making 
practice 
makes use of two 
elements: a signifier 
and a signified. 
A sign is therefore neither the 
word itself nor the object it 
refers to but the relation 
between a given word as 
linguistic signifier and a 
signified object.

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  • 1. Universidad nacional de Chimborazo LANGUAGE AND CULTURE MEANING AS SIGN AND THE LINGUISTIC SIGN GroupMembers: Tania Jarrin Luis Abel Basantes
  • 2. Meanig as sign Language can mean in two fundamental ways, both of which are intimately linked to culture: through what it says or what it refers to as an encoded sign (semantics), through what it does as an action in context (pragmatics). We consider in this chapter how language means as an encoded sign.
  • 3. The linguistic sign The crucial feature that distinguishes humans from animals ishumans capacity to create signs that mediate between them and their environment. The signifier ( soumd or word) in itself is not a sign unless someone recognizes it as such and relates it to a signified Every meaning-making practice makes use of two elements: a signifier and a signified. A sign is therefore neither the word itself nor the object it refers to but the relation between a given word as linguistic signifier and a signified object.