Magical Events is an event planning company located in El Naranjo, Peten that offers unique and original event services. They provide packages for different event sizes that include decoration, food, entertainment and other extras. Their promotion plan offers discounts of 10-20% depending on the package. They will promote through radio spots and target middle to high income individuals in El Naranjo aged 20-60 who need event services.
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Presentacion magical events
1. Event Organizer
MAGICAL EVENTS
More than a moment ... a memory ´.!!!
2. JUSTIFICATION
There arises the need for this service,
because in El Naranjo, currently there is
an entity dedicated to bringing a service
event planning and the development or
production of crafts for every occasion.
This service would be directed to the
general public need a full service in
organizing an event or just creating
ornaments and / or crafts.
3. MODEL
Our company guarantees the uniqueness and
originality of our services, meaning that each
event will be translated forever in the
memories of those present.
4. C
L
I
Any company or
E individual who requires
our services
N
T
S
5. Civil And Religious
Marriage
Birthday
Baptisms
First Communion
Graduations
Anniversaries
7. INDIVIDUAL PRICES
SERVICE PRICE
Decoration And Floral Arrangements $2,000.00
Furniture $500.00
Sound $500.00
Lighting $400.00
8. PACKAGES
BASIC
Number of People 30
SERVICES INCLUDED
Food Snacks, drinks and desserts
Entertainment (shows, games)
Extras (decoration)
PRICE TO PUBLIC $3,300.00
COST PER PACK (SUPPLIER PRICE) $1,470.00
UTILITY $1,830.00
9. PACKAGES
INTERMEDIATE
Number of People 50
SERVICES INCLUDED
Location Sal┏n, casa/lugar familiar
Food Snacks, drinks and
desserts
Entertainment shows, games, karaoke
Extras Decorating, furniture
PRICE TO PUBLIC $4,755.00
COST PER PACK (SUPPLIER PRICE) $2,524.00
UTILITY $2,231.00
10. PACKAGES
HIGH
Number of People 80
SERVICES INCLUDED
Location Garden, Living room, home /
family place
Food Snacks, drinks and desserts
Entertainment shows, games, karaoke
Extras Decorating, furniture
PRICE TO PUBLIC $6,730.00
COST PER PACK (SUPPLIER PRICE) $2,524.00
UTILITY $4,206.00
11. GENERAL OBJECTIVE OF
PROMOTING
Join our company with event
planning service qualified to meet
the challenges of current market
events, the capacity to organize,
plan and monitor every point in the
development of an event from the
customer contact.
12. PROMOTION PLAN OF ACTION
For every package of our team will get
10%, 15% or 20% discount
PACKAGE PRICE DISCOUNT(%) FULL DISCOUNT
BASIC $3,300.00 10% $ 330.00
INTERMEDIATE $4,755.00 15% $ 713.25
HING $6,730.00 20% $ 1,346.00
13. DISTRIBUTION CHANNELS
TYPE OR LENGTH OF CHANNEL:
? Channel Short or Level 1 (Producer - Dealer -
Consumer):
? Was chosen channel such as "Magical Events" is
a company that has recently opened its doors to
the market, and therefore the distribution of
the service only requires that channel.
? Another factor that was chosen by this type of
channel, is the little production you start the
service. This channel will have only a single
intermediary.
14. ? INTERMEDIARIES:
? Intermediaries of this channel will be the only
dealer who will handle the sale or distribution
of event management service.
SALES FORCE
? The core team charged with selling would
consist of the Sales Manager, Cost Manager
and Account Executive, it is important that
equipment vendors, as they represent our
company.
15. ? COMPETENCIES
? Our competition is healthy. There are
companies that are dedicated to organizing
events, but each does it differently, what we
characterize, giving the event a special touch.
? PRINCIPAL COMPETITORS
? Miscellaneous Patty.
16. RADIO SPOT
? "Magical Events" It puts at your service as an
innovative company that offers endless ideas for
celebrating just you, birthday parties, weddings,
christenings, social events, and all you want to do
as a magically memorable moment.
? We are located in the downtown area, in the
village of El Naranjo, La Libertad, Pet└n, please
contact us via phone 30315025 and 42002985 or
e magicalevents@hotmail.com.
17. TARGET AUDIENCE OR TARGET
MARKET
? Men and women 20 to 60
years old, a middle and high
income Aldea El Naranjo, La
Libertad, Pet└n, requiring
Events Services Organization.
19. MEMBERS
? Mayra Elizabeth Salguero
? Orfy Yanjary de la Cruz.
? Eluvia Magaly Escobar
? Darwin Jasmany Reyes
? Erick Alberto Sol┴s
S│nchez
? Rudy Ambrosio Calder┏n.
? Martha Patricia Cruz
Jim└nez
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