This document outlines various business competencies including marketing, communications, technical writing, talent management, and business development. Services include graphic design, website development, training programs, and technical/business writing services such as brochures, manuals, and proposals. Translation from English to Spanish is also offered.
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PRG Competencies 2011
1. G R O U P B U S I N E S S CO M P E T E N C I E S
MARKETING, COMMUNICATIONS CORPORATE UNIVERSITIES,
AND TECHNICAL WRITING INSTRUCTIONAL DESIGN/TRAINING
â– Design Strategy â– Corporate Universities: Development
â– Brand Identity Development and Facilitation
â– Graphic Design: Print and Electronic â– Train the Trainer sessions
â– Marketing â– Continuing Education Unit (CEU) course
â– Website Design and Development development
â– Business Collateral â– Research and writing of customized training
â– Presentation Design â– Facilitator guides with all activities
â– Advertising appropriate for adult learners
â– Signage and Packaging Design â– Existing corporate seminars that can be
â– Newsletters, Magazines, Print Media customized as appropriate.
â– Development of Marketing Campaigns â– Web Seminars and Computer Based Learning
â– Direct Mail and Electronic Advertising â– Translation Services (English to Spanish)
â– Logo Development â– Content Management
â– Trade Show Booth Design â– Training Games
â– Focus Groups â– Workshop Facilitation
â– Catalogs
TECHNICAL/BUSINESS WRITING
TALENT MANAGEMENT/BUSINESS â– Scriptwriting for DVD and Video
DEVELOPMENT â– Corporate Brochures/Annual Reports
â– Market Analysis and Planning â– Newsletters, Magazines, Print Media
â– Short and Long Range Strategic Planning â– Case Studies
â– Succession Planning â– Public Relations and Media Planning
â– Alliance and Partnership Development â– Writing Corporate Histories
â– Sales Training â– Product Launch Materials
â– Employee Awareness Campaigns â– White Papers
â– Policy and Procedure Development â– Grant Writing
â– Customer Satisfaction Surveys â– Orientation, Policy and Procedure Manuals
â– Strategic Performance Appraisals
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