際際滷

際際滷Share a Scribd company logo
Ramkumar Narayanan
MBA candidate aspiring for
a career in Product
Management as a stepping
stone to becoming an
entrepreneur.
Product Management Masterclass at TiE Bangalore Aug 2016
Product Management Masterclass at TiE Bangalore Aug 2016
oversees all aspects of a Product in order to
create and deliver superior customer satisfaction
while simultaneously providing long term value for
the company and its stakeholders
Product Management
Product Managers form the bridge between the
Market and the Organization
Product
Management
Exec staff
Engineering
Design
Finance
Marketing
Sales
Legal
Customer
Care
 Strategy discussions with company execs
 Reviewing product metrics
 Scrum meetings
 Driving product/design reviews
 Cross-group collaborations/negotiations
 Meeting support teams on product issues
 Customer engagement
Day in the life (Strategic  Tactical)
Outbound
Inbound
Product Management
Inbound
{
 LongTerm
 Product Strategy
 Roadmap Definition
 ShortTerm
 Prioritization
 User Stories
 Estimation & Dev
 CustomerValidation
 Launch & Measure
Outbound
{ Positioning
 Monetization
 Customer Acquisition
 Influencer Marketing
 Channel Prep
What makes a Great PM?
 Strategic
 Aware
 Futuristic
 Deep & Broad
 Communicator
 Negotiator
 Networker
 Problem Solver
 Listener
 Relator
 Motivator
 Learner
Product Management is not aText Book Job
How do Successful Product Managers
Think?
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https://hbr.org/2016/09/the-elements-of-valueThe Elements ofValue
What value is being delivered?
Supporting
Pillar #1
Supporting
Pillar #2
Supporting
Pillar #3
Case Studies Substantiating value and proof points
Profits = {Revenue  Cost}
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@ramnar
http://linkedin.com/in/raknar

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Product Management Masterclass at TiE Bangalore Aug 2016