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Product Stewardship at Startup Lessons Learned

Tim McCoy
Tim McCoy

Introduction to Product Stewardship and Integrated Teams to develop effective, shared responsibility in your teams and organization. Presented at Startup Lessons Learned 2011.

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Product Stewardship Tim McCoy Director, Integrated Product Development
Responsible care and feeding
Thoughtful management
Custodial, not possessive
Product Stewardship is a shared responsibility
Let s rescue the Product Owner
Product Stewardship is a shared responsibility
Balance and the Integrated Team
Lessons Learned: TaskRabbit mobile
Product Stewardship in action
From ideas to validated roadmap Week 1 Mobile strategy + vision Week 2 Validation + experience framework
From plan to collaborative execution Week 3 Dev estimation + MVP prioritization Week 4+ Iterative design + development
Balance good user experience with sustainable development Understand external and internal forces shaping product decisions Prioritize MVP to align quality experience with business goals Product Stewardship goals
Your challenge Take responsibility Manage sustainably Collaborate openly
Thanks for listening Tim McCoy Director, Integrated Product Development [email_address] @seriouslynow Photo credits 際際滷 1: Cooper / Peter Duyan 際際滷 2: flickr.com/photos/vasenka/5155502864 際際滷 3: flickr.com/photos/marstelew/874215421 際際滷 4: flickr.com/photos/jacob-davies/2379747816

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Product Stewardship at Startup Lessons Learned

Editor's Notes

  • #2: The role of design in managing strategic direction through thoughtful balancing of business, user experience, and technical forces. What does product stewardship mean?
  • #3: PS means providing a healthy environment for your product to grow. Good people, strong ideas, plenty of feedback and validation. http://www.flickr.com/photos/vasenka/5155502864
  • #4: PS means careful planning and prioritization. Its knowing when to release your baby and when to hang on to the scruff of their neck a bit longer. http://www.flickr.com/photos/marstelew/874215421
  • #5: And above all, PS means taking responsibility for something that has a life of its own. That you dont have to be an owner or founder to have a stake in the success of the products you work on; rather, you have the duty to leave it in better shape than when it came to you. http://www.flickr.com/photos/jacob-davies/2379747816
  • #6: PS is not an individual role or responsibility. It is shared by everyone who touches the lifecycle of your product. In typical agile organizations, a PRODUCT OWNER is tasked with representing and reconciling these three key constituencies.
  • #7: Thats an unhealthy position for any one person. They have the unrealistic burden of ensuring product success (one wringable neck); and it allows others to abdicate responsibility. LETS RESCUE THE PRODUCT OWNER
  • #8: PS spreads the responsibility of success throughout the team. Strategic UX becomes a partner to Product Managementeach represents and helps the other to understand the goals of the business and the goals of users and customers. Development is also engaged to expose technical risks and opportunities.
  • #9: This shared product stewardship group sits atop an integrated product teamdevelopers and designers working together with strong product management support. Integrated development cycles include design, development, and testing & validation not coincidentally, aligning to the model of THINK/MAKE/CHECK / BUILD/MEASURE/LEARN.
  • #11: talk thru how PS worked--what did it look like in practice with this team?
  • #12: understand leah/brian s POV; talk with users; validate w/ dev; found high demand for TRACKING--in design vacuum that d be what we d do. But balanced w/ business considerations...