Professional Convention Management Association is an organization that serves the meet and events planning industry professionals. Here they studied what works for an event in Colombia.
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Professional Convention Management Association Studies Colombia
2. PCMA Studies Colombia
PCMA professionals had the opportunity to travel to Colombia
this past quarter and discuss the reasons why meeting
professionals is quickly becoming an up and coming sector
The educational tools put together by the different teams within
PCMA, are necessary for developing these meeting destination
countries, like Colombia
However, this exchange has to be profitable for all parties
involved, which is why PCMA studied Colombian technology
trends, emerging markets and marketable professional circles
3. After completing their research PCMA decided that
Colombia is the perfect contender for the typical criteria
needed for meeting destinations. They are as follows:
Reliable Internet
Plenty of Women Leaders
Security and Safety
4. Reliable Internet
Many people believe that the United States has the
fastest Wi-Fi, however, PCMA staff paid praise to the
many venues they visited while in Colombia
They were able to connect without any trouble and
received fast and extremely reliable services
Technology and internet is a huge concern for planners,
which is why this information is so imperative
5. Plenty of Women Leaders
Women are present, and in many cases, leading the
conversations about Planning and Meeting Destinations
Its a great opportunity for the economy of the country,
and the maturation of this niche market in Colombia
6. Security and Safety
One of the most important things to keep in mind for planners is the safety of
travelers and attendees present in these meetings
Although this subject is more prevalent in different areas of the world, its still
necessary to take the appropriate measures
In one instance, an organizer was apprehensive about bring her team to
Medellin, the second largest city in Colombia
After meeting with the citys security officers and understanding the specific
procedures and technologies they used, the planner felt at ease to bring on
the next team
PCMA staff suggests that planners should ask thoughtful and honest
questions, instead of relying only on headlines
7. For more from PCMA, check them out on the web
at www.pcma.org