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QH_SalesPitch (2).pdf

Prashant Thakur
Prashant Thakur

The document provides information about QuikrHomes, a real estate marketing company in India. It details the services QuikrHomes provides, including real estate research and data collection across various Indian cities. Key services highlighted include project performance analysis, demand and supply analysis at the city and micro-market level, and consumer surveys. The document also describes QuikrHomes' methodology for collecting and auditing real estate data from various sources.

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http://www.quikr.com/homes Delivering comprehensive real estate services that produce superior results... QuikrHomes Market Intelligence & Research Services
The leading real estate marketing solutions company in India. We have the largest and most comprehensive list of detailed real estate sales and rental options covering all cities and budget categories. The portal where home buyers meet real life imagery and neighborhood reviews by real people, to make purchase decisions. A forum for people who believe that home buying is much more than making just an investment. The site that helps investors get maximum ROI by providing thoroughly researched information about real estate projects. Tap into the credibility established by our unbiased real estate ratings and reviews. WE ARE
We are one of Indias largest and most searched property portal 32+Million unique visitors 80+Data points for project analysis 16,000+Locality Analyzed 2+Million listings 10,000+Builders Unbiased project Ratings 450+Million page views 1.35+Lakh projects
Together we own 75% of online traffic
Significant ones: Launch Date Possession Date Monthly Absorption and Supply Launched Units BHK Spilt and Numbers Legal and Bank Approvals Project Construction Status Price Per Sq.ft Ticket Price and many more Comprehensive data collection with 80+ data points for each project Frequency of Data update: Every 45 days
KOLKATA NCR AHMEDABAD PUNE MMR CHENNAIBANGALORE HYDERABAD And many more cities ChandigarhMohali Jaipur Lucknow Bhopal Nagpur Vizag Cochin Kozhikode Coimbatore Indore Nasik Vadodara City Completed Ongoing Ahmedabad 2,072 514 Bangalore 14,842 3,172 Chennai 10,961 1,547 Hyderabad 14,938 806 Kolkata 2,073 1,095 MMR 28,747 3,765 NCR 6,689 2,513 Pune 15,869 1,935 Other Tier 2 & 3 Cities 8,64,000 12,07,649 We cover all major Indian cities Total of 1.35+ lakhs projects with 23,000 ongoing
Our Team The Market Intelligence and Research team comprise a mix of people from various genres, which include urban planners, geographers, data analysts and journalists, the team has expertise in content development and Quality Audit. We have team of 100 dedicated FOS(Feet on Streets) in top cities, to capture the real time data. The team not only interact with the developer, they also involve in multiple feasibility and market forecasting studies. The Market Intelligence and Research team work closely with the client to understand the client requirement and facilitates them to take informed decisions.
Why pick us Our Customer Buying Behavior Survey is our unique USP which differentiates us from other property portals. Analysis is based on 75% unique user traffic on our property portals. The Analysis gives clear insight on buying behavior of real estate consumer and their preferences. By leveraging the analysis, real estate stakeholders can take informed decisions for future expansion. The analysis distinctly shows what real estate buyers looking at what price point and their preferred micro markets.
OURSCOPE OF WORK
RESIDENTIAL PROJECT 10 What It Takes to Make a Top class housing project? METICULOUS PLANNING AND SEAMLESS EXECUTION
What we do City City Level Demand vs Supply Analysis City Performance Analysis Execution Delay Reports New Launch Tracker Subscription Based Data Services Micro Market performance Micro Market Price Trend Geo Spatial Analysis Catchment Area Analysis Subscription Based Data Services Project Project Performance One Click Project Report Project Comparison report Project Valuation & Monitoring Subscription Based Data Services Product Mix Builder Builder Share Analysis Competitor Analysis Developer Assessment Report Subscription Based Data Services Sentiment Index Customer Sentiment Index Builder Sentiment Index Agent Sentiment Index Market Sentiment Index Other Services Market Entry Strategies Portfolio Management Feasibility Reports White Papers Regulatory & Infra Analytics PE Deals
Our Services City Overview In-depth Demand vs Supply Analysis. New Launch Tracker. City Performance Analysis (On basis of Sales Velocity). Inventory overhang per city. Micro Market Overview In-depth Micro Market Analysis. Catchment Area Analysis. Geo Spatial Analysis. Micro Market Price Trend. Top Performing Micro Markets and its Key Metrics.
Our Services Project Overview In-depth Project Performance insights. Project comparison report. One-click project report. Developer Overview Builder share analysis. Competitor analysis. Developer Assessment report.
Our Services Sentiment Index and Other Services Overview Market Sentiment index Market Entry Strategies Portfolio Management Feasibility Reports White Papers Product Mix Residential Property Registration Data
Our Products and Services Reality database Demand vs supply analysis Price trend Absorption trend Inventory build up Micro market performance Product mix analysis City performance Project Performance Sales velocity New launch tracker Execution delay reports PE deals White papers Builder share analysis We will also have an offline delivery model for clients who do not want to subscribe to the product, but would still be interested in getting regular market insight and competitive intelligence reports Concept testing studies Location strategy Feasibility studies Entry strategy Consumer surveys Market potential studies Product mix assessment Tracker and builder assessment Research and consulting
Research Methodology PLANNING Understanding client requirement ANALYSIS Customized data collection Market trend forecast Master plan analysis GIS based analysis Consumer / Stake-holder surveys Historic development and trend analysis Tracking actual user database REVIEW Checking, analyzing & modifying data Constant client support OUTPUT Execution and delivery
Data collection and Audit process Tele callers Data Collection Field survey Executives Residential & Commercial Team lead of respective micro market will audit the upload data on internet Team lead will update the data if any variation is found and upload data for next level of audit Team of tele callers verifies the updated data on internet Audit team takes out the data from the internet and live server on some selected parameters for auditing Variation is taken out in percentage from the comparison of data Data uploaded on internet for verification After checking the variation and approval, the data is uploaded on the live server which can be accessed by the end user Level 1 Audit Level 2 Audit Level 3 Audit
SUCCESS STORIES
Success stories Our approach Catchment area analysis within 3 km radius of the site Competitive analysis of the benchmarked projects Demand and supply analysis Captured the product mix and best selling configuration We delivered Best selling configuration Ideal size of the unit accordance to FSI policies Result The client received an overwhelming response for his project with respect to size and configurations Our approach Land alignment and continuity of the subject site Computing FSI for different schemes of development Zone demarcation of the subject site We delivered Township development could be suitable for the subject site Result Declared as the best township of the city A reality player approached us for detailed study on entry strategies in the said micro market and recommend the hot selling configuration A developer query for best use analysis of the land parcel purchased
Thank You For Residential Data Services please contact Prashant Kumar Thakur Head of Research & Data Services prashant.thakur@quikr.com 9916047224

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QH_SalesPitch (2).pdf

  • 1. http://www.quikr.com/homes Delivering comprehensive real estate services that produce superior results... QuikrHomes Market Intelligence & Research Services
  • 2. The leading real estate marketing solutions company in India. We have the largest and most comprehensive list of detailed real estate sales and rental options covering all cities and budget categories. The portal where home buyers meet real life imagery and neighborhood reviews by real people, to make purchase decisions. A forum for people who believe that home buying is much more than making just an investment. The site that helps investors get maximum ROI by providing thoroughly researched information about real estate projects. Tap into the credibility established by our unbiased real estate ratings and reviews. WE ARE
  • 3. We are one of Indias largest and most searched property portal 32+Million unique visitors 80+Data points for project analysis 16,000+Locality Analyzed 2+Million listings 10,000+Builders Unbiased project Ratings 450+Million page views 1.35+Lakh projects
  • 4. Together we own 75% of online traffic
  • 5. Significant ones: Launch Date Possession Date Monthly Absorption and Supply Launched Units BHK Spilt and Numbers Legal and Bank Approvals Project Construction Status Price Per Sq.ft Ticket Price and many more Comprehensive data collection with 80+ data points for each project Frequency of Data update: Every 45 days
  • 6. KOLKATA NCR AHMEDABAD PUNE MMR CHENNAIBANGALORE HYDERABAD And many more cities ChandigarhMohali Jaipur Lucknow Bhopal Nagpur Vizag Cochin Kozhikode Coimbatore Indore Nasik Vadodara City Completed Ongoing Ahmedabad 2,072 514 Bangalore 14,842 3,172 Chennai 10,961 1,547 Hyderabad 14,938 806 Kolkata 2,073 1,095 MMR 28,747 3,765 NCR 6,689 2,513 Pune 15,869 1,935 Other Tier 2 & 3 Cities 8,64,000 12,07,649 We cover all major Indian cities Total of 1.35+ lakhs projects with 23,000 ongoing
  • 7. Our Team The Market Intelligence and Research team comprise a mix of people from various genres, which include urban planners, geographers, data analysts and journalists, the team has expertise in content development and Quality Audit. We have team of 100 dedicated FOS(Feet on Streets) in top cities, to capture the real time data. The team not only interact with the developer, they also involve in multiple feasibility and market forecasting studies. The Market Intelligence and Research team work closely with the client to understand the client requirement and facilitates them to take informed decisions.
  • 8. Why pick us Our Customer Buying Behavior Survey is our unique USP which differentiates us from other property portals. Analysis is based on 75% unique user traffic on our property portals. The Analysis gives clear insight on buying behavior of real estate consumer and their preferences. By leveraging the analysis, real estate stakeholders can take informed decisions for future expansion. The analysis distinctly shows what real estate buyers looking at what price point and their preferred micro markets.
  • 10. RESIDENTIAL PROJECT 10 What It Takes to Make a Top class housing project? METICULOUS PLANNING AND SEAMLESS EXECUTION
  • 11. What we do City City Level Demand vs Supply Analysis City Performance Analysis Execution Delay Reports New Launch Tracker Subscription Based Data Services Micro Market performance Micro Market Price Trend Geo Spatial Analysis Catchment Area Analysis Subscription Based Data Services Project Project Performance One Click Project Report Project Comparison report Project Valuation & Monitoring Subscription Based Data Services Product Mix Builder Builder Share Analysis Competitor Analysis Developer Assessment Report Subscription Based Data Services Sentiment Index Customer Sentiment Index Builder Sentiment Index Agent Sentiment Index Market Sentiment Index Other Services Market Entry Strategies Portfolio Management Feasibility Reports White Papers Regulatory & Infra Analytics PE Deals
  • 12. Our Services City Overview In-depth Demand vs Supply Analysis. New Launch Tracker. City Performance Analysis (On basis of Sales Velocity). Inventory overhang per city. Micro Market Overview In-depth Micro Market Analysis. Catchment Area Analysis. Geo Spatial Analysis. Micro Market Price Trend. Top Performing Micro Markets and its Key Metrics.
  • 13. Our Services Project Overview In-depth Project Performance insights. Project comparison report. One-click project report. Developer Overview Builder share analysis. Competitor analysis. Developer Assessment report.
  • 14. Our Services Sentiment Index and Other Services Overview Market Sentiment index Market Entry Strategies Portfolio Management Feasibility Reports White Papers Product Mix Residential Property Registration Data
  • 15. Our Products and Services Reality database Demand vs supply analysis Price trend Absorption trend Inventory build up Micro market performance Product mix analysis City performance Project Performance Sales velocity New launch tracker Execution delay reports PE deals White papers Builder share analysis We will also have an offline delivery model for clients who do not want to subscribe to the product, but would still be interested in getting regular market insight and competitive intelligence reports Concept testing studies Location strategy Feasibility studies Entry strategy Consumer surveys Market potential studies Product mix assessment Tracker and builder assessment Research and consulting
  • 16. Research Methodology PLANNING Understanding client requirement ANALYSIS Customized data collection Market trend forecast Master plan analysis GIS based analysis Consumer / Stake-holder surveys Historic development and trend analysis Tracking actual user database REVIEW Checking, analyzing & modifying data Constant client support OUTPUT Execution and delivery
  • 17. Data collection and Audit process Tele callers Data Collection Field survey Executives Residential & Commercial Team lead of respective micro market will audit the upload data on internet Team lead will update the data if any variation is found and upload data for next level of audit Team of tele callers verifies the updated data on internet Audit team takes out the data from the internet and live server on some selected parameters for auditing Variation is taken out in percentage from the comparison of data Data uploaded on internet for verification After checking the variation and approval, the data is uploaded on the live server which can be accessed by the end user Level 1 Audit Level 2 Audit Level 3 Audit
  • 19. Success stories Our approach Catchment area analysis within 3 km radius of the site Competitive analysis of the benchmarked projects Demand and supply analysis Captured the product mix and best selling configuration We delivered Best selling configuration Ideal size of the unit accordance to FSI policies Result The client received an overwhelming response for his project with respect to size and configurations Our approach Land alignment and continuity of the subject site Computing FSI for different schemes of development Zone demarcation of the subject site We delivered Township development could be suitable for the subject site Result Declared as the best township of the city A reality player approached us for detailed study on entry strategies in the said micro market and recommend the hot selling configuration A developer query for best use analysis of the land parcel purchased
  • 20. Thank You For Residential Data Services please contact Prashant Kumar Thakur Head of Research & Data Services prashant.thakur@quikr.com 9916047224