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This document provides tips for designing effective business cards. It suggests starting with a traditional plain design and gradually adding elements like color and graphics. While photographs can be used, their content needs to be carefully considered. Free or generic cards should be avoided as they do not clearly represent the business. Creative folding techniques and unconventional sizes and materials can make cards stand out when done tastefully. Overall the document emphasizes the importance of crafting a card design that maximizes visibility and clarity of the business information.Read less