Radio presenters must have strong communication skills to speak confidently in front of audiences. They need to be able to think on their feet and handle unexpected situations, while also multitasking between equipment and instructions. Presenters work closely with producers to deliver scripted or unscripted content within the show structure.
Producers manage all aspects of pre-production and performance for their show. This includes researching content, managing budgets, and occasionally presenting or interacting on-air.
Sound technicians operate technical equipment to record, mix and amplify audio, ensuring sound quality meets standards through communication with presenters and producers.
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Radio job roles
1. Radio Presenters
There are a variety of hard and soft skills
that a radio presenter must have to do
their job effectively.
They must be able to perform and speak
confidently in front of a large number of
people, even if they can’t see them.
They must be able to have good
improvisation skills and work well with
spontaneous and unexpected situations.
Able to multitask and manage a number of
different equipment and keep track of
various instructions and timings.
Have good knowledge of the equipment
and how to use it.
Knowledge of the rules of broadcasting
ethics and laws. Especially about things
like copyright.
They are the voice of the show.
They are the person that the
audience hear.
Most are self employed and
work on contract to the station.
Depending on the show they
may have to work with scripted,
unscripted or both styles of
presenting. Most commonly
presenters are given a loose
skeleton structure of a script to
work with.
They work closely with the
production team and take
direction from producers and
editors.
Radio Producer
They are the manager of the
whole show. They create the
content and manage aspects
to do with pre production
and performances.
They are involved in
researching information
about the content that will
be broadcast. This is to
ensure their show is up to
standard.
They are also in charge of
the budget for the show and
keep track of the resources
available to them.
They may also occasionally
be involved in presenting
and interact on air with
presenter.
2. Sound Technician
It is the sound technicians responsibility to
maintain and operate the technical equipment
used by the show to record, mix, amplify or
reproduce sound.
They also must interact with both presenters and
producers to determine if the audio or sounds are
up to standard.
They are responsible for ensuring that sound
effects and jingles are prepared for.
Radio Programme Controller
They are the person that leads the programming team. They
manage, create and produce the ideas for the shows content
that meets the needs of the station.
They oversee the programming teams work and recruit,
train and develop the people on their team and encourage
commercial awareness and creativity. They work closely
with the station manager.
Radio Assistant Broadcaster
They support both producers and presenters and
assist with research. Their job is essentially to make
others jobs simpler.
Depending on the station and show the exact
requirements will change.
They must be aware of the target audience and
have experience with broadcasting.